Presentation on Blackberry

3,027 views
2,891 views

Published on

1 Comment
5 Likes
Statistics
Notes
  • i cant download this presentation help me out please :(
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
No Downloads
Views
Total views
3,027
On SlideShare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
136
Comments
1
Likes
5
Embeds 0
No embeds

No notes for slide

Presentation on Blackberry

  1. 1. GROUP NO.4 Fatima Asghar BB-10-01 Waqar Akhtar BB-10-02 Usama Shahzad BB-10-15 Saira Ejaz BB-10-21 Seema Naz BB-10-27 Meher Ghousia BB-10-31 Waheed-ul-hassan BB-10-54 Waseem Akhtar BB-10-70
  2. 2. C ONTENTS RESEARCH IN MOTION HISTORY/EVOLUTION OF MAJOR BLACKBERRY MODELS WHAT CAN YOU DO WITH A BLACKBERRY? KEY FEATURES OF BLACKBERRY SYSTEM SOME RECENT BLACKBERRY MODELS HOW BLACKBERRY TECHNOLOGY WORKS? COMPARISON OF ALTERNATIVE TECHNOLOGIES BLACKBERRY’S TABLET PC PLAYBOOK ANNOUNCED BLACKBERRY SERVICES BEING OFFERED BY DIFFERENT TELECOMMUNICATION COMPANIES IN PAKISTAN TESTIMONIALS FREQUENTLY ASKED QUESTIONS
  3. 3. RESEARCH IN MOTION Telecommunication and wireless device company. Designer, manufacturer and marketer of innovative wireless solutions for mobile communications. E-mail, phone, SMS messaging, Internet and intranet-based applications.
  4. 4. HISTORY Founded in 1984 in Waterloo, Ontario, by Mike Lazardis Lazardis serves RIM as its President, and co-CEO along with Jim Balsillie For several years the company worked for industrial automation By 1991, RIM was developing software to support a complete wireless e-mail system
  5. 5.  It also produced a software developers kit (SDK) 1996, manufacturers started focusing on developing smart pagers RIMs pocket-sized smart pagers let users exchange pages, e-mail, and Internet messages via either network Released commercially in 1997, was the Inter@ctive pager.
  6. 6. PRODUCTS OF RESEARCH IN MOTION1) INTER@CTIVE PAGER:Introduced in 1995Also known as the RIM-900Introduced wireless users to• peer-to-peer Delivery sending faxes• Text and speech messages• telephone
  7. 7. 2) BlackBerry The other line of RIM products is the popular BlackBerry
  8. 8. - BlackBerry is an “always on” wirelesssolution which enables easy remoteaccess to email, calendar functions andcorporate data.
  9. 9. Additional features:-An inbuilt telephone-Web access via WAPBlackBerry uses:-GPRS-High-speed wireless data networks
  10. 10. HOW BLACKBERRY GOT ITS NAME? The tiny keys on RIMs older devices resembled a group of seeds The team then considered a variety of seeded fruits and vegetables before ultimately deciding on "BlackBerry” Plus, RIMs devices were largely colored black
  11. 11. HISTORY/EVOLUTION OF MAJOR BLACKBERRY MODELS
  12. 12. PAGER MODELThe first BlackBerry device was a two-way pagerCalled the ‘850’Introduced in 1999Was NOT a full-service phoneHad HTML capabilities
  13. 13. 5000 AND 6000 SERIES BLACKBERRY PHONES (MONOCHROME JAVA BASED MODELS)Released around 2002First Blackberry phones to run Java to transmit data (including e-mail) over the 2G networkMonochrome phonesGeared towards the business professionals
  14. 14. 7000 SERIES BLACKBERRY PHONES (FIRST COLOUR MODELS)First coloured BlackberryFor a more PC-like experience when connecting to Internet16 MB models7290 was the first model that offered Bluetooth
  15. 15. 7100 SERIES BLACKBERRY PHONES (FIRST SURETYPE MODELS)Predictive texting with 2 keys per button, instead of QWERTY keyboardFirst phones to really be marketed to the average consumer rather than to the business professional
  16. 16. 8000-9000 SERIES BLACKBERRY (RECENT CONSUMER MODELS)Aggressively marketed to the average consumer Features:• Built-in cameras• Wi-Fi• microSD memory card slots etc
