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Working a convention

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Here's a presentation I've given many times about how to make the most of a company sales convention, and still have some fun!

Here's a presentation I've given many times about how to make the most of a company sales convention, and still have some fun!

Published in: Business, Education

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  • Goals include: finding new clients, partnership opportunities, ideas, etc.“To find out what other companies are doing to . . . And to identify partners to help my client enter that market.”
  • I’m Scott Davis with NAI Houston and we are looking to expand our agency leasing business. My question is . . .
  • Transcript

    • 1. Working A Company Sales Convention
    • 2. Before You Go Establish and Understand Your Goal for Attending the Conference Identify Attendees with whom you would like to meet and contact them in advance Review the schedule and plan to attend all networking events Bring Business Cards!
    • 3. While You are There When you meet with someone: ◦ Don’t Sell ◦ Establish Rapport ◦ Ask: ◦ What brings you to the conference ◦ What they are looking for ◦ Then share your objectives on what you hope to accomplish Attract people to you: Introduce yourself and what you do when asking questions in breakout sessions Attend “after hour” events or impromptu happy hours or dinners Don’t spend all your time hanging out with people from your office– you already know them Tweet/live blog from the conference or show
    • 4. After the Conference Follow up You wanted to meet with someone who wasn’t there? Offer to send them notes on a session Take notes after each impromptu meeting and try and set follow up goals Send a handwritten note or letter to people you met with Connect with contacts via LinkedIn after the show
    • 5. General Things to Remember Breakfast means business! Take notes on the session Everyone is there to meet someone Introduce yourself to the person next to you at lunch or in a breakout session Use spare time to make connections Meet the vendors – they can be a resource too
    • 6. Need help with Sales Training? Scott Davis Tisona Development www.scottdaviscre.com tisona@scottdaviscre.info 832-304-3478 @scottdaviscre