Magazine front cover. Skyline. Flash. Masthead. Main Image. Left Third Flash. Main Article. Hierarchy of articles. Biggest writing being most important. Extras.
Magazine front cover analysis. “ Uncut is the UK’s most authoritative music and movie magazine. Uncut celebrates all that is great in rock and film, both new and old, cult and classic” www.ipcmedia.com/brands/uncut Main Image/Main Article: In this image, there are four men, the man on the left is the furthest forward with all of his body shown, this shows us he is most probably the lead guy in the band, even though he is not in the centre. The men in the picture also look in their 30’s, this means this magazine could be aimed for a higher age group. Readers of this magazine obviously like to know about what is going on with The Clash. Masthead: The masthead is a bright red colour, with a black shadow around it helping it stand out so that readers can easily see what magazine they are buying. It gives it that slight ‘edge’. Left Third: On this magazine, there is a Flash on the left third saying ‘New Clash Exclusive’. This shows us that the target audience for this magazine likes band exclusives. Also, there is a list of other things which are in the magazine, the people who designed this obviously know what other bands that their readers enjoy. There is not much on the left third, this shows that the magazine knows that people will buy it, just knowing about The Clash exclusive. Flash: On the right hand side, there is a Flash saying that there is a ‘Free CD’. This shows us that the people buying this magazine like to have free CD’s with their magazine. There is also the Flash on the left third, saying about The Clash exclusive. The flash shows readers what extra they can expect in the magazine. Extra Articles: In the right bottom corner, there are some extra articles. They are written in the order of what the readers will like the most. This is called hierarchy in articles.
Contents page& analysis. Masthead. This masthead is in the same font as the front covers, and its also the same colour. It stands out so people can easily see where the contents page is in the magazine. Main Imagine. This magazine thinks that the readers will want to know about ‘Dr John’ most as that is the only picture which is shown on this contents page. This is obviously the most important article in the magazine as it has a larger page number font that the others. Readers would want to see this page first. Page Numbers: This contents page doesn’t show any page numbers before page 11 in the ‘Regulars’ section. This shows us that they think that magazine readers will automatically go to these pages, so they won’t make them stand out. They think that readers will just flick through and see these pages anyway. Reviews: They have put the background of this in bright red to make it stand out as that is probably what their readers will mainly be looking at. This contents page is only a single spread- its easier for readers .
Double Page spread. Pull Quote. Standfirst Drop Cap. Columns. Lead Image. Headline.
Double Spread analysis. Masthead: This double page spread has the same masthead font, size and colour as the contents page. This shows that this magazine has a theme going on throughout, and regular readers are probably familiar with this and would know what magazine they are reading. Pull Quote: The pull quite on this article says ‘I need to be doing something creative or the energy overwhelms me...’ Readers of this magazine could relate to this, and the picture also refers to this making the readers want to know more. Standfirst: The standfirst is a smaller font to the Masthead; although it is the same colour matching the theme of Uncut magazine, yet it is larger than the articles actual font. It stands out as it is introducing the article below it, giving you a bit more information than the pull quote. Drop Cap: This first letter ‘W’ stands out from the rest of the text. Columns: This page is split into two columns, this breaks up the text and makes it look a better lay-out. Lead Image: The lead image stands out and gives you an idea of what the text is going to be about. This is something which the readers of this magazine can relate to, or it is something they are going to be interested in.
Magazine analysis. Kerrang! Sarah Fox.
Magazine front cover. Cover Lines. Masthead. Main Image. Left Third Flash. Main Article. Extra articles. Skyline. Pull Quote. Freebies. Flash.
Magazine front cover analysis. Main Image: In this photo, there is just Gerard Way, so the people who designed this front cover must have thought that by just having his imagine on the front, people will still buy it. It matches the layout and the style of the magazine as it is edgy and ‘rock-like’. He’s a young guy, so will attract a younger audience. Main Article: The main article for this magazine is ‘My Chemical Romance’. That band obviously attracts the readers of Kerrang so the font is very large and bold, and it stands out really well on the left third so that people can see it. Freebies: On this front cover, there are posters available inside and there is a preview of these on the front cover. It isn’t on the left third , yet they know that their readers will still enjoy these posters for free. Flash: In the flash, it says that this is the ‘UK’s biggest gig guide’. This shows the magazine designers know that their readers like to know all the latest gig information in this one magazine for convenience. They have pages inside with all the gigs that they think their readers would like to go to. Extra Articles: These articles on the right, are in a hierarchy of importance as two of them have a black background, with a yellow font which stands out really well so that people can clearly see the writing. These two articles in these special boxes are going to be what the readers of the magazine are interested in. Cover Lines: These cover lines have names of other bands in them, all these bands are what the target audience are going to be looking for and wanting to know about from this magazine.