  17. 17. OUTSTANDING MODELSWITHIN THIS SERIES INCLUDEPearlCurveBoldStorm
  18. 18.  BlackBerry was primarily the tool of high- powered business professionals Now it is no longer solely for professionals Average user is interested in the using smartphones to for tasks:• accessing the Internet• connecting to GPS• and taking/sharing photos with the phone
  19. 19. The BlackBerry Ad. which shows the entry andspread of average consumer users in the market
  20. 20. WHAT CAN YOU DO WITH ABLACKBERRY?
  21. 21. STAY CONNECTED WITH YOUR E-MAILEmail is automatically “pushed” to your handheldUser can:- Receive copies of all email- Reply, forward, save and delete mail from your inbox- Compose new email using the handheld address book- View attachments- Add, remove or rename folders right from their smartphone
  22. 22. STAY ON TOP OF YOUR CALENDAR, TASKLIST AND ADDRESS BOOKChanges you make to your handheld calendar are automatically updated on your desktop calendar and vice versaUser can:- Initiate, accept or decline meetings- Invite attendees- A professional can do free/busy lookupLikewise, Blackberry’s tasklists and contact information automatically stays up-to-date with the information on their computers
  23. 23. MAKE PHONE CALLS, ACCESS VOICE SERVICES & EXCHANGE TEXT MESSAGES Hands free conversation allows multi-tasking Voicemail, call waiting, conference calling and call forwarding Exchange text messages with other SMS- enabled devices
  24. 24. ACCESS WEB BASED INFORMATION SERVICES Retrieve information from WAP enabled websites:• Up-to-date stock• Quotes• News• Travel• Entertainment media and weather reports Own browser but other browsers (e.g) Opera Mini can also be downloaded
  25. 25. ACCESS CORPORATE DATA Extend enterprise applications- Important applications, intranet or Internet sites- Inventory updates and scheduling information- Billing, order and account data
  26. 26. DOCUMENT AND FILE ACCESSUsers can Find local and remote files and open, view, edit save, or email files directly from their BlackBerry® smartphone, to colleagues and customers while on the go Files formats such as: JPEG, Adobe® PDF, Microsoft® Word, Microsoft® Excel® and Microsoft® PowerPoint®
  27. 27. INSTANT MESSAGINGWeb-based instant messaging, (e.g) Windows live messenger or Yahoo messenger.Enterprise instant messaging; A business firm’s own local instant messaging service.BlackBerry® Messenger
  28. 28. B LACK B ERRY M ESSENGER Allows real-time communications between BlackBerry Smartphone users. Add contacts Send and receive messages with unlimited length. Create discussion or chat groups; so that multiple BlackBerry devices communicate in a single session Choose a personal BBM display picture and status. Real-time confirmations when messages are delivered and read. Share photos, videos and more with multiple contacts at once
  29. 29. SOCIAL NETWORKINGSocial networking applications are available for BlackBerry® smartphones that provide access to Facebook®, Flickr™ or MySpace® on the go
  30. 30. HAVE ALL THE DIRECTIONSBuilt-in GPS on hand with BlackBerry® Maps
  31. 31. B LACK B ERRY A PP WORLDSuch applications may include:Language translators RadioGames Weather reporter
  32. 32. KEY FEATURES OFBLACKBERRY SYSTEM
  33. 33. INTEGRATION WITH EXISTING CORPORATE EMAIL ADDRESS BlackBerry acts as a wireless extension of your Microsoft Outlook e-mail mailbox You only have one mailbox to manage
  34. 34. PUSH TECHNOLOGY Designed to deliver messages and information to BlackBerry® smartphones in seconds
  35. 35. For a professional user USER New e-mail, pushes Calendar updates, etc. BlackBerry Enterprise Server
  36. 36. Individual personal user USER E-mails, pushes notifications of social networks BlackBerry and instant messaging internet Server
