12 Jan 2011 Thinking outside the box New opportunities for design thinking in the modern world.
#1   can design change the world?
 
 
 
 
#2  What is the role of design in the modern economy?
consumption production
creative industrial
small ideas big ideas Flash mob/the Hoff Small ideas Big ideas
$ 616 $38
 
Services Goods Cost 2011 1994
£870.40
£4,234.40
#3   New problems for Design Thinking
Photo by David Mansell - Demos
 
 
 
#4  How can we get everyone involved ?
Design Design  for
local ingenuity Design + Design  with
= Big change
Everyday people are not very good designers .  Donald Norman, apple comuters
 
 
#5  How can we democratise design thinking whilst professionalising design practice ?
Design Technologists Technologists Policy Businesses Lead ‘users’
 
 
A design-led innovation programme The Dott approach common to projects
that aims to catalyse change Serious play project generates energy
informed by, and feed into national policies
where communities work with professional designers Designing community services in Pengegon
stimulating debate Royal Cornwall Show talkeoke
by asking questions... in new ways  Mirrored Dinner at Rustlers boat yard
developing innovative solutions Serious play project prototype
tackling the burning issues that define our times New work team on the street
and leaving a lasting legacy of skills, knowledge and capacity Eco-design challenge staff training
Inspiring everyone to become the change makers Eco design challenge at Penryn
“ We want to give citizens, communities and local government the power and information they need to come together,  solve ...
To some degree it matters who's in office, but it matters more how much pressure they're under from the public.   NOAM CHO...
 
www.dottcornwall.com
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Dott meets the Fulbright Scholars at Krowji

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Dott Cornwall is a social enterprise promoting change through design and innovation. The Fulbright Scholars came to visit us and this is what we said...

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  • Design can do ANYTHING
  • Florida election Nov 7 2000 Redesign of the butterfly ballot Max voting time was 5 mins ‘ Design alters the course of history’ 537 votes
  • But… Bad designers and bad clients exist he told CBS. "For example, if you switch just two numbers it gives all of the Bush votes to Gore and all Gore's votes to Bush." Other people lay the blame at the door of electoral supervisor, Theresa LePore, who designed the controversial "butterfly ballot". This was meant to make it easier for elderly voters but many said it led to them voting for the wrong candidate. The point of confusion is that Al Gore is the second name on the ballot but to vote for him one had to punch the third punch hole on the ballot. If one just punched the second hole, thinking that it was for Al Gore, he/she would have voted instead for Pat Buchanan. Someone with poor eyesight or who was in a hurry to vote could have made that mistake. Apparently many thousands, perhaps over 3,000, of the 450,000+ votes in Palm Beach county did make that mistake.
  • Systems can be complex
  • Designers don’t always take account of users needs
  • ‘ Design for’ Top down dependency cuture
  • Diffused, interdependency Why is this important? To scale massively our ability to create change
  • Capacity for big change. for every one designer if we can enable four citizens, policemen, nurses, teachers, pupils to be more creative we have a chance of making a difference.
  • We’ve got to get ‘organised’
  • We’ve got to get ‘organised’
  • We’ve got to get ‘organised’
  • A desk is fine but if you want to get real work done you need a dinning room table
  • complex
  • 282 shots uploaded 107 Project shots 75 ‘design’ shots, 2 winners 53 ‘lives’ shots, 1 winner Sept Prince Philip Design Prize at Buckingham Palace (Mor Design) Oct Phaidon Design Classics three part book (Paul Davies) NovAnglepoise 75 lamp Dec Flip Camera Jan Watson Energy Meter
  • We’ve got to get ‘organised’
  • Sustainability credentials tweeting wifi phone toilets
  • Sustainability credentials tweeting wifi phone toilets
  • Dott meets the Fulbright Scholars at Krowji

    1. 1. 12 Jan 2011 Thinking outside the box New opportunities for design thinking in the modern world.
    2. 2. #1 can design change the world?
    3. 7. #2 What is the role of design in the modern economy?
    4. 8. consumption production
    5. 9. creative industrial
    6. 10. small ideas big ideas Flash mob/the Hoff Small ideas Big ideas
    7. 11. $ 616 $38
    8. 13. Services Goods Cost 2011 1994
    9. 14. £870.40
    10. 15. £4,234.40
    11. 16. #3 New problems for Design Thinking
    12. 17. Photo by David Mansell - Demos
    13. 21. #4 How can we get everyone involved ?
    14. 22. Design Design for
    15. 23. local ingenuity Design + Design with
    16. 24. = Big change
    17. 25. Everyday people are not very good designers . Donald Norman, apple comuters
    18. 28. #5 How can we democratise design thinking whilst professionalising design practice ?
    19. 29. Design Technologists Technologists Policy Businesses Lead ‘users’
    20. 32. A design-led innovation programme The Dott approach common to projects
    21. 33. that aims to catalyse change Serious play project generates energy
    22. 34. informed by, and feed into national policies
    23. 35. where communities work with professional designers Designing community services in Pengegon
    24. 36. stimulating debate Royal Cornwall Show talkeoke
    25. 37. by asking questions... in new ways Mirrored Dinner at Rustlers boat yard
    26. 38. developing innovative solutions Serious play project prototype
    27. 39. tackling the burning issues that define our times New work team on the street
    28. 40. and leaving a lasting legacy of skills, knowledge and capacity Eco-design challenge staff training
    29. 41. Inspiring everyone to become the change makers Eco design challenge at Penryn
    30. 42. “ We want to give citizens, communities and local government the power and information they need to come together, solve the problems they face and build the Britain they want.” Building the Big Society, May 2010
    31. 43. To some degree it matters who's in office, but it matters more how much pressure they're under from the public. NOAM CHOMSKY
    32. 45. www.dottcornwall.com

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