Case Study: Social Triggers Blog
The Anatomy Of A
Good WordPress Site
In just two and a half years, Derek
Halpern was able to turn his blog
into…
•A website that ranks at the top of
global sea...
How did he do it?
Direct To The Point
• Social Triggers immediately offers
people a clear call to action
• Blogs should prioritize email
sub...
Efficient Use Of Website Pages
• Notice how he uses his sidebar to
provide:
- Another opt-in form
- Links to resource page...
Follow Through
• Maintains readers’ interest
• It gives them the options
for their possible next
steps
• Offers readers th...
Opportunities For Audience Engagement
• Halpern makes an effort
to reply to his readers
• He’s also not afraid of
stirring...
Provides Numerous Opportunities For Visitors To
Discover His Credibility
• Easy to locate About
section
• More information...
Your Seriously Simple Marketing Hack
1. Open your website and give it a thorough review.
2. Does it share the components o...
For More Information Visit:
www.SeriouslySimpleMarketing.com
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The Anatomy Of A Good WordPress Site Social Triggers Case Study

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Do you have a WordPress site? If yes, you might be wondering what makes a good WordPress site. Well, Social Triggers is a great example. We'll take a closer look at Social Triggers and what makes it a prime example of a well-designed and well-built WordPress site.

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The Anatomy Of A Good WordPress Site Social Triggers Case Study

  1. 1. Case Study: Social Triggers Blog The Anatomy Of A Good WordPress Site
  2. 2. In just two and a half years, Derek Halpern was able to turn his blog into… •A website that ranks at the top of global searches •A six-figure revenue machine •One of the most authoritative consumer psychology blog •A community of highly engaged readers
  3. 3. How did he do it?
  4. 4. Direct To The Point • Social Triggers immediately offers people a clear call to action • Blogs should prioritize email subscription • This style can get you a 40% opt-in rate
  5. 5. Efficient Use Of Website Pages • Notice how he uses his sidebar to provide: - Another opt-in form - Links to resource pages - Links to popular articles
  6. 6. Follow Through • Maintains readers’ interest • It gives them the options for their possible next steps • Offers readers the option to once again be part of his mailing list
  7. 7. Opportunities For Audience Engagement • Halpern makes an effort to reply to his readers • He’s also not afraid of stirring up the conversation to drive engagement • Opportunities for social sharing across all posts
  8. 8. Provides Numerous Opportunities For Visitors To Discover His Credibility • Easy to locate About section • More information about the site is found on the side bar
  9. 9. Your Seriously Simple Marketing Hack 1. Open your website and give it a thorough review. 2. Does it share the components of www.socialtriggers.com? 3. Figure out what components of your blog you should tweak. Be sure to track the changes to see how well it’s working out for you in terms of conversions. You can easily do so by signing up for Google Analytics.
  10. 10. For More Information Visit: www.SeriouslySimpleMarketing.com
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