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Better Content marketing

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Want to improve your content marketing? This short slide deck will help you generate ideas to improve your content and get better results. Remember to subscribe to the newsletter to get even better …

Want to improve your content marketing? This short slide deck will help you generate ideas to improve your content and get better results. Remember to subscribe to the newsletter to get even better results.

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Transcript

  • 1. Why your Content Marketing needs to thaw out and get results. Presented By Sarah Arrowwww.SarahArrow.co.uk
  • 2. #1: Establish Your Credibility Quality content is the key to establish your credibility with your target audience. It allows you to showcase your expertise, knowledge and commitment to your ideal customer, the people you are trying to help.
  • 3. #2: Deepen Your Business RelationshipsNot only does quality contenthelp you attract and gaintrust with new prospects, ithelps deepen that trust withyour existing prospects andcustomers.
  • 4. #3: Plan Your Topics Ahead of Time Content planning always makes content creation much easier. Brainstorm and plan your topics ahead of time, so you can zoom through the creation phrase.
  • 5. #4: Think MultimediaThink outside the box withyour content.Create videos, take photosand design graphics.Give out templates,spreadsheets, worksheets,mindmaps, flowcharts andchecklists.
  • 6. #5: Try Product-Focused Content If you want to sell products, creating content about products can help you achieve the conversions you’re looking for. Think product reviews, comparisons and demonstrations.
  • 7. Tip #6: Don’t Do It All YourselfNobody ever said you hadto create all your owncontent.Hire ghostwriters, guestwriters, use PLR, shareother people’s videos andmore.
  • 8. #7: Keep a Notepad Always keep a notepad handy for whenever content ideas strike. Keeping a running list of ideas will make your content planning much easier.
  • 9. #8: Add CredibilityYour readers like to seethat you know what you’retalking about. Addstatistics, quotes andreferences to your contentreadily.
  • 10. #9: Use Visual AppealYou can have the greatestcontent ever, but if it doesn’thave visual appeal, you’ll loseyour audience immediately.Use subheadlines, shortparagraphs, bullet points,images and anything that willgrab and keep your reader’sattention.
  • 11. #10: Publish often For best results, publish content regularly. Satisfy your audience’s need for great content.
  • 12. Ready to Get Better ContentMarketing Results? Subscribe to the Zero to Blogger newsletter for 7 daily blog boosters and then a weekly update on getting better results with your content. www.SarahArrow.co.uk