IBM Express Advantage April '08 - Business Partner Launch overview

Slide 2: IBM GENERAL BUSINESS THE MID-MARKET AND THE IBM STRATEGY FOR CAPTURING OPPORTUNITY IBM EXPRESS ADVANTAGE OFFERINGS APRIL 2008 IBM RESOURCES AND INVESTMENTS TO HELP YOU SUCCEED IN THE MID-MARKET THE MID-MARKET CUSTOMER EXPERIENCE: CREATING THE CONDITIONS FOR GROWTH APPENDIX Back 2 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 4: IBM GENERAL BUSINESS IBM EXPRESS ADVANTAGE FOR APRIL 2008 – NEW OFFERINGS AND RESOURCES FOR OUR PARTNERS FOCUSED ON THE MID-MARKET IBM’s continued focus on helping Business Partners grow and profit  New Express Advantage offerings address high-opportunity, high-growth areas such as security, business continuity, IT optimization, and collaboration.  An improved lead management system helps Business Partners turn high-quality leads into wins.  Simplified 2008 incentives reward Business Partners for winning strategic growth opportunities.  Major investments in marketing programs drive awareness and demand at the city level – US$100m investment in local marketing.  More than 1,500 dedicated resources support Business Partners in the mid-market.  IBM Global Financing, the world’s largest financier, is giving customers strong credit support even in today’s uncertain economic climate. IBM Flexible Credit expansion designed to provide Resellers incremental lines of credit they can use to purchase technology products and services from their suppliers or distributors, including IBM.  A strong and expanding portfolio of Built On Express solutions that combine industry-leading IBM Express offerings with Business Partner expertise. And, new Solution Builder Express Starting Points on Assess and Protect for Server Security and IBM Lotus Complete Collaboration Express Starter Guide to meet mid-market solution needs. 4 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 5: IBM GENERAL BUSINESS THE GLOBALLY INTEGRATED ECONOMY IS CREATING OPPORTUNITIES IN THE MID-MARKET The business world keeps changing. Many factors are at work:  Globalization  Universal connectivity  Information overload  Emerging competitors  Rising energy costs  IT skills shortage Mid-sized companies are responding with increasingly  Access to capital sophisticated business and technology requirements, but have fewer resources to integrate technology into their operations. More than ever, customers need a partner to help apply technology in new, innovative ways to drive meaningful change… simply. 5 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 6: IBM GENERAL BUSINESS HOW IBM EXPRESS ADVANTAGE HELPS IBM BUSINESS PARTNERS CAPTURE GROWTH IN KEY SEGMENTS OF THE MID-MARKET IBM is helping Business Partners succeed through a special focus on current high-opportunity, high-growth areas such as security, IT optimization and business continuity. The worldwide mid-market opportunity is US$253B and growing at 5 percent year-to-year.  IT security solutions have the highest growth (19 percent) as customers continue to cite security-related issues as a high priority.  IT optimization solutions are a US$12B opportunity as customers cite business priorities of staying nimble (responsiveness, flexibility) and driving process innovation and efficiency.  Business continuity is one of the fastest growing (10 percent) infrastructure solution areas with opportunity at US$4B. Compliance and a growing list of mission-critical applications are driving business continuity solutions. To learn more about current trends and news on these hot market topics and more, register to receive Forward View, our monthly magazine. 6 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 7: IBM GENERAL BUSINESS WE’RE FOCUSED ON BUILDING MID-MARKET CAPABILITIES TO HELP CUSTOMERS ACCELERATE THEIR INNOVATION AGENDAS IBM’s companywide focus shows ongoing commitment to mid-market success…  Proven, flexible technology solutions and powerful new systems designed and developed with a balance of innovation, experience and energy to help you meet tomorrow’s business challenges.  Affordable, relevant industry-leading technology services, easily accessed through an expert network of trusted advisors.  Innovative software products and solutions that are easy to install, easy to integrate, easy to manage and priced right for the mid-market.  Competitive, simple, single-source financing to help you manage costs while simultaneously funding growth. …delivered via IBM Express Advantage, the platform for local execution in over 45 countries. 7 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 8: IBM GENERAL BUSINESS IBM EXPRESS ADVANTAGE – WHAT DOES IT MEAN FOR BUSINESS PARTNERS AND CUSTOMERS? IBM BUSINESS PARTNER PERSPECTIVE CLIENT PERSPECTIVE Business Partners combine their expertise EXPRESS IBM Express Advantage offerings are and applications with IBM Express ADVANTAGE unique in the industry: they follow a rigorous Advantage offerings to solve client OFFERINGS development process and meet specific business challenges. criteria to ensure they address the needs of mid-sized customers. PartnerWorld® Express Advantage provides EXPERT Highly skilled, local, trusted advisors who Business Partners with simplified access to ECOSYSTEM bring together industry-leading IBM comprehensive & SMB-specific benefits, FOCUSED technology solutions with local applications resources and initiatives to drive and grow ON SMB and services to solve the client’s business profit potential. challenges. PartnerWorld Contact Services is available SIMPLIFIED Simplified access to our local experts and globally to assist partners via telephone EXPERIENCE resources through our telephone concierge or Web. and client-oriented Web portal. 