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Le général hôtel

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Le général hôtel Presentation Transcript

  • 1. Le Général Hôtel Shalini Sungkur Adrien Reydy http://www.legeneralhotel.com/system/static/legeneralhotel/images/phototheque/20090727152414.jpg MBA2B
  • 2. Google.com Research
  • 3. Bing.com Research
  • 4. Google Results
    • Google click
    • The hotel website appears in first position
    • The name , the location, map position and the type are precised
    • Hotel website click:
    • Introduction page with video
    • Welcome /home page
    • Selection of services
  • 5. Bing.com Results
    • Bing click
    • The hotel websites appears in 4th position after third parties
    • No information about location, type and map position
    • Hotel website click:
    • Introduction page with video
    • Welcome /home page
    • Selection of services
  • 6. 3rd party analysis
    • Booking.com
    • Name and complete adress
    • Link to the map , and social network
    • Photos/description/ rooms /services
    • Comments and grade
    • Booking
    • General condition of selling
  • 7. 3rd party analysis
    • Only-recommended.com
    • Video
    • Reservation to check availibilities
    • Name/ adress
    • Grade/ Comments
    • Description of the hotel only
    • M ap
  • 8. Conclusion
    • As an evaluation the third party which represents the best the hotel is booking.com.
    • Also as a conclusion, the hotel should maximize listings in 3rd parties in order to make the customers be more interested in the hotel and make a reservation on it.