Why SlideShare is the greatest lead generation tool by Sherry Nouraini

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SlideShare is one of the best and most effective tools for lead generation. In this presentation I explain how different features of SlideShare feeds the sales funnel. The conversation following the slide presentation is also full of useful tips.

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Why SlideShare is the greatest lead generation tool by Sherry Nouraini

  1. Open Social Media: Free and Open Education Why SlideShare is the greatest Lead generation tool and how to use it Sherry Nouraini Founder/President Captive Touch
  2. Open Social Media: Free and Open Education
  3. Open Social Media: Free and Open Education Your SlideShare Profile
  4. Open Social Media: Free and Open Education Your SlideShare Profile
  5. Open Social Media: Free and Open Education What can you do other than uploading presentations
  6. Open Social Media: Free and Open Education What can you do other than uploading presentations
  7. Open Social Media: Free and Open Education Discover View Contact/download Follow Up Social Share Comment SlideShare helps you fill the sales funnel (Pro Account)
  8. Open Social Media: Free and Open Education Discover- Google Search
  9. Open Social Media: Free and Open Education Discover- SlideShare Search
  10. Open Social Media: Free and Open Education View-Analytics
  11. Open Social Media: Free and Open Education View-Analytics
  12. Open Social Media: Free and Open Education Contact- Leads Campaign
  13. Open Social Media: Free and Open Education Contact- Leads Campaign
  14. Open Social Media: Free and Open Education
  15. Open Social Media: Free and Open Education Contact- Leads Campaign Choose the position of the lead form
  16. Open Social Media: Free and Open Education Download-Analytics Who has downloaded Who has shared on Twitter
  17. Open Social Media: Free and Open Education Follow up Setup a meeting to follow up Send a presentation
  18. Open Social Media: Free and Open Education Send presentation, watch how they like it!
  19. Open Social Media: Free and Open Education Follow up-Schedule a meeting
  20. Open Social Media: Free and Open Education
  21. Open Social Media: Free and Open Education Satisfaction and advocacy
  22. Open Social Media: Free and Open Education Discover View Contact/download Follow Up Social Share Comment SlideShare helps you fill the sales funnel (Pro Account)
  23. Open Social Media: Free and Open Education Setup Google Plus Authorship on SlideShare View presentation by Mark Traphagen http://www.slideshare.net/marktraphagen/how-to- claim-google-authorship-for-slideshare
  24. Open Social Media: Free and Open Education Thank you for listening Any questions? You can find me here: opensm@captivetouch.com http://www.twitter.com/snouraini http://www.facebook.com/captivetouch http://www.gplus.to/sherrynouraini http://www.linkedin.com/in/sherrynouraini
  25. Open Social Media: Free and Open Education What’s new in social media and What does this mean for you? August 2nd, 2013 Sherry Nouraini Founder/President Captive Touch
  26. Open Social Media: Free and Open Education Facebook • Mark your calendar for a Facebook press event:  When: Tuesday August 6th , 10 AM PST  What: Upcoming changes to newsfeed Algorithm Explanation of how it works.
  27. Open Social Media: Free and Open Education • Facebook is rocking mobile advertising • 41% of Facebook Ad revenue comes from mobile • Should you be focusing on mobile Ads • My suggestion would be to start with an Ad that that is served on both desktop and mobile • Take advantage of the new detailed Ad reporting feature to see where your ads are preforming best, and then decide
  28. Open Social Media: Free and Open Education Facebook • Facebook is rolling out embedded posts
  29. Open Social Media: Free and Open Education Facebook Like, comment right from embed
  30. Open Social Media: Free and Open Education How to take advantage of this feature When it becomes available • Your discussions on Facebook could be a great source of ideas for blog posts • Take the discussion to your blog and give people some context so they want to engage with you and like your page • Create outstanding Facebook posts such that people will want to embed it!
  31. Open Social Media: Free and Open Education • LinkedIn: Threaded commenting and liking of comments for influencer posts.
  32. Open Social Media: Free and Open Education Did you like what you heard? • Please like and share the video • Want to be notified about future workshops? • Would you like to give us your feedback? Please answer this short survey: http://bit.ly/feedback_sm • Please ask questions

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