8 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 9: IBM GENERAL BUSINESS IBM EXPRESS ADVANTAGE IS HOW IBM AND ITS BUSINESS PARTNERS WORK TOGETHER TO SERVE THE MID-MARKET To drive success in the mid-market, IBM created Express Advantage – a comprehensive, worldwide platform of mid-market offerings, combined with a robust Business Partner ecosystem with enablement tools and resources, and support for a rich customer experience to help you achieve success in this critical market space. “The IBM Express portfolio is the perfect entry point to technology for mid-sized organizations like the village of Bolingbrook. It’s like a seed we help clients plant that can help them grow their business or solve challenges that may be unique to their company – quickly and for a modest “ IBM TotalStorage® technology provides the intelligent, automated capabilities that help us reduce the complexity of managing a variety of different environments. investment.” Only IBM enabled us to create an enterprise-class service offering priced for small – Stephan Moen, director, Business and medium-sized businesses.” Development, NetSphere Strategies – Jeffrey Beallor, president, Global Data Vaulting 9 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 11: IBM GENERAL BUSINESS RECENT STRATEGIC ACQUISITIONS BY IBM ARE HELPING US DELIVER RELEVANT SOLUTIONS TO THE MID-MARKET Express Advantage offerings represent IBM is committed to enhancing its capabilities in a cross-IBM commitment to delivering the areas most important to mid-market clients. industry-leading offerings New business and infrastructure solutions Business solutions  As a result of recent acquisitions, IBM will continue to deliver new solutions that address key mid-sized customer pain points: Infrastructure solutions – Business Intelligence and Performance Management (Cognos) – Business Continuity (Arsenal, FilesX) – Security Management (ISS) Point products – Collaboration (Net Integration, Inc.) “ IBM’s recent acquisition of Cognos will benefit all parties involved: IBM will now be able to offer customers a state-of-the-art, end-to-end performance management solution, all from one vendor.” – Sky IT Group 11 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 12: IBM GENERAL BUSINESS CUSTOMERS ARE LOOKING FOR SOLUTIONS THAT CAN HELP STRENGTHEN THEIR INFRASTRUCTURE AND PREPARE FOR INNOVATION AND GROWTH IT Security Business Continuity IBM Express Advantage 70 percent of mid-sized Business continuity is vital, and offerings address key areas businesses plan to invest in it’s not just about recovering of concern for mid-market security solutions, with network from a disaster… data loss can security being the most common also mean customers, with new capability targeted. fines and damage to a offerings building on IBM’s How secure is your customer’s company’s reputation. comprehensive existing infrastructure? How well can your customers set of solutions. survive a disruption? Collaboration IT Optimization Over 60 percent of mid-sized IT resource optimization is firms say that collaboration tools one of top investment areas for are imperative to their business mid-sized firms, with two-thirds success and growth. planning to invest in hardware How can you help your consolidation. customers improve their How do you create a more collaboration with clients, reliable and fully optimized IT suppliers and employees? infrastructure for your customers? 12 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 13: IBM GENERAL BUSINESS ENHANCE IT SECURITY TO PROTECT YOUR CUSTOMERS’ BUSINESS Why it’s important When it comes to security, mid-sized businesses’ most important goals are to protect Customer concern: How secure privacy; reduce security breaches/incidents; and comply with regulatory standards. is my IT infrastructure? How IBM solutions address the challenge IBM Express Advantage offerings provide end-to-end protection that stops both external and internal threats before they impact a business. New and existing IBM Express Advantage offerings Security products  IBM Threat Mitigation Services – network protection – Express multi-function security bundle – NEW  IBM Threat Mitigation Services – endpoint system protection – Express managed protection services for server – NEW  IBM Tivoli® Identity Manager Express v4.6  IBM Rational AppScan Managed security services  IBM Threat Mitigation Services – network protection – Express managed multi-function security bundle – NEW  IBM Data Security Services for messaging security – Express managed e-mail security – REFRESH  IBM Threat Mitigation Services – application security – Express managed Web security – REFRESH Professional security services  IBM Threat Mitigation Services – security enablement and vulnerability management – Express PCI assessments – NEW  IBM Threat Mitigation Services – security enablement and vulnerability management – Express penetration testing services – NEW  IBM Express Vulnerability Assessment 13 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 14: IBM GENERAL BUSINESS NEW Complete threat mitigation security IBM THREAT MITIGATION SERVICES – NETWORK PROTECTION – for DIY networks EXPRESS MULTI-FUNCTION SECURITY BUNDLE Offering summary Comprehensive preemptive The Express multi-function security bundle provides comprehensive preemptive security in a single appliance, and security in a single appliance, and at a single price. This bundle offering combines six at a single price security modules found in the Proventia Network Multi-Function Security appliance with computer-based training, empowering the user with the necessary equipment and training to control the network environment. The Proventia MFS is a UTM network security solution providing: Quick facts  State-of-the-art firewall protection.  Industry-leading Intrusion Prevention System (IPS) security.  The most complete threat mitigation in a single solution  Virtual Private Network (VPN) capability.  Designed for the client that  Behavioral and signature antivirus protection. would rather manage security  Anti-spam protection, and URL filtering using the world's largest database. in-house  Additional offerings such as professional security configuration services, and  IBM Business Partners make additional years of hardware and software maintenance are also available, money helping clients deploy allowing for a true all-in-one security offering. UTM protection themselves What makes this offering unique?  