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<ul><li>The CRF Institute : Founded in 1991 </li></ul><ul><li>Offices : United Kingdom, Belgium, Brazil, China, Denmark, F...
AGENDA <ul><li>Top Employers Overview </li></ul><ul><li>Methodology </li></ul><ul><li>The Questionnaire </li></ul><ul><li>...
 
EMPLOYER BRANDING “ In the war for talent, targeting the right audience with the right message and benefits is critical fo...
THE HR CHALLENGE “ Talented people are key to making any organisation ‘shine’  Excellence in attraction, retention and eng...
<ul><li>Using international standards, the CRF Institute identifies the front-runners in excellent HR management </li></ul...
Audit Online  Questionnaire  &  Interview  METHODOLOGY Participation   Form Certification Awards Ceremony Star Scores Publ...
THE QUESTIONNAIRE <ul><ul><ul><ul><ul><li>   Organisational Strategy </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><l...
Certification Seal Benchmark and Toolkit Book Graduate Fair Handout Website PR DELIVERABLES www.britainstopemployers.co.uk
<ul><li>Certification Seal: Full year </li></ul><ul><li>Marketing Tool </li></ul><ul><li>Websites </li></ul><ul><li>Advert...
 
BENCHMARK REPORT PDF Benchmark 100% Confidential
<ul><li>6 Page Comprehensive Profile </li></ul><ul><li>Internationally Recognised Branding </li></ul><ul><li>Targeted Dist...
GRADUATE FAIR HANDOUT
BOOKLET
WEBSITE Press Releases Student Magazines National and Local Press www.britainstopemployers.co.uk <ul><li>Selection Tool </...
MEDIA PARTNER <ul><li>Dedicated Online Channel  Showcasing all Participants  </li></ul><ul><li>9 Million  Business Readers...
GRADUATE FAIRS <ul><li>Universities </li></ul><ul><li>Recruitment companies </li></ul><ul><li>Bulk of publications to  gen...
Timeline Project Schedule 1. Registration  Mar - Nov 2011 2. HR Research Questionnaire & Interview  Mar - Sep 2011 3. Audi...
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Introductory Presentation

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Transcript of "Introductory Presentation"

  1. 1. <ul><li>The CRF Institute : Founded in 1991 </li></ul><ul><li>Offices : United Kingdom, Belgium, Brazil, China, Denmark, France, Germany, Italy, The Netherlands, Poland, South Africa, Spain, Switzerland (Austria) </li></ul><ul><li>Participants: Over 2,500 worldwide </li></ul><ul><li>Projects : Underpinned by scientific and comparative HR research and feedback. HR Best Practice </li></ul>
  2. 2. AGENDA <ul><li>Top Employers Overview </li></ul><ul><li>Methodology </li></ul><ul><li>The Questionnaire </li></ul><ul><li>Deliverables </li></ul><ul><li>Publishing & Marketing </li></ul><ul><li>Distribution </li></ul><ul><li>Exposure </li></ul>
  3. 4. EMPLOYER BRANDING “ In the war for talent, targeting the right audience with the right message and benefits is critical for the Employer Brand. Continuous, consistent branding is key” _The Employer Brand, Richard Mosley .
  4. 5. THE HR CHALLENGE “ Talented people are key to making any organisation ‘shine’ Excellence in attraction, retention and engagement strategies are crucial to creating a competitive advantage in the market for top talent.”
  5. 6. <ul><li>Using international standards, the CRF Institute identifies the front-runners in excellent HR management </li></ul><ul><li>Key to Top Employers project: </li></ul><ul><ul><li>All participants must exceed the objective rating standards </li></ul></ul><ul><ul><li>Top Employers certification is awarded on policy-based research </li></ul></ul><ul><li>Being certified as a Top Employer will </li></ul><ul><li>offer your organisation: </li></ul><ul><ul><li>Independent recognition for your HR performance </li></ul></ul><ul><ul><li>Actionable insight into your comparative strengths </li></ul></ul><ul><ul><li>Significant visibility to stand out as an employer of choice </li></ul></ul><ul><li>Strengthens your internal and external Employer Brand </li></ul>KEY POINTS TO REMEMBER
  6. 7. Audit Online Questionnaire & Interview METHODOLOGY Participation Form Certification Awards Ceremony Star Scores Publication & Promotion
  7. 8. THE QUESTIONNAIRE <ul><ul><ul><ul><ul><li> Organisational Strategy </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>HR Function </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li> Communications </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li> Diversity Management </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li> CSR </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li> Knowledge Management </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li> Talent Management and Engagement </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li> Employee Development </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Performance Management </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Reward and Recognition </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Working Conditions </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Working Conditions </li></ul></ul></ul></ul></ul>
  8. 9. Certification Seal Benchmark and Toolkit Book Graduate Fair Handout Website PR DELIVERABLES www.britainstopemployers.co.uk
  9. 10. <ul><li>Certification Seal: Full year </li></ul><ul><li>Marketing Tool </li></ul><ul><li>Websites </li></ul><ul><li>Advertisements </li></ul><ul><li>Careers Fairs </li></ul><ul><li>Annual Reports </li></ul><ul><li>Emails </li></ul><ul><li>Business Cards </li></ul>CERTIFICATION SEAL
  10. 12. BENCHMARK REPORT PDF Benchmark 100% Confidential
  11. 13. <ul><li>6 Page Comprehensive Profile </li></ul><ul><li>Internationally Recognised Branding </li></ul><ul><li>Targeted Distribution </li></ul>PUBLICATION <ul><li>Top Companies </li></ul><ul><li>Universities & Colleges </li></ul><ul><li>Libraries </li></ul><ul><li>Recruitment Agencies </li></ul><ul><li>Graduate & Recruitment Fairs </li></ul><ul><li>The Daily Telegraph & Media Partners </li></ul><ul><li>Good Book Stores </li></ul><ul><li>Online Retailers </li></ul>
  12. 14. GRADUATE FAIR HANDOUT
  13. 15. BOOKLET
  14. 16. WEBSITE Press Releases Student Magazines National and Local Press www.britainstopemployers.co.uk <ul><li>Selection Tool </li></ul><ul><li>Full Online Profile </li></ul><ul><li>Interlinked Websites </li></ul>
  15. 17. MEDIA PARTNER <ul><li>Dedicated Online Channel Showcasing all Participants </li></ul><ul><li>9 Million Business Readers </li></ul><ul><li>27 Million Worldwide </li></ul>
  16. 18. GRADUATE FAIRS <ul><li>Universities </li></ul><ul><li>Recruitment companies </li></ul><ul><li>Bulk of publications to general job fairs </li></ul><ul><li>Also IT and Law fairs </li></ul><ul><li>Feed back from students and professionals: Very positive - “Impressive” </li></ul>
  17. 19. Timeline Project Schedule 1. Registration Mar - Nov 2011 2. HR Research Questionnaire & Interview Mar - Sep 2011 3. Audit Nov 2011 4. Production Dec 2010 - Jan 2012 5. Launch Feb 2012 6. Phase 1 - Distribution Mar 2012 7. Phase 2 – Graduate Fairs/Marketing Support Summer/Autumn 2012
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