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Film315 presentation Film315 presentation Presentation Transcript

  • Image by dmirko
  • The Unseen Consequencesof Airing Your Dirty Laundry on Facebook
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  • Originally, Facebook was a university exclusive site to meet other students (preferably single)
    Image by Zoetnet
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    Posting personal information was a must-have if you wanted to meet other students
  • But before long, the demographics shifted and the site expanded, and with it the need for a new type of socialcensorship
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  • What you put on Facebook, can be used againstyou in multiple ways
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  • With a market of over 500 million active users in 7 years,Facebook became a #1 site for advertisers
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  • Ever wonder how the advertisements for yourFacebook page are chosen?
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  • These advertisements aren’t random
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  • Advertisers are getting their information from YOU
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  • How are they getting it?
    Image by HipsterMelbourne
  • “Facebook used profile information (age, gender, location, interests, etc) to deliver individualized ads to users’ screens.” –Martin, Fabos and Campbell, 2010
  • Your information is beingboughtand soldback to you through advertisements
    Image by dooq
  • Bottom line,
    your personal information
    is not personal…
    if it has a price.
  • With over 60 million status updates occurring on Facebook daily, it’s not hard to see why advertisers would exchange in market profiling –Statistics Facebook
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  • Advertisers aren’t the only people researching your Facebook
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  • 80% of companies use social media for recruitment—
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  • Whether you are being scouted for a job, or applying for one, an employer is checking up on you via your Facebook activity.
    Image by Aleksandra Kojic
  • Statuses, photos, comments and tags are never permanently deleted. They are Facebook property forever.
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  • This means the inebriated participation on Facebook by any of its 250 million active mobile users is permanent.
  • 70%of U.S recruiters report they have rejected candidates due to photos and information found online–Jeffrey Rosen, New York Times
    Image by Blog.pricelesswriters
  • 53% of employers said a candidate was not hired
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    due to content posted containing inappropriate photos and information- The Blog Herald
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    44% said photos of drinking or using drugs hindered the candidate
  • Everybody say, “You’re never getting promoted!”
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  • It’s easy for people to overlook things on Facebook that can get them in trouble”- Joseph Donzelli, TechNewsDaily
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  • Social medias like Facebook negate time and space.
  • A person no longer needs to be within proximity to sustain a relationship
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  • Bob Rosenwein of Lehigh University has found that people communicating online
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    Often fall for each other in about a week.
  • Thanks to social medias like Facebook, “ a partner can easily carry on an affair in the same house, even in the same room.” — Jennifer Ludden, Can Social Media Break Up a Marriage
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  • 1 out of every 5 divorces cite Facebook as the cause for the break-up--Cid Carver
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  • We are living in a world where the Internet records everything and forgets nothing.
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  • The answer isn’t simply to refrain from using the Internet,
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  • But to be smart about how you use it.
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  • Think before you Post.
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  • We don’t have a choice on whether we DO social media, the question is how well we DO it.”—Erik Qualman
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  • Are you DOing it right?
    Image by u6ikux.blogspot
  • Credits
    All images are licensed under the Creative Common Non-Commercial Share-Alike 3.0 Agreement, as well as sourced from Flickr, Tumblr and
    By: Shelby Newton