Available through Express  Base bundle offering that provides all the materials and instructions necessary to Seller program develop a do-it-yourself (DIY) secure network for mid-market customers with limited IT resources. More info: www-304.ibm.com/jct09002c/partnerw  Simply the most threat mitigation services in a single solution. Financing – US$80/month for 36 months, includes Proventia MX1004 appliance, E- learning module and first year of maintenance Pricing – List US$1,893 Back 14 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 15: IBM GENERAL BUSINESS NEW Complete threat mitigation security IBM THREAT MITIGATION SERVICES – NETWORK PROTECTION – with managed preemptive security EXPRESS MANAGED MULTI-FUNCTION SECURITY BUNDLE Offering summary Comprehensive managed The Express managed multi-function security bundle provides managed preemptive preemptive security in a single security for any business looking to outsource its security management, or for appliance, and at a single price businesses with limited IT resources. This managed security offering combines the functionality and ownership of an IBM ISS Proventia Network Multi-Function Security appliance with the award-winning capabilities of the IBM ISS Managed Security Service Group. Combining the Proventia Network Multi-Function Security appliance, maintenance for the life of the agreement, and full managed services, this solution Quick facts gives clients a complete offering at a competitive price. The Proventia Managed  Simply the most complete threat MFS is a UTM network security solution providing: mitigation solution in a single  State-of-the-art firewall protection. package period!  Industry-leading Intrusion Prevention System (IPS) security.  Fully managed for the client so it is easy to stay secure  Virtual Private Network (VPN) capability.  IBM Business Partners make  Behavioral and signature antivirus protection. money while becoming trusted  Anti-spam protection, and URL filtering using the world's largest database. security advisors to their mid- What makes this offering unique? market clients  Base bundle offering that provides all the materials and instructions necessary  Available through Express to develop secure network with managed contract for 24 months for mid-market Seller program customers with limited IT resources. More info:  Simply the most threat mitigation services in a single solution. www-304.ibm.com/jct09002c/partnerwor Financing – US$482/month for 36 months, includes appliance, 2 years of management and maintenance Pricing – Starting list US$10,800 Back 15 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 16: IBM GENERAL BUSINESS IBM THREAT MITIGATION SERVICES – ENDPOINT SYSTEM NEW PROTECTION – EXPRESS MANAGED PROTECTION SERVICES Turnkey, affordable management of security services for server FOR SERVER Offering summary Management of multiple layers of IBM Threat Mitigation Services – endpoint system protection – Express managed defense provide accurate, protection services for server is a turnkey solution of managed security services and preemptive protection against IBM Proventia Server IPS/IBM RealSecure® Server Sensor that safeguard servers internal threats at both the and help customers meet regulatory compliance. It is the only server security solution that provides the most comprehensive host-based risk mitigation solution on the system/network and application market. levels  Unique file integrity monitoring and system activity auditing  Broadest OS support: Windows®, Linux®, AIX®, Solaris and HP-UX Quick facts  Helps clients to meet regulatory compliance and protect from insider threats  Improves business continuity, What makes this offering unique? productivity and performance  Fully integrated offering combining software, services and maintenance all in one  Up to a US$25,000 credit if package for mid-market customers with 24x7 guaranteed event monitoring and SLAs are not met management by IBM.  Maintain and improve  The most comprehensive combination of security, compliance regulatory compliance and management. – SOX, GLBA, Basel II, PCI,  Proventia Server IPS and RealSecure Server Sensor use multiple layers of HIPAA, etc. defense to facilitate accurate, preemptive protection against system/network- level, application-level and internal threats.  Reduces security costs by up to 55 percent  Combination of an integrated firewall with vulnerability-centric intrusion prevention and comprehensive system auditing in a single agent. Financing – US$134/month for 24 months, includes software, annual maintenance and updates and MSS Pricing – List US$3,150 Back 16 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 17: IBM GENERAL BUSINESS REFRESH IBM DATA SECURITY SERVICES FOR MESSAGING Eliminate threats from viruses, spam SECURITY – EXPRESS MANAGED E-MAIL SECURITY and other invasions Offering summary Mitigates risks by quarantining Express managed e-mail security from IBM is designed to act as a client’s first line of threatening e-mails before they defense by scanning e-mail and eliminating threats before they reach the network. The solution is fully hosted by IBM and requires no hardware or software installation reach your network at client sites. The service consists of four independent modules, each of which can be selected individually or in any combination so the solution may be tailored to meet the individual client’s e-mail security needs:  Antivirus provides comprehensive protection against e-mail transmitted viruses; Quick facts it is especially effective against new and unknown viruses.  Fast spam relief  Anti-spam does an excellent job of removing spam from the inbox while assuring good e-mails are delivered.  Stop threats before they reach  Image control gives the client tools to fight off inappropriate images that are the client’s network being sent through e-mail.  No equipment or software to  Content control provides the client with tools to restrict and control inappropriate, buy and maintain confidential and personal information from moving though e-mail.  