Zeshi Zhang (Scarlett)
What is online games?
• An online game is a
game played over
some form of
• It means the Internet
games have always
• Massively multiplayer online games (
MMOGs), Massively multiplayer role-
playing games, (MMORPGs).
• The overall expansion of computer
networks from small local networks to the
Internet and the growth of Internet access
• Many online games have associated online
communities, making online games a form
of social activity beyond single player
Own a happy farm on the
Internet!• Happy Farm was released in
November 2008 by social
game developer which is a
online game based on farm
predominantly by users in
China and Japan, and is the
most popular MMOG in terms
• There are 23 million daily
active users, logging on to
the game at least every 24
hours. Approximately 15
million urban white-collar
workers are estimated to
spend more than five hours
a day on Happy Farm.
• Players can grow crops, trade
with others, sell produce, and
steal from neighbors
‘Happy Farm’ on Facebook and Other
• Similar to Happy Farm,
FarmVille is available as an
application on the social-
networking website Facebook
and as an App on both the
Apple iPhone and Android.
• On February 4, 2010,
Microsoft’s Msn Games also
launched FarmVille on its.
• On June 7, 2010, at Apple's
WWDC, the CEO of Zynga
announced that they were
porting FarmVille for the Flash-
less iOS platform.
• On June 23, 2010 for the
iPhone, iPod Touch and iPad.
Social Interaction-It is not a pure game!
Grow friendship and mutual emotions during grow a
certain amount of certain crops!
what can we do?
-Invite friends to be your neighbors.
- Make new friends and leave messages.
-‘visit’ other’s farm,talk about everything more
than ‘farm stuff’.
-Send gifts and supplies, complete specialized
tasks together for rewards, and join "co-ops“.
Second Life and ‘a Second Life’?
• Welcome to the unreal world.
• Second Life is a game that’s played
wholly (and solely) online. This online
world is extremely vast and populated
by gamers. Second Life isn’t an online
game in the truest sense of the word.
Real life + Virtual life= One Life?
A Second Chance at Life?
• Design your life whatever you want!!!
• You can get whatever you want???
• Create an entirely new existence in a make-
believe world which is, nonetheless, populated by
real people’s characters.
• The dream job you never got, the dream house
you could never build, the dream car you always
wanted can all be yours through Second Life.
Think of it as the game of Life…on steroids and
without the constraints of a gaming board. You’re
allowed to make of it what you will….
What comes first?
Gaming or life?
• Online game culture is a
form of new media
culture that has been
influenced by video
games . Online game
culture has evolved in
time, particularly in
connection with internet
• Impact of computer and
online games in daily
life, such as politics,
music, and Hollywood.
Influence On Social Life
• Social replacement
• Sedentary lifestyle
social interactions occur within a
virtual world, main motivation in
playing games is to fulfill
• “This key addictive feature has
created new stories of business
executives “obsessed” with stealing
vegetables and broken relationships
over vegetables stolen on the night
• The game is so addictive — with
players setting alarm clocks at all
hours of the night to check crops —
that it “destroys jobs and
• “Simplicity and stickiness are
behind the global epidemic of farm
games. Anyone can learn to grow
crops within minutes and reap a
reward for getting friends — or the
entire office — addicted too,” said
BloggerInsight Co-Founder Lucas