Developing the
                       Photographer
                          not the image




                           ...
Introduction



Sunday, June 7, 2009                  2
Sunday, June 7, 2009   3
Sunday, June 7, 2009   3
Sunday, June 7, 2009   3
Sunday, June 7, 2009   3
Sunday, June 7, 2009   4
Sunday, June 7, 2009   5
How do you develop
                           yourself?
Sunday, June 7, 2009                        6
Areas for development
Sunday, June 7, 2009                       7
Technical




Sunday, June 7, 2009               8
Technical




Sunday, June 7, 2009               8
Technical




Sunday, June 7, 2009               8
Technical




Sunday, June 7, 2009               8
Technical




Sunday, June 7, 2009               8
Business




Sunday, June 7, 2009              9
Business
              Marketing




Sunday, June 7, 2009                 9
Business
              Marketing


                       Negotiation skills




Sunday, June 7, 2009                     ...
Business
              Marketing


                       Negotiation skills

                            Accounting skill...
Business
              Marketing
                                                Email etiquette

                       N...
Business
              Marketing
                                                Email etiquette

                       N...
Business
              Marketing
                                                   Email etiquette

                     ...
Business
              Marketing
                                                       Email etiquette

                 ...
Business
              Marketing
                                                       Email etiquette
                  ...
Business
              Marketing
                                                       Email etiquette
                  ...
Personal




Sunday, June 7, 2009              10
Personal




Sunday, June 7, 2009              10
Personal




Sunday, June 7, 2009              10
Personal




Sunday, June 7, 2009              10
Don’t you want to
                       invest in yourself?


Sunday, June 7, 2009                         11
Sunday, June 7, 2009   12
What is your vision?




Sunday, June 7, 2009                          12
What is your vision?

                       What are your goals?



Sunday, June 7, 2009                          12
What is your vision?

                       What are your goals?

          What are your objectives?

Sunday, June 7, 20...
Developing your own
  personal development plan


Sunday, June 7, 2009          13
Project Management
                         Process Groups




Sunday, June 7, 2009                        14
Project Management
                         Process Groups


                         Initiating




Sunday, June 7, 2009 ...
Project Management
                         Process Groups

                                      Planning
               ...
Project Management
                         Process Groups

                                      Planning
               ...
Project Management
                         Process Groups
                                       Monitoring
             ...
Project Management
                         Process Groups
                                       Monitoring
             ...
Sunday, June 7, 2009   15
Objectives




Sunday, June 7, 2009                15
Personal
                                    Development
                                      Planning
                  ...
Personal
                                    Development
                                      Planning
                  ...
Monitoring
                                    & Reflection
                                      Personal
                ...
Monitoring
                                    & Reflection
                                      Personal
                ...
Setting SMART objectives



Sunday, June 7, 2009              16
S
                M
                A
                R
                T

Sunday, June 7, 2009   17
S pecific
                M
                A
                R
                T

Sunday, June 7, 2009       17
S pecific
                M easurable
                A
                R
                T

Sunday, June 7, 2009          ...
S pecific
                M easurable
                A ccurate
                R
                T

Sunday, June 7, 2009  ...
S pecific
                M easurable
                A ccurate
                R ealistic & tangible
                T

Su...
S pecific
                M easurable
                A ccurate
                R ealistic & tangible
                T ime...
Planning



Sunday, June 7, 2009              18
What are your career
                          aspirations?


Sunday, June 7, 2009                          19
Career Aspirations




Sunday, June 7, 2009          20
Career Aspirations
                 Give serious thought




Sunday, June 7, 2009                    20
Career Aspirations
                 Give serious thought
                 Talk to a mentor




Sunday, June 7, 2009       ...
Career Aspirations
                 Give serious thought
                 Talk to a mentor
                 Read the “Seve...
Career Aspirations
                 Give serious thought
                 Talk to a mentor
                 Read the “Seve...
Do you have a mission
                      statement?


Sunday, June 7, 2009                     21
Let the first act of every morning be to make the following resolve for the
      day:

           * I shall not fear anyo...
Let the first act of every morning be to make the following resolve for the
      day:

           * I shall not fear anyo...
"To keep the lamp burning, we have
      to keep putting oil in it."




