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  • You've done a very good job of using slides to tell your story. This was a fast project, but yet you managed to do something quite interesting.

    Insights in Slide 8 -- hooray! This is a good insight.

    I wonder how you would redesign this to leverage the paranoia? (which is probably too strong a word, but you know what I mean)
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  • 1. What influences you?         A Veggie Challenge Design and Observation by  Shubha Bhat June 3, 2010 habits.stanford.edu
  • 2. Imagine yourself in Veggie Challenge Scenario 1.... ~12pm: You notice your friends eating veggies ~9am: You receive an email in the morning reminding you to keep an eye out for your friends eating veggies. ~6pm: Your friends receive thank you notes for being good role models ~3pm: You report who you saw eating veggies, and how many veggies you ate that day Do your friends' actions influence you to eat more veggies?
  • 3. Imagine yourself in Veggie Challenge Scenario 2.... ~12pm: You are conscious of people watching what you eat ~9am: You receive an email from a friend thanking you OR criticizing you for eating/not eating veggies the day before ~3pm: You report how many veggies you ate that day Do your friends' opinions influence you to eat more veggies?
  • 4. Find out if you are like the   6 Stanford undergrads   who participated in this   Veggie Challenge ....    =       ???        
  • 5. Who are these 6 Stanford Undergrads anyways?        
      • 5 freshman, 1 junior
    •  
      • All eat in dining halls with their friends
    •  
      • All are motivated to be healthy because they are members of Health Advocacy Program, a student group that teaches an after-school nutrition education program in a local middle school.
    •  
  • 6. When participants were faced with scenario 1, they reported eating 2 servings of veggies on avg per day, neither more or less than usual .  Participants were NOT influenced  by their friends' ACTIONS !
  • 7. When participants were faced with scenario 2... Participants WERE influenced  by their friends' OPINIONS !
  • 8.
      • So what influences us to take on healthy behaviors like eating veggies? 
    •  
      • Maybe what matters more about social networks is not the modeling and copying of actions but the paranoia about opinions!
    FOOD (ahem, veggies!)  FOR THOUGHT
  • 9. Thanks to all my Stanford undergrad volunteers, BJ Fogg, Akshay Kothari and the Health Habits class!