Helps IBM Business Partners What makes this offering unique? make money while meeting  Hosted solutions that allow internal IT staff to focus on more strategic initiatives their mid-market client’s critical and price scaled to meet any size mid-market client security needs  Helps mitigate risks by scanning and quarantining threatening e-mails before they reach the network More info:  Helps provide control over inappropriate images and confidential information www-304.ibm.com/jct09002c/partnerw  Higher-value service, including performance-based SLAs backed by financial remedy  Offers better protection at a lower TCO Pricing – List US$2,400; $2/user/month, one option for 100 users for 12 months Back 17 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 18: IBM GENERAL BUSINESS REFRESH IBM THREAT MITIGATION SERVICES – APPLICATION Eliminate virus and spyware threats; SECURITY – EXPRESS MANAGED WEB SECURITY filter URLs employees can visit Offering summary Protect data from unintentional Express managed Web security from IBM is designed to help clients protect their exposure resulting from malware, data from unintentional exposure resulting from malware, identity theft and phishing identify theft and phishing scams scams. Among its capabilities are protecting IT infrastructure and business continuity by virtually eliminating performance degradation and system crashes, as well as reducing the need for additional hardware and software solutions. It also offers potential improvements in employee productivity by protecting desktop performance, helping prevent access to inappropriate Web sites and helping clients streamline Quick facts Web security configuration and administration through a Web interface. The service consists of two independent options, they can be selected individually or together so  Stop Web threats in their the solution meets the client’s Web security needs: tracks outside the client’s  Antivirus and anti-spyware provides comprehensive protection against viruses network and spyware threats that are transmitted while surfing the Web.  Simple controls over employee  URL filtering provides a complete set of tools to empower clients to control what Web surfing types of Web sites employees may access while at work  No equipment or software to What makes this offering unique? buy and maintain  Hosted solutions that allow internal IT staff to focus on more strategic initiatives and price scaled to meet any size mid-market client need  Helps IBM Business Partner  Helps mitigate risk of harmful viruses, worms, spyware and other threats from make money in the rapidly the Web before they reach the network growing security space  Helps improve productivity by controlling employees’ ability to surf to non- More info: business related sites www-304.ibm.com/jct09002c/partnerw  Higher-value service, including performance-based SLAs backed by financial remedy  Offers better protection at a lower TCO Pricing – List US$300 setup, $2.56/user/mo URL filter for 100 users for 12 months Back 18 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 19: IBM GENERAL BUSINESS IBM THREAT MITIGATION SERVICES – SECURITY PCI compliance assessments for merchants NEW ENABLEMENT AND VULNERABILITY MANAGEMENT – EXPRESS processing payment card information PCI ASSESSMENTS Offering summary Periodic network vulnerability All merchants and service providers that store, process, use or transmit payment assessments to validate PCI Data cardholder data must comply with the standard. The standard is enforced by the card Security Standard compliance for companies and their acquirer banks. Express PCI assessments provides remotely up to 40 IP addresses by an delivered network vulnerability scans to satisfy PCI Data Security Standard (DSS) quarterly network scan assessment requirements. The solution offers expert approved ASV guidance in interrupting the results of the network vulnerability assessments and identifying areas of non-compliance, in addition to validating that remediation actions Quick facts have properly addressed the issues and meet the compliance standards of PCI DSS.  Satisfies PCI DSS requirement for  Recognized by the Payment Card Industry as an approved provider of security validated quarterly perimeter scans assessment services for compliance with the PCI standard  To be a qualified assessor, both the  The mid-market offering is a fixed price (US$2,250/remote scan) for up to 40 organization and individual active IP addresses. consultants must be certified What makes this offering unique?  IBM ISS is “Globally Certified” to perform PCI services and holds the  Certified PCI subject matter expertise to walk clients through the entire following designations: compliance process – Qualified Security Assessor  The only vendor with solutions that address all 12 PCI requirements enabling a (QSA) comprehensive and cohesive PCI strategy for the client – Approved Scanning Vendor  Acts as advocate for client with PCI Standards Board to get compensating (ASV) controls approved – Qualified Payment Application Security Company (QPASC) Pricing – List US$2,250 per scan for up to 40 IP addresses – Qualified Incident Response Financing – US$67/month for 36 months Company (QIRC) Back 19 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 20: IBM GENERAL BUSINESS IBM THREAT MITIGATION SERVICES – SECURITY ENABLEMENT Demonstration of perimeter network NEW AND VULNERABILITY MANAGEMENT – EXPRESS PENETRATION security weaknesses that can lead to system and data compromise TESTING SERVICES Offering summary Identifies network vulnerabilities Express penetration testing services demonstrate, via real world exploitation by simulating covert and hostile scenarios, how attackers can significantly impact your business. During controlled techniques typically used by exercises, IBM Professional Security Services consultants attempt to penetrate network perimeter defenses, gain access to internal systems and provide evidence malicious attackers to gain that critical systems and data can be compromised. Identified gaps in the client’s remote access to sensitive data security are documented along with recommended solutions designed to close those gaps. These consultants are highly trained, experienced security professionals who are able to leverage security intelligence from the IBM X-Force® research and Quick facts  Provides a “hackers-eye” view of development team. the client’s network  Assesses perimeter security posture and identifies weaknesses that can lead to  Demonstrates the impact of compromise vulnerabilities in practice rather than  Encourages executive support on direction of security strategy and resources highlighting theoretical weaknesses  Supports efforts to achieve compliance with government and industry regulatory  Provides a compelling event to help guidelines mid-market customer prioritize  Fixed price (US$15,000) for a remote penetration test of up to 5 external IP security among other IT initiatives addresses (for onsite delivery; travel and living expenses additional)  Collaboration with IBM X-Force research and development team What makes this offering unique? ensures that service methodology is  IBM Professional Security Services consultants are 100 percent security focused updated according to the latest and utilize proven consulting methods, based on International Organization for techniques and trends Standardization (ISO) 17799 Security Standard best practices.  