Plum District is a popular mom-focused daily offers and ecommerce site. It was ranked among the top 100 sites for women by Forbes in 2012 and 2013.
Plum District is using ShopSocially's platform to add social commerce modules to their site and make it more social. This is resulting into stellar success as follows:
- 5.57% website users converting into quality Facebook fans
- 20.5% of newly acquired Facebook fans also becoming email subscribers
- 11.06% shoppers sharing their purchases on social networks
- High sales conversion rate of 34.9% seen for traffic originating out of social sharing of purchases
ShopSocially conducted a Webinar in which Jennifer Nuckles - CMO of Plum District - unraveled the social commerce strategy they have adopted to achieve this success. Through this social commerce strategy, Plum District is driving significant uplift in sales conversion rate, word-of-mouth recommendations, new customer acquisition and revenue growth while gaining deeper insights into their customer base.
Read more about this Webinar at http://blog.shopsocially.com/2013/11/14/shopsocially-webinar-unravels-how-plum-district-is-getting-35-sales-conversion-rate-using-social-media/
Contact ShopSocially at email@example.com for more details.
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