Sunday, June 7, 2009                       23
"To keep the lamp burning, we have
      to keep putting oil in it."




                             Mother Theresa


Sun...
http://www.franklincovey.com/msb




Sunday, June 7, 2009                       24
Define your needs and skills




Sunday, June 7, 2009                                  25
Sunday, June 7, 2009   26
What are your strengths?




Sunday, June 7, 2009                              26
What are your strengths?

         What are your areas of development?




Sunday, June 7, 2009                           ...
What are your strengths?

         What are your areas of development?

 What development needs can you identify?



Sunda...
Create your action list




Sunday, June 7, 2009              27
Create your action list
                       Set realistic goals




Sunday, June 7, 2009                         27
Create your action list
                       Set realistic goals
                       Think short term and also long t...
Create your action list
                       Set realistic goals
                       Think short term and also long t...
Create your action list
                       Set realistic goals
                       Think short term and also long t...
Create your action list
                       Set realistic goals
                       Think short term and also long t...
Create your action list
                       Set realistic goals
                       Think short term and also long t...
Example




Sunday, June 7, 2009             28
Example

                       Vision: To be a successful wedding photographer




Sunday, June 7, 2009                  ...
Example

                       Vision: To be a successful wedding photographer

                         Short term objec...
Example

                       Vision: To be a successful wedding photographer

                         Short term objec...
Example

                       Vision: To be a successful wedding photographer

                         Short term objec...
Example

                       Vision: To be a successful wedding photographer

                         Short term objec...
Example

                       Vision: To be a successful wedding photographer

                         Short term objec...
Example

                       Vision: To be a successful wedding photographer

                         Short term objec...
Example

                       Vision: To be a successful wedding photographer

                         Short term objec...
Execution



Sunday, June 7, 2009               29
What are the common pitfalls?




Sunday, June 7, 2009                               30
Sunday, June 7, 2009   31
No time?




Sunday, June 7, 2009              31
No time?
                       Procrastination?




Sunday, June 7, 2009                      31
No time?
                       Procrastination?
                            Fear?




Sunday, June 7, 2009               ...
No time?
                        Procrastination?
                             Fear?
                       Everything is ...
No time?
                        Procrastination?
                             Fear?
                       Everything is ...
Monitoring & Reflection



Sunday, June 7, 2009                    32
Take time to reflect on your actions

Sunday, June 7, 2009                             33
Sunday, June 7, 2009   34
Which training are effective?




Sunday, June 7, 2009                                   34
Which training are effective?
        Are they worth your time and money?




Sunday, June 7, 2009                        ...
Which training are effective?
        Are they worth your time and money?
                       Does it really meet my ob...
Which training are effective?
        Are they worth your time and money?
                       Does it really meet my ob...
Which training are effective?
        Are they worth your time and money?
                       Does it really meet my ob...
Satisfaction



Sunday, June 7, 2009                  35
Learn to celebrate your success




Sunday, June 7, 2009                                36
Repeat the process until you experience
                      the success you want




Sunday, June 7, 2009               ...
Recap




Sunday, June 7, 2009           38
Recap



                       Objectives




Sunday, June 7, 2009                        38
Recap

                                       Personal
                                     Development
                  ...
Recap

                                       Personal
                                     Development
                  ...
Recap
                                     Monitoring
                                     & Reflection
                   ...
Recap
                                     Monitoring
                                     & Reflection
                   ...
Recap
                                     Monitoring
              V                      & Reflection                  V
...
Sources of training
                                      Websites
                        Internet      Videos
          ...
Do you have any questions?
Sunday, June 7, 2009                                40
Thank you!
                                 - @markleo82

                       Blog - http://www.markleo.net/blog

     ...
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Mark Leo - Developing the Photographer, Not the Image

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Mark Leo - Developing the Photographer, Not the Image

