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Enterprise Ireland Social Media Presentation
 

Enterprise Ireland Social Media Presentation

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Social media presentation for businesses targeting emerging markets

Social media presentation for businesses targeting emerging markets

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    Enterprise Ireland Social Media Presentation Enterprise Ireland Social Media Presentation Presentation Transcript

    •  
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    • The old rules don't apply anymore
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    • The change has come. The revolution is here. . Are you ready?
      • 23% of adults in Ireland use social networks
      • Are they talking about you?
      • More importantly.....
      • Do they even know you exist?
    •   CONVERSATION   START      A   
      • Word of mouth is the most trusted source of information
    •   An estimated $1.4bn will be spent by brands on WOM marketing in 2009
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    • They will be friends With a person.
    • Start with the assumption that no-one wants to be your friend
    • Give people a reason to love you
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      •   Start hanging out with them
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      • Start talking TO them, not at them
    • Be Original Be   remarkable
    • Why start something just because?                                  Do it because it's something you LOVE
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    • Blogging can be frustrating
    • You may want to GIVE UP
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    • Start a conversation
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    • Ad Campaign Trade Publication In UK Or USA  €5000
    • TV Ad Campaign - €10,000+
    • Trade Show €5000-10,000
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    • Build Community
    • Traditional Media
    • Sweet FA
    • Hard Work
    • Your Year
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