  37. 37. P USH TECHNOLOGY
  38. 38. ALWAYS ONUser doesn’t need to connect to the internet, it is always onThere is no need to dial in to check for new messages
  39. 39. PRACTICAL, EASY TO USE HANDHELD DEVICE No need to attach to an external modem or telephone line A full keyboard which makes data entry much simpler a Thumb operated trackwheel which operates much like a computer mouse Easy to read backlit monochrome or full color screen
  40. 40. CENTRALISED MANAGEMENT AND SECURITY The BlackBerry Enterprise Server supports an industry-leading security standard called Triple DES Sending and receiving confidential information wherever you go The server software and Microsoft Exchange allow centralized management and support
  41. 41. INTEGRATED MOBILE PHONETelephone and email servicesBlackBerry can reduce the need for user to carry a separate mobile phone, pager and PDAMedia player, camera, e-reader, GPS system etc
  42. 42. TYPING TECHNOLOGIESAdvanced technology that provides a faster typing experience
  43. 43. SURETYPE TECHNOLOGY  An innovative keyboard technology  Traditional phone keypad + QWERTY keyboard  Compose messages using single-handed operation  Includes intuitive software with a word list of over 35,000 words
  44. 44. SUREPRESSTECHNOLOGY  Fingertip becomes the cursor Prevention of accidental opening of applications
  45. 45. OPERATING SYSTEM FOR BLACKBERRYBlackBerry OSDeveloped by RIMThe OS 6 is the latest
  46. 46. B LACK B ERRY D ESKTOP M ANAGER
  47. 47. SOME BLACKBERRYMODELS
  48. 48. BLACKBERRY STORM 9550
  49. 49. BLACKBERRY PEARL 9100
  50. 50. BLACKBERRY CURVE 8900
  51. 51. BLACKBERRY BOLD 9700
  52. 52. BLACKBERRY STYLE 9670
  53. 53. BLACKBERRY TORCH 9800
  54. 54. COMPARISON OFALTERNATIVETECHNOLOGIES
  55. 55. I P HONE VS . B LACK B ERRYiPhone 3G BlackBerry Bold SIZE: - Not slim, but larger - Slim keyboard OPERATING SYSTEM - Functional Mac OS X - Blackberry’s own Unix-based computer software system KEYBOARD AND USER INTERFACE - Virtual keyboard - Real buttons
  56. 56. iPhone 3G BlackBerry Bold FEATURES OFFERED - Has an edge on the multimedia features - Photo and video editing and sharing features not originally offered BUSINESS USE - Needs more testing with its security - Perfect desktop extension, with better - No push e-mail security - Specializes in push e-mail
  57. 57. iPhone 3G (16 GB) BlackBerry Bold (16 GB) TARGET MARKETS- Those individuals who - Initially it was for favour media professionals only, but now also popular among average consumers PRICE- Rs. 45,000 - Rs. 38,000
  58. 58. I P HONE AND BLACKBERRY ’ S RIVALRY
  59. 59. BLACKBERRY PEARL8110 VS . NOKIA E52 VS.
  60. 60. NOKIA E52Price:Rs. 21,200
  61. 61. B LACKBERRY PEARL 8110Price:Rs. 21,200
  62. 62. BLACKBERRYSTORM(9500) VS I-MATE(9502)vs.
  63. 63. I-MATE-Secondary camera -No secondary (frontpresent facing) camera-QWERTY physical -Virtual keyboardkeyboard -Display size 3.25-Display size: 2.8 inchesinches - Battery Talk time:- Battery Talk time: Up to 5 h 30 minup to 4 h 20 min -Push e-mail- No push e-mail -Price: Rs. 55,000- Price: Rs. 67,000 vs.
  64. 64. COMPARISON BETWEENANDROID AND BLACKBERRYOPERATING SYSTEM
  65. 65. ANDROID ( OPEN SOURCE , A PACHE ) The software suite includes:• Maps, Calendar, and Gmail, and a full HTML web browser Third-party applications also available via the Android Market Six releases; Android 1.0, 1.5, 1.6, 2.0, 2.1 and 2.2
  66. 66. RIM BLACKBERRY OS ( CLOSED SOURCE , PROPRIETARY ) The operating system• Provides multi-tasking• Supports specialized input devices; the trackwheel, trackball, the trackpad and touchscreen• Supports corporate email• Allows complete wireless activation• Synchronization with Microsoft Exchange Releases of BlackBerry OS have reached OS 6 from OS 1
