×
  • Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
 

Content Marketing vs Content Strategy

by Head of Search & Inbound Marketing at @Profero, Adj. Professor at NYU, Founder of http://SearchDecoder.com , Author of 'Away with the Average', Speaker at Profero on May 20, 2013

  • 28,480 views

Check out the deck to learn: ...

Check out the deck to learn:
- What is the difference between content marketing and content strategy
- Why you need content strategy
- How to create share-worthy and link-worthy content
- How to build content with a built-in audience
- How to guide users through your website
- How to use data to improve the performance of your content
- How to use audience personas to build better websites
- What are the best practices and tools to attract audience and build links with infographics and visualizations
- When is the right time to engage an SEO expert when building or redesigning a website?
- What are the top SEO tips in 2013

For more insights, check out a related post on my blog: http://www.searchdecoder.com/content-marketing-tips-and-seo-strategies/

Statistics

Views

Total Views
28,480
Views on SlideShare
20,882
Embed Views
7,598

Actions

Likes
54
Downloads
27
Comments
3

13 Embeds 7,598

http://www.searchdecoder.com 7066
http://www.scoop.it 187
http://www.tartalommarketing.hu 140
http://editorialiv.com 55
https://twitter.com 54
http://topslidesharepresentations.wordpress.com 44
http://feeds.feedburner.com 31
http://www.linkedin.com 12
https://www.linkedin.com 3
http://translate.googleusercontent.com 2
http://www.krusecontrolinc.com 2
https://hootsuite.scoop.it 1
http://news.google.com 1
More...

Accessibility

Categories

Upload Details

Uploaded via SlideShare as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel

13 of 3 previous next Post a comment

Post Comment
Edit your comment

Content Marketing vs Content Strategy Content Marketing vs Content Strategy Presentation Transcript