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Telemarketing for the "New" Local Phone Company
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Telemarketing for the "New" Local Phone Company

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  • 1. Framework for Technological Literacy Classroom Activity by New Jersey Educator Title: Telemarketing for the “NEW” Local Phone Author Information: Company Name: Kristanne Coppola Content Area: Technological Literacy School: Howell Middle School Grade Level: 7-8 South District: Howell Township County: Monmouth County Student Learning Objectives: NJ Core Curriculum Content Standards Students will be able to: Content Standard Grade Strand CPI Area 1. Create a database. 2. Create forms to fill in Technologica 8.1 8 A 9 information. l 3. Print a report based on a Literacy query. 8.1 8 B 5,9,12 Technologica l Literacy Career 9.1 8 A 7 Education and Consumer, Family, and Life Skills Career 9.2 8 A 1,3 Education and Consumer, Family, and Life Skills Mathematics 4.5 All A 1,2,3
  • 2. Purpose and Overview: This purpose of this activity is to provide students with real- life experiences that replicate the telemarketing/ordering process. Students are asked to input information, as if they were a telemarketer or a clerk taking an order over the phone. This may be done on a computer in the workplace- readiness class. This activity assumes students have some knowledge of databases such as rows, columns, fields, and queries. This might be a culminating activity for a course or end of semester activity for students. Instructional Activity: 1. Teacher finds a page in the phone book to copy for the students. 2. Together the class discusses the types of information needed by someone taking orders over the phone. NOTE: Examples include: First Name, Last Name, Address, and Phone Number Include some yes/no questions such as: 1. Do you have Verizon/specific name of a company? 2. Are you satisfied with your phone service? 3. Are you interested in learning more about “Coppolaphone”? (You can name the new company anything you want!) 3. Then the teacher models how to label the fields. Using Access, create a Table through the design view. This set of directions may change, depending on the program used. 4. Teacher demonstrates naming the fields and changing the type of data included in each field. The phone number field should be text, so that you can include the dash. 5. Teacher demonstrates for the Yes/No questions by changing the field type from the drop down menu. 6. Teacher demonstrates closing out of the table mode. Save the table and the primary key. Change to forms and choose the form Wizard. 7. In the Wizard, follow the cues to create the windowed forms. 8. Teacher directs students to use information from the phonebook to fill in each section of the form. Teacher can assign which people have Verizon, which ones are satisfied, or which ones
  • 3. want “Coppolaphone”. Form should look something like this: Teacher asks students to Print 1 BLANK form. If not done previously, the teacher may need to demonstrate printing. 9. Teacher demonstrates hitting the following button to move to the next form. 10. Teacher determines the number of periods to input the names, addresses, and phone numbers from the telephone book. (NOTE: 10-20 numbers may be adequate.) 11. Teacher demonstrates clicking on Table to view the names. Next, teacher asks students to print one copy for their table. 12. Now, it is time to print out the report of how many new clients want to change phone companies and switch to “Coppolaphone”. 13. Teacher demonstrates how to Create a Query using the design view. It will ask if you want to use the table of information you just created. The screen will then look as follows: 14. Teacher demos Clicking the drop down box in the 1st section and chooses Last Name. 15. Teacher demos Clicking the drop down box in the 2nd section and chooses First Name. 16. Teacher demos Clicking the drop down box in the 3rd section and choosing Phone Number. 17. Teacher demos Clicking the drop down box in the 4th section and choosing “CoppolaPhone”. 18. Teacher demos Save the Query as “Coppolaphone” 1 and closes. 19. Teacher demos Select to create a report using the Report Wizard. It will look like the following:
  • 4. 20. Teacher demos selecting the Query name in the box. 21. Teacher demos Clicking the arrow to add the available fields to the selected field. 22. Teacher Clicks Next TWICE. 23. In the top box, Click “Coppolaphone” Ascending Click Next. 24. Teacher demos Click Next 2 More times. 25. Teacher demos Changing the Title of your Report to First and Last Name. 26. Teacher demos click Finish. 27. The report should appear. Teacher directs students to print a “good” report. 28. Teacher allows time for students to complete the assignment.
  • 5. Assessment Strategy: Checklist For Assessment purposes, the teacher should use checklists to see if lesson directions were completed. A sample checklist used for this activity follows: Checklist for “Coppolaphone” 1. Printed out a blank form 1. ________ 2. Had appropriate fields: 2. a. First Name a. ________ b. Last Name b. ________ c. Address c. ________ d. Phone Number d. ________ e. Verizon Check off e. ________ f. Satisfied Check off f. ________ g. “Coppolaphone” Check Off g. ________ 3. Printed out the Table 3. ________ 4. Had appropriate # of Names (I use 4. ________ 20) 5. Had 15 people interested in 5. ________ “Coppolaphone” 6. Printed out the Report 6. ________ 7. Correct fields (from Query) 7. ________ 8. All people interested in “Coppolaphone” on top. 8. ________ Grade _____________ Additional Information: The teacher created this lesson using Microsoft Access. If another database program is used by a school or district, the concept and lesson can be adapted to any available database program.