Scaling Search Marketing Agency Efforts by Wayne Sleight
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Scaling Search Marketing Agency Efforts by Wayne Sleight

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From SMX East 2013 - Scaling Search Marketing Agency Efforts by Wayne Sleight #SMX #23B

From SMX East 2013 - Scaling Search Marketing Agency Efforts by Wayne Sleight #SMX #23B

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Scaling Search Marketing Agency Efforts by Wayne Sleight Scaling Search Marketing Agency Efforts by Wayne Sleight Presentation Transcript

  • Scaling an Agency 97thFloor.com @97thFloor SMX East Wayne Sleight @WayneSleight
  • Creative Digital Marketing Agency 28 Team Members Founded in 2004 Lehi, UT Clientele: Medium & Enterprise 97thFloor.com
  • Our growth Previous 18 months = 330% increase in revenue
  • Overview
  • 1. Hiring Public Relations, Marketing, Advertising, Communications, Journalism, English, Digital Media, Design, Programming, Business, Philosophy, etc.
  • 1. Hiring
  • 1. Hiring Hire on potential. Promote on proven skill.
  • 2. Budgeting Budget for mid-month clients *Fictional Numbers
  • 3. Clients
  • 3. Clients
  • 3. Clients
  • 4. Culture
  • 4. Culture http://bit.ly/CultureNetflix
  • 5. Leadership
  • 5. Leadership “Leadership is the art of accomplishing more than the science of management teaches you is possible.”
  • 5. Leadership “It’s having a great vision that becomes the basis of great leadership.”
  • 5. Leadership Vision that scales
  • 5. Leadership
  • 5. Leadership
  • Review
  • Scaling an Agency 97thFloor.com @97thFloor SMX East Wayne Sleight @WayneSleight