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Verizon NAB Show Media Cloud Ecosystem April 6, 2015 Final Scott Spector
1. Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 1
VERIZON MEDIA CLOUD 2015
SCOTT SPECTOR
Global Practice Leader, Entertainment & Media Vertical
NAB Show, Las Vegas, NV April 2015
3. Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 3
$226B
Expected media &
entertainment
industry growth in
20151
The Environment
The media & entertainment industry has been affected by tremendous
ecosystem changes during the last few years. The most significant
changes are in the way people consume content at anytime, anywhere
on any platform
60%
Over the next five
years, 60% of
revenues will be
associated with
digital transactions3
2015
In 2015, mobile
internet users
exceed wireline
users2
1. Global Entertainment and Media Outlook 2011–2015, PWC
2. Worldwide New Media Market Model, IDC, 2011
3. Digital Agility Now, Ernst & Young, June 2013
4. Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 4
Key Challenges
The Entertainment & Media Industry Must Face
Entertainment and Media Companies Need to
Adopt MEDIA CLOUD Centric Solutions: Deliver Consistent
Multichannel,
Multiplatform
Experiences.
Trim Costs and
Operate More
Efficiently.
Provide Better Personalized
Experiences Using Predictive Analytics
Like Verizon’s AI/E Solution.
Manage Cloud to
Distribute, Protect,
and Optimize Content
Platform Resolution.
Provide Video
Circuits for
Occasional Use
(Compressed &
Uncompressed).
5. Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 5
The Media Cloud Model
Produce, Transport, Manage, Distribute, Monetize
Workflows Worldwide
Uncompressed Live and
File Based Workflows
Live to File
Video On
Demand
Live Events
Broadcast Services
Compressed Video
Verizon Digital
Media Services ABR
+ Encryption
(Optional)Compressed Video Transport
4K/6K/8K Digital Production and
PostProduction Workflows
Audio/ Video/ Music
Streaming Services
Enterprise Data, Application,
Systems Information
**OUTPUTS
Uncompressed Video
Delivery to Major Studios,
PostProduction, Live
Events, Digital Cinema
Locations, IMAX, Visual
Effects, Animation
Facilities, etc.
*INPUTS
Manage, Protect, Distribute, Monetize
GLOBAL SECURE 4K/6K/8K VIDEO TRANSPORT
END-TO-END CONTENT WORKFLOW ON-DEMAND
Verizon
Media Cloud
Uncompressed 4K/6K/8K
Video Transport
4K/6K/8K Live and File
Based Compressed
Workflows
On-Demand Media, Rendering,
Transcoding, Asset Management
via Marketplace
On-Demand
Network
6. Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 6
MEDIA CLOUD
Uncompressed Video Transport Platform
Scalable Media Cloud &
On-Demand Networks
Establish connections &
resources for Global 4K/6K/8K
Production, PostProduction,
Visual Effects, Live Events,
Feature Animation, Global Film/
TV Production Workflows and
Broadcast Operations Centers
Around the World Using
Verizon’s On-Demand High-
Bandwidth M&E Ecosystems
7. Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 7
Secure Media Cloud Interconnect
Seamless, Secure & Reliable Connection
Built-in Security and Visibility
Premium Performance
Connected Directly to Leading
Cloud Providers
True Bandwidth On-Demand
On-Demand Provisioning &
Simplified Management
Media Cloud via Verizon Private IP
Enterprise Customers
User Devices
& Networks
Private IP Network
Wireline & Wireless
Mobile/LTE Connectivity
Platform,
Infrastructure,
Storage Providers
Business
Process Cloud
Providers
*
SCI
8. Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 8
Verizon’s Operational Transformation
Solution Suite
Service Management (Onboarding, Migration, Managed Cloud, and Pro Services)
Powered by Verizon Global Network & Enterprise Class Security
Big Data
IoT
App Marketplace
PAYG LicensingTailored Cloud/
Managed Hosting
SAP HANA
(2015)
Colocation
Services
Other Cloud
Corporate Data
Center
Productivity Tools
(2015)
Verizon
Cloud Services
SCI
24x7x365
Support
SCI
9. Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 9
Verizon Cloud Console
Unified, Easy to Use, Workload-centric Point of Control
Access
across
deployments
Manage
everything Ensure
consistency
as portfolio
evolves
10. Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 10
Verizon Cloud
Capabilities
Support
Workloads
Managed
services
Online
Virtual and
dedicated
PAYGInstances and resource pools SecurityNetworking
Private
model
Next-generation
technologies
***LOW*
** cost
Certification
Performance
Characteristics
Capabilities
Public Virtual Private
Private
Off Premises
Private
On Premises
Risk Sensitivity
***VERIZON***CustDeployment
Options
Base Guided Standard
Premium
***(2015)***
Managed Service Value
Onboarding and Migration
Service Tiers
Workload-Driven
Cloud Products
Test Space Prod Space
DBaaS
PaaS
Dev Space
mail
11. Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 11
Gain access to enterprise apps and ecosystems certified for Verizon Cloud.
• Reduce risk
• Increase time to value
• First-level support from Verizon Cloud Customer Care
• Simplify billing
Verizon Cloud Marketplace
Easily Deploy World-Class Applications
DevOps
Templates
& Virtual
Appliances
Integration
Deployment
Security and
Networking
Cloud
Lifecycle
Management
Data
Management
Other Select
Categories
Marketplace
12. Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 12
Sample Storage Architecture
RESTful
S3 syntax
Verizon Cloud Storage
• Provides OpEx model vs CapEx for Archive
• Cost effective cloud storage archive
repository
• Ease of use and setup
• Scalable archive platform for long term
archiving of digital assets
Tier 2 Inactive Data
vol
63
vol
63
vol
63 vol
63
vol
vol
Tier 1 Active Data
Distribution
MAM Application
• Provides control and management of digital assets
• Policy based data movement
• Tiering policy management
Ac#ve&within&6&months&
SNFS
13. Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 13
Verizon Cloud Use Cases
Rich Media
Handle all your media needs—
from massive video files to audio
streaming—with flexible and
accessible storage solutions.
• Reach customers in more places by easily
scaling your content and media apps
• Keep your content available with
geographically diverse fault-
tolerant solutions
• Store and deliver media securely
and efficiently
• Protect workloads with our advanced
security services
14. Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 14
Better Content Delivery Worldwide
Verizon Has Invested Heavily to Bring Solutions to
Market. Verizon Digital Media Assets
• EdgeCast
• UpLynk
• On-Cue
Speed
Consistently rated one of the best performing content deliver networks
(CDNs) in the industry.
Flexibility
Deploy global content delivery exactly how, where, and when you need it.
Service
Fast, focused, service. Anytime, day or night.
15. Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 15
EXPERIENCECONTENT
Linear Channels
Live Events
Digital Assets
Online Content
Video on Demand
DIGITAL
MEDIA
SERVICES
ANY MEDIA ON ANY DEVICE, ANYWHERE
SCALE
$
QUALITY
SECURITY
REACH
Powering the Next
Generation of Digital Media
16. Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 16
VERIZON MEDIA CLOUD 2015
SCOTT SPECTOR
Global Practice Leader, Entertainment & Media Vertical
NAB Show, Las Vegas, NV April 2015