Team consists of certified security experts with leadership, consulting, investigative, law enforcement and research and development backgrounds Pricing – List US$15,000 for base services includes up to 5 external IP Addresses Financing – US$446/month for 36 months Back 20 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 21: IBM GENERAL BUSINESS SAFEGUARD VITAL DATA FROM LOSS TO MAINTAIN BUSINESS CONTINUITY Why it’s important Customer concern: How well will The loss of critical data can bring a company to its knees. Not only is there the potential for an interruption in business that causes lost revenue, failure to protect we survive a disruption? data can lead to regulatory action and fines, and cause irreparable damage to a company’s reputation in the marketplace. How IBM solutions address the challenge For April 2008, Express Advantage has new Information Protection Services offerings that leverage IBM expertise and leading technology to ensure the protection and recoverability of data. New and existing IBM Express Advantage offerings  IBM Information Protection Services – Remote Data Protection Express – NEW  IBM Information Protection Services – Data Retention and Archival – E-mail Management Express – NEW  IBM Disaster Recovery Services for Data Center Recovery – Recovery Express  IBM Data Backup Express  Tivoli Storage Manager Express  IBM DB2 Express V9.5.1  IBM Informix Dynamic Server Express Edition v11.50  IBM System Storage DS3400 Express  IBM System Storage TS2230 Tape Drive Express Model 21 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 22: IBM GENERAL BUSINESS IBM INFORMATION PROTECTION SERVICES – NEW Automatic offsite data backup & REMOTE DATA PROTECTION EXPRESS recovery service Offering summary Turnkey remote data backup and IBM Information Protection Services – Remote Data Protection Express is an recovery services with pay-as- automatic, security-rich and offsite data backup and recovery service for your you-use pricing and automated Windows servers and PCs. This turnkey service, focusing on distributed/remote de-duplication technologies environments, includes the hardware, software, monitoring and management necessary to implement an effective data protection strategy.  For mid-market companies with limited IT resources and budgets that face a Quick facts growth of distributed data and regulatory pressures.  Pay-as-you-use pricing model  Reduces backup windows by using automated, de-duplication technologies. offers customers predictable  A pay-as-you-use pricing model helps ensure predictable monthly costs and backup expense requires no up-front capital investment.  Quicker, more reliable and  IBM has more than 40 years of experience providing business continuity and potentially less costly than tape disaster recovery capabilities, a reputation for excellent service in this area and backups a successful disaster recovery track record with its clients. What makes this offering unique?  Unique data de-duplication algorithm helps minimize  Predictable monthly expense via pay-as-you-use model with flexible options to customers’ backup storage usage fit any mid-market client’s backup needs  Secure solution can be part of a  Skilled IBM storage specialists worldwide who provide 24x7 monitoring and management larger data protection strategy Pricing – List TBD per GB per month includes automatic, secure and reliable  More Info: Click here backups for customers up to 1,000 seats Back 22 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 23: IBM GENERAL BUSINESS NEW IBM INFORMATION PROTECTION SERVICES – DATA Provide constant access to vital e-mail communications RETENTION AND ARCHIVAL – E-MAIL MANAGEMENT EXPRESS Offering summary IBM hosted e-mail management With E-mail Management Express from IBM, you can choose from a newly and archival ensures expanded portfolio including e-mail continuity and e-mail archiving, both with special features and options that can be combined to help support your diverse e-mail uninterrupted access to critical management needs hosted by IBM. With the e-mail continuity service you can gain e-mail tools and data an on demand backup e-mail system designed to provide consistent and reliable access to your vital e-mail communications no matter what. Even when your primary e-mail system goes down, your e-mail access can be restored within 60 seconds. Quick facts Our services are built on years of experience, technical expertise and proven technology to help provide you with a comprehensive solution that can be as  Quick and easy service sophisticated and reliable as it is cost-effective.  Can combine services to meet  Support both IBM Lotus Notes® and Microsoft® Exchange software running on a each customer’s needs variety of operating systems and in a wide range of IT environments.  For all size customers in all What makes this offering unique? industries  With fixed per user pricing scaling up to 1,000 users, this IBM-hosted service is  Easy pricing and ideal for any mid-market customer requiring reliable and consistent e- implementation handled by mail service. IBM and MessageOne  Help end users find critical e-mails quickly by providing detailed search functionality and access to the archive as well as lost message recovery.  Secure solution can be part of  Increase storage efficiency by storing e-mails in a security-rich, offsite facility a larger data protection based on your specific e-mail retention policies strategy  Comprehensive outage protection, helping to ensure that the archive is available  More Info: at virtually all times. www.ibm-1.com/partnerworld/pwh  Virtually eliminate the data loss window typically associated with tape-based backup solutions.  