  1. 1. Developing the Photographer not the image by Mark Leo Sunday, June 7, 2009 1
  2. 2. Introduction Sunday, June 7, 2009 2
  3. 3. Sunday, June 7, 2009 3
  4. 4. Sunday, June 7, 2009 3
  5. 5. Sunday, June 7, 2009 3
  6. 6. Sunday, June 7, 2009 3
  7. 7. Sunday, June 7, 2009 4
  8. 8. Sunday, June 7, 2009 5
  9. 9. How do you develop yourself? Sunday, June 7, 2009 6
  10. 10. Areas for development Sunday, June 7, 2009 7
  11. 11. Technical Sunday, June 7, 2009 8
  12. 12. Technical Sunday, June 7, 2009 8
  13. 13. Technical Sunday, June 7, 2009 8
  14. 14. Technical Sunday, June 7, 2009 8
  15. 15. Technical Sunday, June 7, 2009 8
  16. 16. Business Sunday, June 7, 2009 9
  17. 17. Business Marketing Sunday, June 7, 2009 9
  18. 18. Business Marketing Negotiation skills Sunday, June 7, 2009 9
  19. 19. Business Marketing Negotiation skills Accounting skills Sunday, June 7, 2009 9
  20. 20. Business Marketing Email etiquette Negotiation skills Accounting skills Sunday, June 7, 2009 9
  21. 21. Business Marketing Email etiquette Negotiation skills Investments Accounting skills Sunday, June 7, 2009 9
  22. 22. Business Marketing Email etiquette Negotiation skills Investments Accounting skills Project management Sunday, June 7, 2009 9
  23. 23. Business Marketing Email etiquette Negotiation skills Investments Accounting skills Contracting Project management Sunday, June 7, 2009 9
  24. 24. Business Marketing Email etiquette Human resources Negotiation skills Investments Accounting skills Contracting Project management Sunday, June 7, 2009 9
  25. 25. Business Marketing Email etiquette Human resources Negotiation skills Investments Accounting skills Finances Contracting Project management Sunday, June 7, 2009 9
  26. 26. Personal Sunday, June 7, 2009 10
  27. 27. Personal Sunday, June 7, 2009 10
  28. 28. Personal Sunday, June 7, 2009 10
  29. 29. Personal Sunday, June 7, 2009 10
  30. 30. Don’t you want to invest in yourself? Sunday, June 7, 2009 11
  31. 31. Sunday, June 7, 2009 12
  32. 32. What is your vision? Sunday, June 7, 2009 12
  33. 33. What is your vision? What are your goals? Sunday, June 7, 2009 12
  34. 34. What is your vision? What are your goals? What are your objectives? Sunday, June 7, 2009 12
  35. 35. Developing your own personal development plan Sunday, June 7, 2009 13
  36. 36. Project Management Process Groups Sunday, June 7, 2009 14
  37. 37. Project Management Process Groups Initiating Sunday, June 7, 2009 14
  38. 38. Project Management Process Groups Planning Initiating Sunday, June 7, 2009 14
  39. 39. Project Management Process Groups Planning Initiating Executing Sunday, June 7, 2009 14
  40. 40. Project Management Process Groups Monitoring & Controlling Planning Initiating Executing Sunday, June 7, 2009 14
  41. 41. Project Management Process Groups Monitoring & Controlling Planning Initiating Closing Executing Sunday, June 7, 2009 14
  42. 42. Sunday, June 7, 2009 15
  43. 43. Objectives Sunday, June 7, 2009 15
  44. 44. Personal Development Planning Objectives Sunday, June 7, 2009 15
  45. 45. Personal Development Planning Objectives Executing Sunday, June 7, 2009 15
  46. 46. Monitoring & Reflection Personal Development Planning Objectives Executing Sunday, June 7, 2009 15
  47. 47. Monitoring & Reflection Personal Development Planning Objectives Satisfaction Executing Sunday, June 7, 2009 15
  48. 48. Setting SMART objectives Sunday, June 7, 2009 16
  49. 49. S M A R T Sunday, June 7, 2009 17
  50. 50. S pecific M A R T Sunday, June 7, 2009 17
  51. 51. S pecific M easurable A R T Sunday, June 7, 2009 17
  52. 52. S pecific M easurable A ccurate R T Sunday, June 7, 2009 17
  53. 53. S pecific M easurable A ccurate R ealistic & tangible T Sunday, June 7, 2009 17
  54. 54. S pecific M easurable A ccurate R ealistic & tangible T ime bound Sunday, June 7, 2009 17
  55. 55. Planning Sunday, June 7, 2009 18
