Why and how to shop for a Sari: Sari in relation to Global Apparel Trends Sarbani Roy
What is a Sari? <ul><li>Sari, India’s traditional national dress for women, is now over 5,000 years old. </li></ul><ul><li>Sari : An apparel of mystery with many pleats and folds. </li></ul><ul><li>A long length of fabric, six to nine yards, elegantly wrapped around the body. </li></ul>
Sari as an apparel in relation to global apparel trends Figure : Country-wise Market Share , retrieved from http://www.fashionproducts.com/fashion-apparel-overview.html % of share
In 2006, the largest manufacturers and exporters of apparels were countries from Asia-Pacific region. including China & India. The global apparel industry’s total revenue in 2006 was US $ 1, 252.8 billion. Asia Pacific constitutes the largest amount of production and trade in the apparel industry world wide .
o Types of Saris and their costs <ul><li>Every state across India has special weaves and fabrics for its saris. </li></ul><ul><li>Most popular & traditional types: Banarasi and Kanjeevaram </li></ul><ul><li>A cheap sari can be only 150 rupees ($3.50) whereas upper price limits can easily extend to 50,000 rupees ($ 1,170) </li></ul>Banarasi Kanjeevaram
<ul><li>Beware of imitaton saris with copies of Kanjeevaram and other patterns </li></ul><ul><li>Check the quality of silk and zari on the sari </li></ul><ul><li>Sometimes, weavers use fake gold thread for the zari(embroidery) on sari </li></ul>
Why would you want to shop for a sari? Is it fun?