A presentation for ICTT 2013 (International Conference on Travel Technology India) in Kovalam, Kerala. Most of the slides have notes as well.
Conference website: http://icttindia.org/
Related post on my personal blog: http://www.sheilasguide.com/2013/06/11/protect-your-online-reputation-by-listening-and-responding/
My Tourism Currents team and I do online and in-person training in social media for tourism and hospitality - http://www.tourismcurrents.com