  67. 67. VISUAL COMPARISONAndroid BlackBerry
  68. 68. BLACKBERRY’S TABLET PC “PLAYBOOK” ANNOUNCED
  69. 69. PLAYBOOK First all business centric Tablet PC in the market 7-inch wide screen Both rear and front cameras HD display Both WiFi and Bluetooth connectivity features QNX software
  70. 70. FEATURES OF TABLET PC Ground breaking speed Web without limits Video conferencing Best in class media Portable and super convenient Rich application ecosystem
  71. 71. AMPLIFY YOUR BLACKBERRY EXPERIENCE: Pair BlackBerry® PlayBook™ with a BlackBerry smartphone* via secure Bluetooth® connection for full access to:• Push technology• Email, calendar, BBM™, tasks, documents and more• BlackBerry security and data efficiency
  72. 72. BLACKBERRY SERVICESBEING OFFERED BYDIFFERENTTELECOMMUNICATIONCOMPANIES IN PAKISTAN
  73. 73. MOBILINK BLACKBERRYPACKAGE BLACKBERRYPLAN CHARGESBIS (Business Rs. 1000 perinternet service) month Line RentOptimail Rs. 200 per month Optimail Line Rent Plus 10 paisa per KB
  74. 74. TELENOR BLACKBERRYRs. 1,000 + tax (monthly fee)Additional Security Deposit - Rs. 2,500
  75. 75. ZONG BLACKBERRYRs. 1000 + tax (monthly fee)Additional Security Deposit- Rs. 500/- only
  76. 76. WARID BLACKBERRY Rs. 1000 + Tax (monthly)
  77. 77. UFONE BLACKBERRY Rs. 900 + Tax (monthly)
  78. 78. TESTIMONIALS (BLACKBERRY USERS)"BlackBerry helps me manage work and makecritical decisions from just about anywhere”.- Atif Khan (President & CEO LMKR Technologies)"BlackBerry provides a virtual office, on themove!“- Shahzada Dawood (Chief Executive DawoodHercules Chemicals Ltd)"Valuable time saved and important decisionsmade while on the move"- Aftab Manzoor (Preident, MCB)
  79. 79. "BlackBerry ® allows me to be in control all the time“- Nadeem Hussain (President & CEO, Tameer MicroFinance Bank)"BlackBerry® enables me to be fully informed“- Rizwan U. Khan (Country Manager, Pk and Afghanistan,Coca-Cola Export Corporation)
  80. 80. “I can’t imagine life without BlackBerry”- Najam Sethi (Chief Editor, Daily Times and Friday Times)"Truly connected at all times“- Hassan Mansha (Executive Director, Nishat Mills)"Important decisions made while on the move“- Javed Saifullah Khan (Chairman, Saif Group)
  81. 81. FREQUENTLY ASKEDQUESTIONS!
  82. 82. H OW DOES A B LACK B ERRY ™BASICALLY WORK ?BlackBerry™ works on the GPRS network. Via the GPRS networkyour mails are sent and received from your BlackBerry™handheld
  83. 83. D OES IT WORK OFFLINE , EVENWHEN GPRS CONNECTIVITY ISZERO ?No, it does not work offline. You will have to be in GPRS/EDGEcoverage area. Offline you will be able to read old e-mails in yourmailbox
  84. 84. C AN I OPEN ATTACHMENTS USING AB LACK B ERRY ? C AN I EDIT / MODIFYTHESE ATTACHMENTS AND RE - EMAILTHEM ?Yes, you can open Word, Excel, PowerPoint, PDF, GIF and JPEG attachmentsusing a BlackBerry™. You cannot edit the attachments with the standardapplications of the BlackBerry™; however, there are third party applications,which are available on the Internet that allows you to edit attachments
  85. 85. C AN I DOWNLOAD ATTACHMENTS FROM MY W EB B ASED E MAIL WHILE SURFING ON I NTERNET USING MY B LACK B ERRY ™?Yes, you can download Microsoft Office text based attachments,PDF, JPEG and GIF files
  86. 86. CONCLUSION Vendor Origin and history of the product line User activities Distinctive characteristics The smartphone models and their specifications How the BlackBerry technology works Comparison with other Smartphones Tablet PC Service providers of Pakistan Testimonials The frequently asked questions
  87. 87. B LACK B ERRY IS NOT JUST APHONE , IT ’ S A SOLUTION !

×