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“We will all be involved in the solution.
Ending chronic and veteran
homelessness will only be possible if
everyone gets involved, including the
nonprofit sector, public and private
sectors, the faith community,
philanthropy, labor and community
members in every region.”
Chief Learning Officer
We produce and sponsor documentary films that explore
critical social issues, and channels them into powerful
tools for community engagement and change.
@home_campaign — #athome
Since 2006 we've been helping organizations to find and realize their vision for better
Every day we're creating strategies and media that have impact for our clients' goals like
fundraising, advocacy, recruitment, awareness and more.
OUR TEAM OF AUDIO-VISUAL PRODUCERS, STRATEGISTS, MARKETING PROS, DESIGNERS, AND DEVELOPERS ARE
COMMITTED TO BRINGING YOUR GOOD WORK TO THE PEOPLE INVESTED IN YOUR ISSUE.
See3 Core Services
Web Design & Development
Today’s Morning Agenda
Why Social Media
5 New Rules of the Game
Creating a Strategy
Using Online Video
Case Study: Invisible People
“connect and collaborate” rather than “command and control”
Characteristics of Social Media
• Participatory: It blurs the line between producer
and consumer, media and audience.
• Open and Democratic: It encourages comments,
voting and sharing of information. For this reason
it is seen as authentic and trustworthy.
• Conversational: Two (or more) way conversation
rather than one-directional broadcast. Is personal,
specific, and engaging.
• Communal: Supports formation, growth &
strength of communities around a particular shared
• Connected: Thrives on being connected, rather
than being territorial and proprietary.
Strengthen the Network
SOCIAL CONTENT IS
Social Capital is the value
of connections between
and among nodes in social
Content should be
immediately useful and/or
12:1 ratio of adding value.
The video train has left the station
More than half of all
Internet content is video.
Every month 4 billion
hours of video are
viewed on YouTube.
Every year more than
350 million videos are
shared on Twitter.