Pricing – From list US$ .91 per user per month, up to 1,000 users Back 23 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 24: IBM GENERAL BUSINESS WORKING SMARTER THROUGH IMPROVED COLLABORATION WITH CLIENTS, SUPPLIERS AND EMPLOYEES Why it’s important Customer concern: How can I Collaboration is a top-of-mind issue for mid-sized companies. Over 60 percent of make better use of business mid-sized firms say that collaboration tools are imperative to their business success intelligence and improve my and growth. Nearly 70 percent of mid-sized companies indicate that employee productivity is one of their top challenges to growth and profitability. And, collaboration with customers, approximately three in four mid-sized firms are either implementing or planning to suppliers and employees? implement new collaboration tools. How IBM solutions address the challenge IBM announces a significant expansion to its mid-market software portfolio with IBM Lotus Foundations, a family of small business software servers, services and other offerings to help make better use of business intelligence and improve collaboration with clients, suppliers and employees. New and existing IBM Express Advantage offerings  IBM Lotus Foundations – NEW  Lotus Complete Collaboration Express Starter Pack  Lotus Complete Messaging Express Starter Pack  IBM System i™ IP Telephony Express  IBM WebSphere Portal Express V6  IBM Lotus Domino Collaboration Express v8  IBM Lotus Domino Messaging Express v8  IBM Lotus Domino Utility Server Express v8  Lotus Quickr  Lotus Sametime 24 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 25: IBM GENERAL BUSINESS NEW IBM LOTUS FOUNDATIONS Empowering the small business Offering summary Flexible, affordable complete IT Coming soon, IBM will provide a complete IT solution for businesses under 500 solution for small companies to employees who have limited or no in-house technical resources and want to focus on running their business rather than worrying about IT. Lotus Foundations is a family of run their businesses. small business software servers, installed on-premise, that will be offered through IBM Business Partners. The first offering – IBM Lotus Foundations Start – will include the following: Lotus Notes & Domino mail and collaboration platform, file management, directory services, Quick facts: firewall, back-up and recovery, and office productivity tools in the form of Lotus Features Symphony.  Backup and disaster recovery Lotus Foundations gives system integrators and independent software vendors the opportunity to integrate their new or existing applications into the Lotus Foundations  Print and fax server platform with minimal effort.  Remote access (secure VPN)  Firewall What makes this offering unique?  E-mail and collaboration  Optimized for businesses with limited or no in-house technical resources  Mobile access to e-mail  Ease of use and management  Office productivity applications  Self-managing and self-healing systems; self-discovery of problems and  Antivirus and Antispam automatic resolution  Integrated backup and disaster recovery  Optional SMB-ready integrated business applications Availability in 2Q 2008 in English with additional languages following later in the year. Back 25 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 26: IBM GENERAL BUSINESS OPTIMIZE IT FOR LOWER COST AND BETTER USE OF RESOURCES Why it’s important Customer concern: How do I Achieving growth and competitive advantage requires an IT environment that supports the better use of resources. This not only helps the bottom line through create a more reliable and lower capital and operating expenditures, it also helps companies address fully optimized IT infrastructure sustainability concerns. that helps support my “green” How IBM solutions address the challenge IT strategy? Robust IBM Express infrastructure solutions and systems help simplify and automate resource, application and IT process management, while creating an optimal operating environment. New and existing IBM Express Advantage offerings  IBM SurePOS™ 100 Express – NEW  IBM BladeCenter® JS12 Express – NEW  IBM Power 520/550 Express – NEW  IBM System Storage N3300/N3600 Express – NEW  IBM Express Asset Recovery Solutions  IBM BladeCenter Business Express  IBM BladeCenter S Express  IBM Tivoli Monitoring Express  IBM Rational Build Forge Express Edition V7.0.2  IBM Express IT Strategy Assessment  IBM Express Web Effectiveness Assessment 26 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 27: IBM GENERAL BUSINESS NEW True green POS solution for IBM SurePOS 100 EXPRESS mid-sized retailers Offering summary The power to run today’s front- The IBM SurePOS 100 Express is a fully integrated POS system engineered for end and back office POS small to mid-sized retailers that need the same reliability and performance as large, functions yet with energy global organizations and demand exceptional value. The space-saving POS efficiency to lower total cost of processor provides the power to run today’s off-the-shelf and customized software applications for front-end and back-office functions, including checkout and inventory ownership control. Yet, the energy-efficient processor helps reduce power consumption to help IBM Retail Green Initiative lower total cost of ownership. Product stewardship that helps the environment  Helps speed checkout by enabling faster transactions and your client’s bottom line.  