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By Sarah Cole VA on Demand
sarahcolevaondemand@gmail.com
Facebook and LinkedIn’s Power
for Real Estate Advertising
The Power of Facebook
1.11 Billion Facebook Users
665 Million Daily Active Users
So a lot of people checking in EVERY day!
93 Percent of American Adults
are on Facebook!!
That means 93 out of 100 people you could be
building relationships and tr...
“Average” Number of Monthly
Posts Per Page
Number of Mobile Users
751 Million!!
So your friend has 141 friends and they have 141 friends
and . . .
THINK OF YOUR
MARKETING REACH!!
141.5 Average Friends p...
Total Number of “Likes” Since
Facebook Launch
1.13 Trillion
Promoting a post
Advertising that will reach a large audience for a small amount of money.
Compare this reach with other f...
240 Billion uploaded photos to date
(June 2013)
Photos!!
The Power of LinkedIn
Over 200 Million LinkedIn
Members
Real Estate IS Relational
79 Percent of LinkedIn Users are over the
age of 34 years.
The average age of a LinkedIn Member ...
• 87 Percent of LinkedIn Members TRUST the product
related information they hear on LinkedIn.
• 49 Percent of LinkedIn Mem...
77 Percent of LI Members do product or service related
research on the network.
60 Percent have clicked on an advertisem...
The Key to Opportunity is Here!
What Will You Do With It?
Sources -
Wishpond http://pinterest.com/pin/315603886357452066/
Expandedramblings.com (Updated 6-2013)
LinkedIn Statistics...
Social and Internet Consultant
“My passion is guiding the Real Estate
Professional in the ever changing field of
Internet ...
Please find me on -
FACEBOOK - https://www.facebook.com/sarahcolevaondemand
LINKEDIN - http://www.linkedin.com/in/sarahcol...
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Facebook and linked in's power for real estate advertising

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Real Estate success depends upon relationships and trust. Social Media is based upon relationships and trust. It is only natural that they would commingle and produce results. If you can only choose 2 platforms to begin on then these are the two I would recommend starting with.

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  • Source: Expandedramblings.com (Updated 6-2013)
  • Source: Expandedramblings.com (Updated 6-2013)
  • Source: Expandedramblings.com (Updated 6-2013)
  • Source: Expandedramblings.com (Updated 6-2013)
  • Source: Expandedramblings.com (Updated 6-2013)
  • Source: Expandedramblings.com (Updated 6-2013)
  • $15 a day and reach 2,100 to 3,800 people
  • Source: Expandedramblings.com (Updated 6-2013)
  • LinkedIn Statistics 2013 Leslie Hughes leslie@punchmedia.ca https://www.linkedin.com/company/punchmediaSource: http://press.linkedin.com/about
  • Source: WishpondPinteresthttp://pinterest.com/pin/315603886357452066/
  • Source: WishpondPinteresthttp://pinterest.com/pin/315603886357452066/
  • Source: WishpondPinteresthttp://pinterest.com/pin/315603886357452066/
  • Transcript of "Facebook and linked in's power for real estate advertising"

    1. 1. By Sarah Cole VA on Demand sarahcolevaondemand@gmail.com Facebook and LinkedIn’s Power for Real Estate Advertising
    2. 2. The Power of Facebook
    3. 3. 1.11 Billion Facebook Users
    4. 4. 665 Million Daily Active Users So a lot of people checking in EVERY day!
    5. 5. 93 Percent of American Adults are on Facebook!! That means 93 out of 100 people you could be building relationships and trust with!
    6. 6. “Average” Number of Monthly Posts Per Page
    7. 7. Number of Mobile Users 751 Million!!
    8. 8. So your friend has 141 friends and they have 141 friends and . . . THINK OF YOUR MARKETING REACH!! 141.5 Average Friends per User
    9. 9. Total Number of “Likes” Since Facebook Launch 1.13 Trillion
    10. 10. Promoting a post Advertising that will reach a large audience for a small amount of money. Compare this reach with other forms of marketing.
    11. 11. 240 Billion uploaded photos to date (June 2013) Photos!!
    12. 12. The Power of LinkedIn
    13. 13. Over 200 Million LinkedIn Members
    14. 14. Real Estate IS Relational 79 Percent of LinkedIn Users are over the age of 34 years. The average age of a LinkedIn Member is 44.2 years.
    15. 15. • 87 Percent of LinkedIn Members TRUST the product related information they hear on LinkedIn. • 49 Percent of LinkedIn Members TRUST the word- of-mouth information they hear on LinkedIn. Trust!
    16. 16. 77 Percent of LI Members do product or service related research on the network. 60 Percent have clicked on an advertisement. 51 Percent of online B2C marketers use LinkedIn. 83 Percent of online B2B marketers use LinkedIn. Habits of LinkedIn Members
    17. 17. The Key to Opportunity is Here! What Will You Do With It?
    18. 18. Sources - Wishpond http://pinterest.com/pin/315603886357452066/ Expandedramblings.com (Updated 6-2013) LinkedIn Statistics 2013 Leslie Hughes leslie@punchmedia.ca https://www.linkedin.com/company/punchmediaSource: http://press.linkedin.com/about
    19. 19. Social and Internet Consultant “My passion is guiding the Real Estate Professional in the ever changing field of Internet and Social Media Marketing” Sarah Cole VA on Demand
    20. 20. Please find me on - FACEBOOK - https://www.facebook.com/sarahcolevaondemand LINKEDIN - http://www.linkedin.com/in/sarahcolevaondemand TWITTER - https://twitter.com/SColeVAonDemand PINTEREST - http://pinterest.com/sarahvaondemand/boards/
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