  56. 56. What are your career aspirations? Sunday, June 7, 2009 19
  57. 57. Career Aspirations Sunday, June 7, 2009 20
  58. 58. Career Aspirations Give serious thought Sunday, June 7, 2009 20
  59. 59. Career Aspirations Give serious thought Talk to a mentor Sunday, June 7, 2009 20
  60. 60. Career Aspirations Give serious thought Talk to a mentor Read the “Seven Habits of Highly Effective People” Sunday, June 7, 2009 20
  61. 61. Career Aspirations Give serious thought Talk to a mentor Read the “Seven Habits of Highly Effective People” Create a personal mission statement Sunday, June 7, 2009 20
  62. 62. Do you have a mission statement? Sunday, June 7, 2009 21
  63. 63. Let the first act of every morning be to make the following resolve for the day: * I shall not fear anyone on Earth. * I shall fear only God. * I shall not bear ill will toward anyone. * I shall not submit to injustice from anyone. * I shall conquer untruth by truth. * And in resisting untruth, I shall put up with all suffering. Sunday, June 7, 2009 22
  64. 64. Let the first act of every morning be to make the following resolve for the day: * I shall not fear anyone on Earth. * I shall fear only God. * I shall not bear ill will toward anyone. * I shall not submit to injustice from anyone. * I shall conquer untruth by truth. * And in resisting untruth, I shall put up with all suffering. Mahatma Gandhi Sunday, June 7, 2009 22
  65. 65. "To keep the lamp burning, we have to keep putting oil in it." Sunday, June 7, 2009 23
  66. 66. "To keep the lamp burning, we have to keep putting oil in it." Mother Theresa Sunday, June 7, 2009 23
  67. 67. http://www.franklincovey.com/msb Sunday, June 7, 2009 24
  68. 68. Define your needs and skills Sunday, June 7, 2009 25
  69. 69. Sunday, June 7, 2009 26
  70. 70. What are your strengths? Sunday, June 7, 2009 26
  71. 71. What are your strengths? What are your areas of development? Sunday, June 7, 2009 26
  72. 72. What are your strengths? What are your areas of development? What development needs can you identify? Sunday, June 7, 2009 26
  73. 73. Create your action list Sunday, June 7, 2009 27
  74. 74. Create your action list Set realistic goals Sunday, June 7, 2009 27
  75. 75. Create your action list Set realistic goals Think short term and also long term Sunday, June 7, 2009 27
  76. 76. Create your action list Set realistic goals Think short term and also long term Set a timeline for each action Sunday, June 7, 2009 27
  77. 77. Create your action list Set realistic goals Think short term and also long term Set a timeline for each action Constantly reflect upon your list Sunday, June 7, 2009 27
  78. 78. Create your action list Set realistic goals Think short term and also long term Set a timeline for each action Constantly reflect upon your list Does it align to your objectives? Sunday, June 7, 2009 27
  79. 79. Create your action list Set realistic goals Think short term and also long term Set a timeline for each action Constantly reflect upon your list Does it align to your objectives? Does it align to your Vision? Sunday, June 7, 2009 27
  80. 80. Example Sunday, June 7, 2009 28
  81. 81. Example Vision: To be a successful wedding photographer Sunday, June 7, 2009 28
  82. 82. Example Vision: To be a successful wedding photographer Short term objectives Sunday, June 7, 2009 28
  83. 83. Example Vision: To be a successful wedding photographer Short term objectives Long term objectives Sunday, June 7, 2009 28
  84. 84. Example Vision: To be a successful wedding photographer Short term objectives Long term objectives Build up technical skills Build up post processing skills Build up album design skills Sunday, June 7, 2009 28
  85. 85. Example Vision: To be a successful wedding photographer Short term objectives Long term objectives Build up technical skills Build up 2nd shooting team Build up post processing skills Outsource website design Build up album design skills Establish market outside Sunday, June 7, 2009 28