Energy-efficient processor and chipset reduce power consumption The use of recycled materials and energy- efficient processor technology positions IBM as  Enhances customer service (transaction accuracy, price lookup) a leader in today’s eco-conscious retail What makes this offering unique? environment. Learn more. Retail hardened  Energy-efficient Via C7 2 GHz processor draws only 20W maximum power IBM retail hardening helps ensure system  All-in-one design and flexibility to connect new and existing peripherals and reliability in a variety of environments. Retail- create a cost-effective configuration without putting together unproven solutions hardened construction helps extend service life from multiple vendors to seven or more years. Learn more. Retail hardened whitepaper  Retail-hardened construction helps extend service life to seven or more years Lower cost of ownership Financing – US$31/month for 36 months Unlike many PC-based POS systems, the Pricing – Starting at US$1,300 per unit SurePOS 100 Express has an extended marketing life of at least 24 months, which helps simplify servicing and upgrading Assess your POS total cost of ownership Back 27 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 28: IBM GENERAL BUSINESS NEW Improve virtualization and energy IBM BLADECENTER JS12 EXPRESS savings Offering summary Combining the efficiencies of If you’re looking for a great altern ative to a traditional A , IBM IX Systemi™ or Linux server then BladeCenter with the scalability of look n further. The powerful IBM BladeCen JS12 blade com o ter bined with a BladeCenter S chassis Power while supporting AIX, provides ex ceptional flexibility in an ex trem efficient design – m g it the right choice for ely akin your n server. ew Linux and IBM i operating  The JS12 is a preconfigured blade optimized with storage and m ory at an attractive price. em systems  Com es deploym flex bin ent ter ibility of BladeCen with ease of m agem an m an ent d aintenance Quick facts to better m age IT assets. an  Proven BladeCenter technology  Includes built-in IBM PowerVM virtualization to in ™ crease utilization while decreasin costs. g and blade leadership  Supports A , IBM Systemi and Linux operating system providin a huge portfolio of over IX s g  Power, flexibility, availability 15,000 native POWER™ applications to select from. and built-in virtualization at a What makes this offering unique? great price  IBM POWER6™ processor-based server that brings the muscle and scalability  POWER6 processor running two of mainframes to blades 64-bit cores at 3.8 GHz  Supports AIX, IBM System i and Linux  Up to 64 GB of memory through  Cut costs and consolidate workloads with PowerVM virtualization eight DIMM slots  Leverage EnergyScale™ Technology capabilities to customize the power  Two integrated SAS hard drives consumption of Power6 processor based servers giving you up to 293 GB of Financing – US$108/month for 36 months storage on the blade itself. Pricing – List US$4,228 per blade server  Support for AIX, IBM i and Linux operating systems Back 28 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 29: IBM GENERAL BUSINESS NEW IBM POWER 520/550 EXPRESS The world’s fastest chip Offering summary Flexible entry servers providing For small and medium-size clients UNIX®, IBM System i and Linux clients, who need outstanding performance while easy-to-use, easy-to-manage, flexible, and efficient platforms. The Power 520 and 550 Express servers utilize POWER6 processors with attractively configured supporting AIX, i and Linux offerings that include innovative availability features, outstanding price/performance operating systems and energy efficiency. Unlike Windows-based servers, the System i editions allow businesses to manage risk and grow by offering a system which delivers security, scalability and trusted technology. Quick facts  For ERP and CRM application servers, the Power 520 and 550 deliver the outstanding performance of the POWER6 processor – the world’s fastest chip. Power 520 Express:  The performance and virtualization capabilities make it possible for single or  1, 2, or 4 core - 4.2 GHz multiple applications to run faster and be more responsive. POWER6 processors  The Power 520 and 550 Express servers provide tremendous configuration  Up to 64 GB of memory flexibility to meet most capacity and growth requirements. Power 550 Express: What makes this offering unique?  Leverage EnergyScale Technology capabilities to customize the power  2, 4, 6, or 8 - 3.5 GHz or 4.2 consumption of Power6 processor-based servers. GHz POWER6 processors  Cut costs and consolidate workloads with PowerVM virtualization.  Up to 256 GB of memory  Improve performance per watt with Power 520 and 550 Express servers – with Power 520/550 Express: 2X HP rx6600 and 2.5X Sun SPARC Enterprise M4000.  AIX, i and Linux editions  Choice and flexibility  PowerVM editions – AIX, System i and Linux editions are attractively priced, easy to order – Portfolio of over 15,000 industry-proven solutions  SAS & PCIe support Financing – US$175/month for 36 months Pricing – List US$5,576 per server Back 29 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 30: IBM GENERAL BUSINESS IBM SYSTEM STORAGE N3300/N3600 NEW Storage consolidation with rapid EXPRESS backup and recovery Offering summary Mid-sized clients can unify SAN IBM N3000 Express systems offer versatility via unified file and block storage – CIFS, and NAS storage to a single NFS, iSCSI and FC protocols are supported – and can be used as primary or secondary storage. These systems are designed to address storage consolidation platform featuring SAS, FC and challenges as well as application server virtualization projects. With Data ONTAP, SATA drive support for primary, the N3000 Express systems offer the ability to use storage efficiently by helping secondary, block and file I/O. increase utilization through thin provisioning (FlexVol and FlexClone) and reduce storage space requirements with SNAP/SHOT® technology. Quick facts  Versatile, integrated system designed to support concurrent block I/O and file  2008 iF product design serving over Ethernet and Fibre Channel SAN infrastructures. award-winning storage  Management simplicity with FlexVol’s on-the-fly thin provisioning allows systems applications and users to get more storage space dynamically and non- disruptively without IT staff intervention.  Designed for a 15-minute setup using the N3000 Express easy  Rapid backup and recovery with file or application-level recovery in seconds with SNAP/SHOTand SnapRestore software. start wizard What makes this offering unique?  Thin provisioning for dynamic  N3000 Express wizard allows setup in 15 minutes and with minimum IT volume changes without IT intervention making this an ideal storage solution for mid-market customers staff intervention  Supports Fibre Channel, iSCSI, NFS, CIFS, HTTP and FTP protocols.  