SCC2011 - Social Media Workshop

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  • Showcasing expertise and research, broadcasting, reach and influence directly, training in communication techniques
  • Deliver emergency notifications, broadcasts, connect people (in this case to life support mechanisms), reach and influence directly
  • Training the public in research techniques, co-produce and co-create research etc.
  • SCC2011 - Social Media Workshop

    1. 1. Social Media & PE #SCC2011
    2. 2. Session Aims <ul><li>Learn digital skills </li></ul><ul><li>Gain understanding of use of Social Media for PE </li></ul><ul><li>Promote connection & collaborative working </li></ul><ul><li>Share learning </li></ul>
    3. 3. Schedule <ul><li>5’ Introduction/Icebreaker </li></ul><ul><li>40’ Group work </li></ul><ul><li>15’ Drawing together technologies </li></ul><ul><li>10’ Sharing & Reflection </li></ul><ul><li>5’ Quiz </li></ul><ul><li>10’ Summary </li></ul>
    4. 4. Who’s Who? <ul><li>Manchester Beacon </li></ul><ul><li>Erinma Ochu, Antonio Benitez,Chris Guthrie, Sam Gray </li></ul><ul><li>Beacon North East </li></ul><ul><li>Stevie Ronnie, Kate Hudson & Anna Wraith </li></ul>
    5. 5. Group Work – 40 min <ul><li>1. Blogging - Erinma </li></ul><ul><li>2. Blogging - Sam </li></ul><ul><li>3. Delicious - Chris </li></ul><ul><li>4. Delicious - Antonio </li></ul><ul><li>5. Twitter - Kate </li></ul><ul><li>6. Twitter - Anna </li></ul>
    6. 6. 8 Advantages to Social Media-driven Public Engagement <ul><li>Showcase expertise & supplement press releases and traditional media. </li></ul><ul><li>Showcase research produced by staff/ students. </li></ul><ul><li>You can broadcast events. </li></ul><ul><li>Deliver emergency notifications instantly. </li></ul><ul><li>Connect & interact people – have a two-way dialogue </li></ul><ul><li>Reach and influence an audience directly. </li></ul><ul><li>Researchers, staff and public can be trained in communication techniques. </li></ul><ul><li>You can co-create knowledge with your audience </li></ul>
    7. 7. Naked Scientists
    8. 10. Group Sharing & Reflection Tweet ♯ #SCC2011 <ul><li>Discuss in Groups </li></ul><ul><ul><li>Key learning points </li></ul></ul><ul><ul><li>Benefits </li></ul></ul><ul><ul><li>Drawbacks </li></ul></ul><ul><ul><li>What do you want to do next </li></ul></ul><ul><ul><li>One tweet per group of key point </li></ul></ul>
    9. 11. <ul><li>@mcrbeacon www.manchesterbeacon.org </li></ul><ul><li>@samgray www.comixed.org.uk </li></ul><ul><li>@crescentnetwork www.crescent-network.ning.com </li></ul><ul><li>@beaconne www.newcastle.ac.uk/beaconne </li></ul><ul><li>Culture lab http://culturelab.ncl.ac.uk/home </li></ul>Summary #SCC2011
    10. 12. Thank you

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