Project report on consumer awareness

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Project report on consumer awareness

  1. 1. PROJECT WORK COMPILED BY:- Shivi Sharma Cun120550078 Section – B
  2. 2. CONSUMER AWARENESS
  3. 3. ACKNOWLEDGEMENT I am highly indebted to our CSL teachers for their guidance and constant supervision as well as for providing necessary information regarding the project & also for their support in completing the project. I have taken efforts in this project. However, it would not have been possible without the kind support and help of many individuals and organizations. I would like to extend our sincere thanks to all of them. I would like to express my gratitude towards my parents & member of Chitkara Business School for their kind co-operation and encouragement which help me in completion of this project. I would like to express my special gratitude and thanks to university persons for giving me such attention and time. My thanks and appreciations also go to my colleague in developing the project and people who have willingly helped me out with their abilities.
  4. 4. CONTENT INTRODUCTION SPREADSHEET ANALYSIS 3RS OF DUTIFUL CONSUMER SUMMARISED PRESENTATION RECOMMENDATION
  5. 5. INTRODUCTION Anyone who consumer goods are a consumer. Consumer gets exploited in the market. They respond to advertisements and buy goods. Generally, advertisement does not give all the information that a consumer needs to know or wants to know about a product. Kautilya was one of the earliest to write in his Arthasastra about the need for Consumer awareness and protection. With the growth of private sector there is a greater need for discipline and regulation of the market. Consumers must be aware of the sale and purchase of goods, the health and security aspects also. Ensuring the safety of food items sold in the market is essential these days. Rights and Duties of Consumers Rights:- 1. Right to Safety—to protect against hazardous goods 2. Right to be Informed—about price, quality, purity 3. Right to choose—access to a variety of goods and services at competitive prices. 4. Right to be Heard—consumers interest and welfare must be taken care of
  6. 6. 5. Right to seek Redressal—protection against unfair trade practices and settling genuine grievances. 6. Right to Consumer Education.—Kowledge about goods and issues related to consumers. Duties:- 1. Get a bill for every important purchase and also the Warranty card 2. Check the ISI mark or Agmark on the goods 3. Form consumer awareness groups 4. Make a complaint on genuine grievances. 5. Consumers must know to exercise their rights.
  7. 7. SPREADSHEET NAME AGE GENDER PRODUCT NAME Dheeraj Sharma 51 years Male Red Label Ribhav Rishi 25 years Male Good day biscuits Anchal Gupta 42 years Female Panteen Ram Sharma 40 years Male Badam Oil Joshua A George 29 years Male Fair and Handsome Sourav Mittal 28 years Male Head and Shoulders Komal Tandon 31 years Female Dove Pushpa Kaushik 51 years Female Aliva Biscuits Divya Sharma 37 years Female Parachute oil Karan Kumar 51 years Male Classmate notebooks Arshpreet Singh 42 years Male Perfumes Peehu Malik 40 years Female Aliva Biscuits Rama kapoor 54 years Male Dermi cool talcum Vikram Verma 19 years Male Ponds talcum Mukesh Verma 35 years Male Daber amla oil Ravinder Kaur 36 years Female Kurkure Natasha Kapoor 43 years Female Matrix Piyush Verma 32 years Male Nivea talcum Vyom Bhardwaj 13 years Male Colgate Mayank Sharma 26 years Male Lays chips Rakhi Sharma 16 years Female Clinic plus Sanjoli Singla 12 years Female Kurkure Ruchika Kapoor 35 years Female Amul Yogurt Renu Sharma 42 years Female Jubliee pulses Twinkle 12 years Female Kurkure Himanshu Sharma 22 years Male Nivea Kirty Gautum 21 years Female Amul Cheese Radhika Pasrija 15 years Female Maggie Chhavi Sharma 15 years Female Maggie Richa 22 years Female Food Spices (MDH) Madhuri 16 years Female Lakme Manu Kapila 22 years Male Nivea talcum Saroj Kapila 45 years Female Colourbar Inder Raj Gandhi 55 years Male Novoclox Rahul Ray 14 years Male Lays chips Aarti Swami 13 years Female Parachute oil Varun Sharma 35 years Male Tata Tea Anirudh Gandhi 23 years Male Nivea talcum Rajpal Punia 55 years Female Red Label Naveen Sharma 50 years Male Medicines
