Marketing Automation, eMail Marketing, Database Marketing & Analytics, Digital Interaction


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“We help businesses increase their customer acquisition & retention goals through digital marketing technologies while reducing associated marketing expenses.”

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Marketing Automation, eMail Marketing, Database Marketing & Analytics, Digital Interaction

  1. 1. “We help businesses increase their customer acquisition & retention goals through digital marketing technologies while reducing associated marketing expenses.” Company Profile Treselle Systems has been serving clients since 2004 and has offices in California, USA and Chennai, India. Our team has multi- functional expertise in areas such as marketing, strategy, technology consulting, analytics, application development, database management & maintenance. We developed VanillaConnect, a software-as-a-service (SaaS) based marketing automation, email marketing, & analytics platform. Our vision, commitment to research and development, passion to be at the forefront of consumer and businesses’ adoption of latest digital marketing trends, rigorous attention to quality and client service will bring measurable success to the clients we serve. Email as a Marketing Channel Treselle’s SaaS Model ✓ Increase brand awareness & retention ✓ No need to acquire software or IT infrastructure ✓ Understand prospect/customer behavior ✓ No need to invest in resources to manage S/W or servers ✓ Optimize campaigns quickly ✓ Mail Transfer Agent included ✓ Deliver relevant, targeted communications ✓ Deliverability, Bounce, & Reputation monitoring included ✓ Up-sell, cross-sell to existing customers ✓ Marketing automation & advanced functionality included ✓ Persuade dormant customers to purchase ✓ Built-in tracking, measuring, and reporting tools ✓ Increase prospect or lead conversion ✓ Treselle offers best practices & comprehensive support ✓ Measure, monitor, and analyze campaign metrics ✓ Technologies & tools for integration included ✓ Obtain measurable & high ROI ✓ Treselle invests in future product enhancements Products - VanillaConnect Editions VanillaConnect is a software-as-a-service (SaaS) based marketing automation, email marketing, analytics platform that helps marketing organizations in small, medium, and enterprise businesses to use email as an efficient marketing channel to increase brand awareness, retention, loyalty, convert prospects, and increase up-sell and cross-sell opportunities. VanillaConnect comes in 3 editions - VanillaConnect Core, VanillaConnect Professional, & VanillaConnect Agency. VanillaConnect - Capabilities List Management - Import, export, create, merge, purge, & manage Using Automated Campaigns, you can lists. Create and manage list segments. accomplish: Campaign Management - Design, create, manage & track marketing campaigns on a personalized level. ✓ Welcome messages Content Management - Store, manage, & retrieve content needed for your ✓ Double opt-in welcome messages campaigns. Create dynamic containers to send ✓ Welcome message series personalized campaigns automatically. ✓ Abandoned shopping cart messages Forms Management - Create opt-in, global sign-ups, opt-out forms, & ✓ Abandoned form messages unsubscribes. Add viral marketing in your campaigns. ✓ Lead nurture messages Marketing Automation - Automate a number of revenue generating tasks. ✓ Cross-sells, Up-sells, & Next-sell Keep data across your databases & systems synced. messages Deliverability - Use comprehensive set of tools & processes to ✓ Countdown and limited-time offer maximize your campaign deliverability. messages Campaign Optimization - Monitor, measure, and modify your campaign ✓ Renewal messages tactics using A/B split test, dynamic campaigns. ✓ Activating dormant customer messages Analytics - Measure your campaign metrics, your customer’s ✓ Abandoned click messages behavioral responses and take next actions. ✓ Pre- & Post-purchase messages Accounts & Dashboard - Set roles, user access privileges & create global ✓ Life-cycle marketing messages settings. Use executive dashboard for bird’s eye view ✓ Transactional messages of your campaign performance. ✓ and many more Agency - Create, manage, deliver, bill multiple client’s campaigns on a single platform view.
  2. 2. “We help businesses increase their customer acquisition & retention goals through digital marketing technologies while reducing associated marketing expenses.” Services Portfolio Account Management Strategy + Understand your goals and marketing objectives + List growth + Assist you with the appropriate products & services + Segmentation & Targeting + Perform quarterly review of your campaigns + Branding & Value Proposition + Bring in Treselle’s product & service teams to offer + Email Creative & Campaign effectiveness consultation + Marketing Automation + Provide your feedback on improving our products & + Optimization Strategies services to the appropriate teams inside Treselle Systems + Acquisition, Conversion, Retention, Up-sell, Awareness Consulting Design & Deployment + Email Marketing & Automation Best Practices + Creative development + Database Management & Maintenance + Offer development + A/B split testing, Dynamic campaigns + Creative rendering + Data processing, List hygiene, List merge/purge + Testing & Optimization + CANSPAM compliance + Multi-touch campaign development + Application Development + Segment & Target development + Marketing Intelligence: RFM, LTV, ROI Technology Integration Deliverability & Support + We could assist you on our API’s if you chose to integrate + Deliverability review VanillaConnect with your systems or applications + Campaign analysis + We could timely and cost-effectively execute the + Best practices integration for you using our Consulting team’s expertise + List Cleaning + We can integrate VanillaConnect with specific CRM, + Subject line analysis CMS, and Database systems + Comprehensive support through phone, email, & chat Our Commitment Treselle Systems is dedicated to assisting our current & future clients to achieve their marketing objectives. In order to do that, all the employees of Treselle Systems are committed to the following: + Understand our client’s needs + Continue to innovate product offerings & services + Focus on helping clients drive revenue & increase + Offer complementary services around our products cost- marketing ROI effectively & help our clients to focus on their core + Provide best support to clients competencies + Design & develop comprehensive, powerful, analytical, & + Stay on top of industry trends in digital marketing, lead intuitive digital marketing solutions generation, conversion, retention, optimization, technology, tools, & delivery Ready to get started? - CALL Sethuraman at 09884226554 or FREE TRIAL Raghavan at 09884689076 or Email