Knowing what to say= Knowing what your target market wants to hear Creating a content strategy starts with listening
1- What are some of the pain points associated with working from home? 2- What keywords would you use to search for a service like Kohwork’n? 3-What kind of information would you like to see Eddie and Tim share to help you decide they truly care about your pain points and have solutions for them? 4-What questions do you have for Eddie and Tim before You use their services?