Breaking Down Facebook - Tips & Tools to Help Engage Your Facebook Fans

Breaking Down Facebook Tips & Tools to Help Engage Your Facebook Fans Scott Meis | Sr. Project & Social Media Director June 16, 2009

Carolyn Grisko & Associates Inc. Chicago-based strategic communications firm working with a variety of corporate, government and nonprofit clients. www.grisko.com Breaking Down Facebook 2

What We’ll Cover • Facebook Trends • Personal vs. Professional Use • Groups & Causes • Pages • Resources Breaking Down Facebook 3

Facebook Trends • More than 275 million users worldwide • 1.2B monthly visits • 3.5B minutes are spent on Facebook a day • 4M users become fans of pages each day Breaking Down Facebook 4

Personal vs. Professional Use • Top 10 Privacy Settings • Grouping Friends • Facebook Etiquette Breaking Down Facebook 5

Groups and Causes • Group = Short-term • Causes = Long-term • Messaging & Retention Breaking Down Facebook 6

Pages • Creating your page • Enhancing with content • Page promotion • Engagement Breaking Down Facebook 7

Resources • Inside Facebook • All Facebook • Delicious • Social Media Snippets Breaking Down Facebook 8

Questions & Comments Scott Meis smeis@grisko.com 312-335-0100 www.grisko.com Suggested Reading: Resources – Social Media Handbook, Transplant Organizations Using Social Media Breaking Down Facebook 9

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Breaking Down Facebook - Tips & Tools to Help Engage Your Facebook Fans

by Scott Meis

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