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Small Business Online Marketing Plan
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Small Business Online Marketing Plan

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A marketing strategy that is laid out for a small business owner to get started today. Email me if I can be of assistance. sarahcolevaondemand@gmail.com

A marketing strategy that is laid out for a small business owner to get started today. Email me if I can be of assistance. sarahcolevaondemand@gmail.com

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Transcript

  • 1. For Small Businesses
  • 2.  Create a customer base Advertise the location and/or services Gather positive reviews Advertise events, specials, and changes
  • 3. .
  • 4. The following pages are theplatforms you can choose from.
  • 5. The most popular social networking site.750,000,000 monthly visitors. Great forgetting your brand out there and foradvertising your specials and events.Think of it like another website.
  • 6. A must for businesses – big and small!! It’sgreat for helping people find you and iteffects your ranking with Google as it is aGoogle product. I recommend this as highlyas I do a Facebook page.
  • 7. Second most popular social networking site.Twitter is like a real time chat room that isopen to the world. Great for getting yourmessages regarding specials, events, or justannouncements heard.
  • 8. An excellent platform to advertise to otherbusiness owners and to collaborate withothers in your industry. A company pageand personal page would be a great idea.
  • 9. This is like mobile yellow pages with reviewsfrom customers or clients. Great for whensomeone is searching from their mobiledevice or computer. Provide link to websiteto drive traffic.
  • 10. Where customers check in and review yourservices and by doing so introduce yourbusiness to others. Also an online searchabledatabase for your small business like YELP.
  • 11. Online replacement for the physical book ofyellow pages.
  • 12. Programs used to offer coupons to the publicto drive them to your business and thenreturn with family and friends.
  • 13. This is a single platform where you can manageyour service descriptions, calendar of events andsuch. It also syndicates to several places on theweb allowing you to keep up with the changes inone place.*There is a fee and I’m currently looking into it to find out howmuch it is.
  • 14. A great program that makes your posts onFacebook really pop! Schedule them ahead orlet Post Rocket choose the time of day foryou. When you post on Facebook is veryimportant.
  • 15. A wonderful CMS (contact management system)that makes keeping in touch with your clients asnap. Check them out!
  • 16. A great place to design your flyers,brochures, signs . . . All marketing designcan be done from here. It’s wonderful!!
  • 17. Sarah Cole VA on Demand2497 State Route 80Lafayette, NY 13084315.238.7068sarahcolevaondemand@gmail.com