  8. 8. Nitika 18 years Female Lakme Sonia Gandhi 51 years Female Amul Butter Shealza Sharma 21 years Female Colourbar Rakesh Kumar 43 years Male Shaving Cream Shubh Sharma 38 years Female Fair and Lovly Rajneesh Bala 37 years Female Almond oil Sanjeev Kumar 40 years Male Dermi cool talcum Sakshi Gandhi 20 years Female Loreal Joyti Rajput 21 years Female Lakme
  9. 9. ANALYSIS According to the survey taken on the topic consumer awareness the following analysis is taken. Q.1. Do you examine the expiry date of the food items and medicines when you buy them? Interpretation: According to the graph shown above, the survey shows 38 numbers of people said yes and 12 people said no. Therefore, the expiry date of the products is seen and a consumer is aware of this. Q.2. Have you ever cross checked the weights of the products mentioned on the item? graph 1 yes no
  10. 10. Interpretation: According to the graph shown above, it shows 15 numbers of people said yes and 33 people said no. Therefore, a consumer does not check the weights of the product mentioned on the item. Q.3. Do you check the prices, of goods you buy, from alternative sources? Interpretation: According to the graph shown above, it shows that 23 numbers of people said yes and 25 said no. Therefore, a consumer does not check the prices of goods they buy from alternative sources. Q.4. Do you check M.R.P. (maximum retail price) before buying the products? graph 2 yes no graph 3 yes no
  11. 11. Interpretation: According to the graph shown above, it shows that 42 numbers of people said yes and 8 said no. Therefore, a consumer checks the M.R.P. before buying a product. Q.5. Have you ever come across adulteration in food stuff and milk? Interpretation: According to the graph shown above, it shows that 28 numbers of people suffered with the problem of adulteration in food stuff and 20 of them suffered in milk. Therefore, a consumer should check the expiry date or should complain the shopkeeper. Q.6. If yes, did you complain to shopkeeper, main supplier or elsewhere? graph 4 yes no graph 5 food stuff milk
  12. 12. Interpretation: According to the graph shown above, it shows that 27 numbers of people complain to the shopkeeper, 6 of them to the main supplier and 5 elsewhere. Q.7.Was your complaint to the supplier/shopkeeper attended by him to your satisfaction? graph 6 shopkeeper main supplier elsewhere
  13. 13. Interpretation: According to the graph shown above, it shows that 34 numbers of the people said yes and 14 of them said no. Therefore the complains made by many of them was attended by the shopkeeper up to their satisfaction. Q.8. Are you aware of consumer courts, for redressal of grievances of consumers? graph 7 yes no graph 8 yes no
  14. 14. Interpretation: According to the graph shown above, 38 numbers of the people said yes and 10 of them said no. Therefore, people are aware of consumer courts for redressal of grievances of consumers. Q.9. If yes, have you ever filed a case in the consumer court? Interpretation: According to the graph shown above, 45 numbers of the people said yes and 3 of them said no. Therefore, people have not ever filed a case in the consumer court. graph 9 yes no
  15. 15. Remember the 3 Rs of a dutiful consumer  Reduce: Consume only what you need, if possible reduce consumption of water, electricity, fuel and other non-renewable  Reuse: If a product can serve you for a longer period, use it instead of buying a new one. Recycle: Don’t litter the environment please recycle degradable or recyclable materials through scrap dealers
  16. 16. SUMMARISED PRESENTATION OF INFORMATION AVAILABLE THROUGH QUESTIONNAIRE Total number of household visited -50 Number of questionnaire used-50 Sex Information--- Male -22 Female -28 information male female
  17. 17. RECOMMENDATIONS 1. According to the survey conducted I found that almost every consumer first check the expiry date on the food items and medicines when they buy different products. Therefore, it should not only be mandatory to the food items and medicines but also to the cosmetics bought n other different items. 2. People do not cross check the weights of the products mentioned on the items. Thus it is recommended that people should check the weight and then purchase the item. 3. People are aware of the consumer courts but still they do not go there for the complains. Thus they should go and complain so that necessary action should be taken. 4. So , to conclude I feel that a consumer have several rights and duties and carry authority to complain whatever is going wrong.

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