Pre trade show marketing tips

Pre-Trade Show Marketing Tips Kristin Hovde Smash Hit Displays

Why Promote Your Booth Before the Show?
Increases traffic to trade show displays
Increase Brand Awareness

What You Need…
An ample amount of time to promote your display systems prior to the event
Your current customers’ contact information
Direct mailers
A computer or smart phone
Promotional items

Give Yourself Enough Time
A month prior to the convention is plenty of time to begin promoting your portable display .
This gives your target audience time to plan on attending the event.

Have a List of Your Customer’s Info
Your loyal customers deserve to know about your trade show exhibit at the upcoming show, so send out direct mail pieces informing them of the event.
In this mailer, let them know they will get a free gift or special coupon only at your display booth.

A Computer or Smart Phone
Before the show, post details of your booth display on your social media networks (Facebook, Twitter, etc.).
This is a great and inexpensive way to reach out to a larger audience.
Also, while you are at the event, continue posting pictures of yours and other trade show booths , blogs, and anything else you want your followers to know

Promotional Items
It doesn’t have to be expensive, but the right trade show booth giveaways will cause attendees to remember you long after the show.

Any Other Questions?
Give Smash Hit Displays a Call at (877) 215-5355
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Pre trade show marketing tips

by Smash Hit Displays on Jul 28, 2011

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