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In this presentation, Managing Director of Sleeping Giant Media, Luke Quilter, explains the strengths and weaknesses of pay per click (PPC), search engine optimisation (SEO) and social media marketing, and shows how the three channels can be integrated for maximum impact. The purpose of this presentation is to give an insight into some of the areas of digital marketing that not-for-profit organisations could use to help increase the exposure of their websites and help encourage additional funding.
Luke gave this presentation at the Hospice in the Weald, located in Pembury, Kent. To find out more, take a look at the story on our site:
We are Sleeping Giant Media. We specialise in driving quality traffic to our clients sites in order to increase their business performance. We are BIG on search.