Campaign Examples: July 2011

HP (Packaging)
Codes on a variety of products link to a menu of options including product reviews, details and what’s inside

Frito Lay (Packaging)
Existing UPC code on packages link to videos and recipes

Crystal Light
Code linked to Crystal Light
Facebook page

JanSport
(Print)
Code links to
sweepstakes entry

SeaWorld
Code links to
app download

Sharpie (Print)
Code links to video from the artist and a Facebook “Like” option

Dove Mexico (Outdoor)
Code links to a menu of options like product tips, contact information and more

Tilly’s
(Print)
Codes link to sweepstakes entry

Hanes
(Print)
Code links to a sweepstakes entry

EZ Code Tattoo
Code links to video of cartoon fish, becoming the first ever animated tattoo (marketing stunt sponsored by Ballantines)
Personal user also used the EZcode as a tattoo

Scanbuy Inc.
Developers of the most advanced end-to-end mobile barcode solution for marketers, brands and media providers.
Hold the largest mobile barcode patent library
Based in New York, with offices in Shanghai, Europe, and Latin America
Backed by Investors such as Motorola Ventures and Hudson Ventures

Scan for more info.
Go to www.getscanlife.com to download for free.
54 West 39th Street, 4th Floor | New York, NY | 10018 | info@scanbuy.com | 212.278.0178 | www.scanlife.com
Scanbuy, ScanLife, the Scanbuy and ScanLife logos are trademarks of Scanbuy Inc. All other trademarks, registered trademarks, service markers or registered service marks are the property of their respective owner(s). ©2011 Scanbuy Inc. All rights reserved.
13

http://blog.scanlife.com	2338
http://www.scanlife.com	85
http://translate.googleusercontent.com	9
http://twitter.com	6
http://webcache.googleusercontent.com	2
http://blog2.scanlife.com	1
http://blog.scanlife.com} {659582385\|\|\|pingback	1

Campaign Examples: July 2011

by Scanbuy on Aug 01, 2011

Accessibility

Categories

Tags

Upload Details

Usage Rights

7 Embeds 2,442

Statistics

Campaign Examples: July 2011 — Presentation Transcript