laurelpapworth.com

Flickr: AXB500 Web 1.0 = eyeballs viewing brochure websites

Citizen Journalist laurelpapworth.com

Web 2.0 = talkers and creators

113 m Blogs tracked by Technorati.com

2 New Blogs Every second

17.5 Articles Err blog posts every second

3rd Biggest country in the world: MySpace

Blog articles for Media Content Creation

Social Media Blogs are one-to-many, media in isolation mdx.ac.uk

Gaining an Audience is an issue

Open, broadcast yet ripples

What is a Blog? A depth of content site Text/Multimedia – MySpace, Blogger Video – YouTube, Photos - Flickr Articles embedded with video and photos online Comments for discussion Widgets – AdSense (revenue), embeds

A depth of content site

Text/Multimedia – MySpace, Blogger

Video – YouTube, Photos - Flickr

Articles embedded with video and photos online

Comments for discussion

Widgets – AdSense (revenue), embeds

Facebook for Media Distribution

Analysing Facebook Facebook is about media distribution Facebook groups and fanpages Viral (marketing) points Facebook as a Social Network Operating System

Facebook is about media distribution

Facebook groups and fanpages

Viral (marketing) points

Facebook as a Social Network Operating System

Gated communities distribute differently

Auto email newsletter and viral notes

Public vs Private

The social network is an operating system

ANYONE has application tracking

CRM 4.0 in Facebook Thanks Cybner ! DETAILS Information Addresses Activities History SubContacts Relationships Workflows SALES Opportunities Quotes Orders Invoices SERVICE Cases Contracts MARKETING Marketing Lists Campaigns

Top Facebook Applications

Twitter for sources (friends and breaking News)

Widgets/RSS for Citizen ‘Free’ Advertising

Advertising revenue From Google Advertising from 113m blogs

Apps for Facebook, Myspace, blogs Salesforce makes 60% revenue from website sales, 40% from Open API Applications Amazon does more traffic through these apps than through amazon.com sites. eBay saw an increase transactions of 84% by adding 140,000 developers. … . However AP blocks bloggers Distributing access through social media

Salesforce makes 60% revenue from website sales, 40% from Open API Applications

Amazon does more traffic through these apps than through amazon.com sites.

eBay saw an increase transactions of 84% by adding 140,000 developers.

… . However AP blocks bloggers

Content Sources Advertising Distribution

Laurelpapworth.com [email_address] or 0432684992 http://www.slideshare.net/Silkcharm My blog is http://silkcharm.blogspot.com Thanks to http://www.slideshare.net/ewan.mcintosh for figures in first slides Flickr photos accredited

[email_address] or 0432684992

http://www.slideshare.net/Silkcharm

My blog is http://silkcharm.blogspot.com

Thanks to http://www.slideshare.net/ewan.mcintosh for figures in first slides

Flickr photos accredited