  86. 86. Example Vision: To be a successful wedding photographer Short term objectives Long term objectives Build up technical skills Build up 2nd shooting team Build up post processing skills Outsource website design Build up album design skills Establish market outside Actions list Actions List Sunday, June 7, 2009 28
  87. 87. Example Vision: To be a successful wedding photographer Short term objectives Long term objectives Build up technical skills Build up 2nd shooting team Build up post processing skills Outsource website design Build up album design skills Establish market outside Actions list Actions List Attend Shootfest Read Scott Kelby’s book Attend workshop Watch One Light DVD Sunday, June 7, 2009 28
  88. 88. Example Vision: To be a successful wedding photographer Short term objectives Long term objectives Build up technical skills Build up 2nd shooting team Build up post processing skills Outsource website design Build up album design skills Establish market outside Actions list Actions List Attend Shootfest Train 2nd photographer Read Scott Kelby’s book Find web designer Attend workshop Advertise on overseas magazines Watch One Light DVD Build up web presence Sunday, June 7, 2009 28
  89. 89. Execution Sunday, June 7, 2009 29
  90. 90. What are the common pitfalls? Sunday, June 7, 2009 30
  91. 91. Sunday, June 7, 2009 31
  92. 92. No time? Sunday, June 7, 2009 31
  93. 93. No time? Procrastination? Sunday, June 7, 2009 31
  94. 94. No time? Procrastination? Fear? Sunday, June 7, 2009 31
  95. 95. No time? Procrastination? Fear? Everything is fine? Sunday, June 7, 2009 31
  96. 96. No time? Procrastination? Fear? Everything is fine? Finances? Sunday, June 7, 2009 31
  97. 97. Monitoring & Reflection Sunday, June 7, 2009 32
  98. 98. Take time to reflect on your actions Sunday, June 7, 2009 33
  99. 99. Sunday, June 7, 2009 34
  100. 100. Which training are effective? Sunday, June 7, 2009 34
  101. 101. Which training are effective? Are they worth your time and money? Sunday, June 7, 2009 34
  102. 102. Which training are effective? Are they worth your time and money? Does it really meet my objectives? Sunday, June 7, 2009 34
  103. 103. Which training are effective? Are they worth your time and money? Does it really meet my objectives? Get feedback from your mentor Sunday, June 7, 2009 34
  104. 104. Which training are effective? Are they worth your time and money? Does it really meet my objectives? Get feedback from your mentor Get an accountability partner Sunday, June 7, 2009 34
  105. 105. Satisfaction Sunday, June 7, 2009 35
  106. 106. Learn to celebrate your success Sunday, June 7, 2009 36
  107. 107. Repeat the process until you experience the success you want Sunday, June 7, 2009 37
  108. 108. Recap Sunday, June 7, 2009 38
  109. 109. Recap Objectives Sunday, June 7, 2009 38
  110. 110. Recap Personal Development Planning Objectives Sunday, June 7, 2009 38
  111. 111. Recap Personal Development Planning Objectives Executing Sunday, June 7, 2009 38
  112. 112. Recap Monitoring & Reflection Personal Development Planning Objectives Executing Sunday, June 7, 2009 38
  113. 113. Recap Monitoring & Reflection Personal Development Planning Objectives Satisfaction Executing Sunday, June 7, 2009 38
  114. 114. Recap Monitoring V & Reflection V i Personal i Development s Planning s i Objectives Satisfaction i o Executing o n n Sunday, June 7, 2009 38
  115. 115. Sources of training Websites Internet Videos Forums Books Conferences DVDs Workshops Sunday, June 7, 2009 39
  116. 116. Do you have any questions? Sunday, June 7, 2009 40
  117. 117. Thank you! - @markleo82 Blog - http://www.markleo.net/blog Email - mark.leo@gmail.com Facebook - Mark Leo Sunday, June 7, 2009 41

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