The mobile payment revolution is coming fast, so it is likely that all payments will become mobile in the nearest future. Now is the best time to think about online customers and give them what they are looking for, and what they really need - the ability to pay online with any device.
Basically, we don’t really need wallets any more. We can pay with smartphones, even in a brick-and-mortar stores. According to Cisco® VNI Global Mobile Data Traffic Forecast 2015-2020, by 2020 there will be 5,5 billion global mobile users, and it continues to grow. Don’t wait too long to implement on your site the payment method which allows your customers to pay with smart devices.
With mobile payments come many possibilities, such as better experience. You can highly increase your conversion with a well-designed mobile checkout. Remember that the more complicated payment form, the more difficult it is for user to pay. What you can do to give your customers a user-friendly checkout?
1. One-click payments, which are possible with „remember me” option. The customer’s data are remembered, so his/her next purchases can be finished with just one click. The checkout process becomes fast and easy, so it’s just as the mobile users like.
2. Cross sales, so it means you can display more offers for your customers right after they complete their payment.
3. No redirections - customers pay right on your site and there is no need to redirect them to other sites.
4. Bigger inputs fields. Mobile devices have smaller screens than e.g. laptops, so it’s important to display user’s visible payment form. You can also customise the payment form to fit in to your mobile website. The checkout page on mobile should be as simple as possible.
5. Text input get to the minimum, because typing on mobile is usually slower than on desktops where it is carried via keyboards. So, ask for essentials only and provide auto-fill or auto-complete wherever possible.
What’s more? Red the full article: https://securionpay.com/blog/2016/05/17/mobile-payments/
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Why Do You Need Mobile
Payments?
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Think of how people navigate cities
now. They don’t need to use paper
maps anymore because they have
them in their smart devices. It is the
same with payments – we don’t
really need our wallets anymore.
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5,5 billionglobal mobile users by 2020, up from 4,8 billion in 2015*
*According to Cisco® VNI Global Mobile Data Traffic Forecast 2015-2020
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What possibilities come
with mobile payments?
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Better experience
Making payments with a smartphone can be fun.
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One-click payments
The customer’s data is remembered, so
his/her next purchases can be finished with
just one click, without typing in credit card
details.
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Cross sales
You can display more offers for your
customers right after they complete their
payment and it can increase your sales
potential.
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Bigger input fields
Mobile users love large text on the screen to
clearly see everything without zooming in.
Just make a design for touch.
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Text input get to minimum
Optimize input for touch keyboards in order
to avoid validation errors.
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Higher conversion
Mobile payments are one of the most convenient and quickest ways
of paying online as well as in-store.
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It comes with:
➦ Opportunity of improving
sales
➦ Gaining new customers
➦ Building consumer
loyalty
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Mobile payments
security
One of the biggest obstacles for online businesses that want to sell
on mobile is focusing on customer’s security and addressing how to
manage fraud risk.
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Choose a
payment
provider with:
➦ Token technology
➦ Additional security layer
➦ Payments actively
checked against fraud
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Token technology makes
payments extra secure
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How it works?
When a customer inputs their credit card details, a token is created in our API and
card details are sent to our token server. Then the token is sent to your backend and
you can do other operations with our dedicated SDK.
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Check our Blogwww.securionpay.com
Give your customers
the choice and let
them pay for your
product or service on
any devices they want.
Reduce Financial
Losses With
Blacklisting
How You Can Use
Recurring Payments
On Your Website?