Silicon Halton Meetup 34 Rev Up Your Business - CRM
Upcoming SlideShare
Loading in...5
×
 

Silicon Halton Meetup 34 Rev Up Your Business - CRM

on

  • 389 views

 

Statistics

Views

Total Views
389
Views on SlideShare
291
Embed Views
98

Actions

Likes
0
Downloads
1
Comments
0

2 Embeds 98

http://www.siliconhalton.com 84
http://siliconhalton.com 14

Accessibility

Categories

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

Silicon Halton Meetup 34 Rev Up Your Business - CRM Silicon Halton Meetup 34 Rev Up Your Business - CRM Presentation Transcript

  • Rev up your business with CRMand Marketing Automation Richard Bolton
  • Agenda Rev up your business!What is CRM?Why invest in CRM?How to chose the right CRM? - The Landscape - The Platforms - The Top 9The ChallengesThe Evolution of CRM – The TrendsThe Finish Line
  • What is CRM? View slide
  • What is CRM?Industry: CRM is a strategy. A 360 degree view from lead to close. People – Process – Technology. Software to organize, automate, and synchronize business processes. View slide
  • What is CRM?The CR (Customer Relations): A business philosophy. Building relationships with your customers. Understanding your customers needs and behaviours. Gathering Information that creates stronger relationships. Make your relationships with your customers more profitable. Are you using a CRM? What does CR mean to you and your business?
  • Why Invest in CRM?
  • Why Invest in CRM? Todays business environment is competitiveData CentralizedTracking CommunicationIncreased VisibilityTeam buildingReportingAutomation and WorkflowsCompetitive Advantage
  • How to choose the right CRM?
  • How to choose the right CRM? The Landscape
  • How to choose the right CRM? Choosing the Right Platform
  • Choosing the Right platformSoftware as a Service (SAAS)On PremiseHosted Model
  • Choosing the Right CRM? Top 9
  • Choosing the Right CRM? Top 91. Do a Trial.2. Cost.3. Easy to Use.4. Easy to Implement.5. Integration.6. Remote Access – Anytime Anywhere7. Mobile Access.8. Scalable9. Customizable.Any others?
  • The ChallengesHow to make sure the wheels don’t fall off!
  • The Challenges No Defined Implementation Process - Good Foundation. - 3 Peaks – Ian Clark Management Approval User Buy in No TrainingWhat have your challenges been?
  • 3 Peaks – Ian Clark
  • The Evolution of CRM – The Trends
  • The TrendsThe CloudSelf ServiceBig Data – Predictive AnalyticsSocial CRMMarketing Automation - PowerMailChimp
  • Marketing Automation PowerMailChimp
  • Marketing Automation PowerMailChimp
  • Marketing Automation PowerMailChimp
  • Marketing Automation PowerMailChimp
  • The Finish Line
  • Centricity360 Consulting Richard Bolton Tel: 905.691.0652 Email: rbolton@centricity360.com Website: www.centricity360.comBlog: www.centricity360.wordpress.com/ Twitter: @rbolton @centricity360