SnapManager software provides  Can unify SAN and NAS storage needs onto a single system supporting primary, application-aware, data secondary, near-line, archive and data retention applications. protection and disaster recovery  Application-aware software, data protection, replication, backup, recovery and automation for Exchange, management technologies of the N3000 Express series provide compelling VMware, SharePoint, SQL value over competitive products Server, Oracle and SAP Financing – US$204/month for 36 months environments Pricing – System list prices starting at US$8,000 Back 30 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 31: IBM GENERAL BUSINESS IBM FINANCING ADVANTAGE: AFFORDABLE, SIMPLE, ACCESSIBLE, COMPLETE FINANCING OPTIONS FOR YOUR FIRM IBM Financing Advantage is designed to help you capture the high-growth, mid-market opportunity with accessible, simple processes and complete financing options. You can leverage it to close more business and gain better margins. Financing IT and solution acquisitions can help your clients by deferring upfront investment costs, conserving cash for higher-yielding investments and protecting against technology obsolescence.  Simplifies budgeting and planning: IBM Financing Advantage – Combine IBM hardware, software, services and other non-IBM products in a helps you in many ways single contract with a single monthly payment.  Fast and simple financing  Build loyal clients – Rapid online financing, a Web-based tool, simplifies and accelerates the  Increase follow-on sales finance process, delivering credit, price and contract in under ONE hour. opportunities  Complete solutions for IBM and non-IBM  Decrease discounting by – Client financing for HW/SW/services on transactions as small making payments more as US$1K. affordable – IBM Flexible Credit for Resellers.  Reduce Days Sales  Enhanced software and services financing Outstanding, improving – Unlike many other vendors, IBM does not require HW content in most Business Partner cash flow instances.  IBM Express Asset Recovery Solutions  Earn fees for selling financing to customers – A safe, secure and environmentally friendly way to dispose of your clients’ old equipment. 31 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 32: IBM GENERAL BUSINESS ENHANCED VALUE FOR MID-SIZED CUSTOMERS IBM AND IBM BUSINESS PARTNERS– A POWERFUL TEAM IBM Business Partners Customer Value Unique value-add The best of all worlds Comprehensive IBM Express Local client support  Complete, best-of-breed solutions Advantage offering portfolio for mid-sized Application software that combine IBM offerings with businesses IBM Business Partner value-add Partner ecosystem Enhanced Business Partner to address specific mid-market Implementation services business challenges enablement tools all through PartnerWorld Express Advantage Systems integration expertise Easy assess to IBM and IBM BP Industry and solution expertise resources Application design Simple multivendor financing Over 2,500 ISV applications produced Award-winning technical support and and enabled for IBM Express Advantage tools More than 1400 dedicated Built On IBM Over 100,000 IBM Business Partners Express Portfolio offerings worldwide 32 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 34: IBM GENERAL BUSINESS GROW PROFIT, SIMPLY, WITH IBM EXPRESS OFFERINGS, INCENTIVES, FINANCING, SALES ENABLEMENT RESOURCES AND MORE Grow Focus on high-opportunity/high-growth areas such as security, collaboration, business continuity and IT optimization, supported by IBM’s US$100M marketing engine. Profit Drive higher margins by offering differentiated solutions and financing, and take advantage of IBM incentives that allow you to retain as much as 40 percent additional margins. Simply Do business easily with IBM by taking advantage of an improved lead management system, simplified incentives and dedicated resources to support Business Partners in the mid-market. We’re focused on making the mid-market a win-win for Business Partners and IBM 34 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 35: IBM GENERAL BUSINESS A FOCUS ON HIGH OPPORTUNITY AREAS AND MAJOR MARKETING INVESTMENTS WILL HELP YOU GROW IN 2008 Grow Focus on high-opportunity/high-growth areas like security, collaboration, business continuity and IT optimization, supported by IBM’s US$100M marketing engine.  New IBM Express Advantage Offerings focus on three key areas for 2008: IT security, business continuity and IT optimization, and offer Business Partners an opportunity to sell high-growth infrastructure solutions. – ITO: US$10.6B worldwide opportunity, 9.6% CAGR – IT Security: US$4.6B worldwide opportunity, 18.7% CAGR – Business Continuity: US$3.9B worldwide opportunity, 11% CAGR  IBM provides easy-to-use tools to help you map out a path to grow profitably. – GTS Product Affinity Guides – help you quickly identify services aligned with server and storage platforms – The Grow Your Business with IBM Software tool allows you to explore the top cross-brand sell scenarios – spanning all five IBM SWG Brands – plus IBM hardware - based on your skill sets and customer install base  IBM Global Technology Services recent acquisitions in security and business continuity allows IBM to provide our channel partners with new opportunities to provide managed services in these high growth IT solution markets.  In 2008, IBM is making major investments in marketing programs to drive awareness and demand at the city level – a US$100M investment in local marketing. – Co-marketing and demand generation programs and Campaign Designer tools help Business Partners create demand 35 ibm.com/partnerworld/smb 05/08/08 © 2008 IBM Corporation

Slide 36: IBM GENERAL BUSINESS ACHIEVE HIGHER PROFITS WITH FINANCING AND TOOLS TO HELP DIFFERENTIATE SOLUTIONS Profit Drive higher margins by offering differentiated solutions and financing, and take advantage of IBM incentives that allow you to retain as much as 40 percent additional margins.  Business Partners can achieve higher margins by differentiating solutions with resources from IBM including: “With the use – Solutions Builder Express speeds the creation and delivery of solutions by reducing time of of Solution implementation by 50 percent, improving quality and increasing operational efficiency. Starting Points, we have – The Built on IBM Express program, with over 1,400 solutions, enables Business Partners to build solutions specifically designed for the mid-market, then helps to market them via a broad range of IBM accelerated communications

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