Side Smirk Research Recruiting

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Side Smirk Research Recruiting

  1. 1. RecruitingSide Smirk ResearchNew York, NY We’ll let you in on a few secretswww.sidesmirk.com and you’ll be smirking too.™646.801.6646
  2. 2. Research isn’t about segmenting audiences anymore. It isn’t about statistics and it’s not JUST based on data. We find you the right people.We figure out why they do what they do and how you fit into their lives (not the other way around).Our approach is custom and customer based. However, each project is tailored to you and your goals.
  3. 3. What is the most important part of market research? Asking the right people the right questions. We help you find these people in new, innovative and cost- effective ways. Our team includes people who pioneered the use of social media to find qualified and engaging respondents. No panels. No "professional" research participants. We recruit fresh respondents on a project basis.Our recruiting methods have several advantages: cost 50% less per respondent than traditional methods, obtain a ready-to-participate sample within 48hrs,qualified people screened twice, use to find niche and “hard to reach” people.
  4. 4. Advantages•  FAST   –  We  can  have  a  targeted  panel  mobilized  within  48  hours  •  INEXPENSIVE   –  Cost  to  recruit  significantly  lower  than  tradi<onal  methods  (many   <mes  50%  less)   –  Only  pay  for  recrui<ng  and  completes  •  VERIFIED   –  We  u<lize  a  mul<-­‐step  screening  process  for  accuracy   –  No  professional  market  research  par<cipants  •  WIDE  REACH  &  FLEXIBLE   –  No  recruit  is  too  difficult   –  The  more  obscure,  “hard  to  reach”  or  niche  the  beLer   –  Use  for  all  types  of  research  methodologies,  online  and  offline,   qualita<ve  and  quan<ta<ve  
  5. 5. Recent Examples Cycling Enthusiasts Baby Boomers in KC Online Grocery Shoppers Teens NOT on FacebookOrganic Dog Food Purchasers Male Alcohol Drinkers that take shots of Tequila
  6. 6. Side Smirk LLC New York, NYresearch@sidesmirk.com 646.370.5957 www.sidesmirk.com  

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