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Sari- The apparel that proclaims the Indian woman
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Sari- The apparel that proclaims the Indian woman

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Sari- This is a powerpoint presentation I made while I was pursuing my Master's degree in Communications.

Sari- This is a powerpoint presentation I made while I was pursuing my Master's degree in Communications.

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Transcript

  • 1. Why and how to shop for a Sari: Sari in relation to Global Apparel Trends Sarbani Roy
  • 2. What is a Sari?
    • Sari, India’s traditional national dress for women, is now over 5,000 years old.
    • Sari : An apparel of mystery with many pleats and folds.
    • A long length of fabric, six to nine yards, elegantly wrapped around the body.
  • 3. Sari as an apparel in relation to global apparel trends Figure : Country-wise Market Share , retrieved from http://www.fashionproducts.com/fashion-apparel-overview.html % of share
  • 4. In 2006, the largest manufacturers and exporters of apparels were countries from Asia-Pacific region. including China & India. The global apparel industry’s total revenue in 2006 was US $ 1, 252.8 billion. Asia Pacific constitutes the largest amount of production and trade in the apparel industry world wide .
  • 5. o Types of Saris and their costs
    • Every state across India has special weaves and fabrics for its saris.
    • Most popular & traditional types: Banarasi and Kanjeevaram
    • A cheap sari can be only 150 rupees ($3.50) whereas upper price limits can easily extend to 50,000 rupees ($ 1,170)
    Banarasi Kanjeevaram
  • 6.
    • Beware of imitaton saris with copies of Kanjeevaram and other patterns
    • Check the quality of silk and zari on the sari
    • Sometimes, weavers use fake gold thread for the zari(embroidery) on sari
  • 7. Why would you want to shop for a sari? Is it fun?
  • 8. Thank You!
  • 9. o