Contents page& analysis. Masthead. The title ‘Contents’ stands out in the page as it is yellow on a black background. It isn’t in a very large font which could mean that they think just having it in a bright colour is enough. Page Numbers: This font is all the same size and colour, this shows that their is no hierarchy of articles and the readers will like everything in this magazine. Main Article: This is the main article in the magazine as it has the picture taking up half of the page. This is what the readers will be looking for in the magazine. Main Imagine. The guy in the middle is obviously the lead person in the band. We know this because he is standing further forward than the others and we have a mid-shot of him. There is an offer of buying a certain amount of magazines for less money. Kerrang knows its readers would like this offer so they have made it stand out on their contents page knowing most readers will look there. Picture By Line: This contents page include a picture and a note from the editor, she is giving more information of whats included in the magazine and readers feedback.
Double Page Spread. Standfirst. Drop Cap. Columns. Pull Quote. Lead Image. Headline.
Double Page Spread Analysis. Masthead: This masthead follows the theme of Kerrang by being edgy. The font relates to the picture, and we then know what this article is about. The person that designed this page has made this font very big so that it stands out. Lead Image: There is a guy who is further forward than the others, so you would think that he is the ‘main man’. They all look kind of dirty and rough, they are all covered in tattoos, so you instantly know what kind of thing is going to be put in this article. The imagine appeals to teenagers as it is quite edgy and fun. Pull Quote: From the pull quote, we also know what kind of thing is going to be put in this article. The person who wrote this chose a quote that they knew would attract the audience best and would make them want to read it. It says that the band ‘is at a great point right now’, so the reader will want to read more and find out why they are at a great point and what is going on with them at the moment. Even readers who don’t know this band will be interested. Standfirst: This standfirst shows the reader a little bit of what to expect in the full article. It gives a bit of information which the writer knows that the reader would like to read and therefore continue with the full article. It stands out against the black background so the reader will notice it and read that first.
Magazine analysis. NME. Sarah Fox.
Magazine front cover. Main Image. Left Third Main Article. Extra articles. Pull Quote. Masthead. Extra articles.
Magazine front cover analysis. Masthead: The masthead on this front cover, isn’t as big as some of the others have been. Kerrang and Uncut have their mastheads spread out right across the top of their front cover, although, NME has theirs just in the top left third. This shows that they are confident that people will easily recognise it without it having to stand out too much. The red on the white background helps it to be noticed too. Left Third: On the left third of this picture, you have the two most recognisable characters of ‘The Inbetweeners’ showing. This will attract people as they know that their favourite characters will be featured in this magazine, along with the others. Also, there are two smaller articles on the left third which the magazine thinks will attract the readers more. Main Article: The main article of this magazine is ‘The Inbetweeners’ which is a top comedy at the moment on Channel 4. This will attract mainly 16-30 year olds, although many other aged people will watch The Inbetweeners. Lead Image: The article shows ‘Jay’ and ‘Will’ on the left third, so this shows that they are the favourite characters, although, ‘Will’ and ‘Simon’ are the two who are standing further forward, showing that they are the two main characters. ‘Neil’ is right at the back, this shows he might not be a main character. Pull Quote: You can see from this pull quote what kind of interview and article this is going to be. The font is childish and scrawled, its a sarcastic quote, you can tell that this is going to be a fun, kind of crazy interview! Its going to be comical.
Contents page& analysis. This contents page shows that the target audience for this magazine like to have their contents page well structured with lots of pictures, rather than random pieces of writing. This shows that readers of this magazine like to have special offers of things to buy, and discounts. Hierarchy In Articles: On this contents page you can see that Kings of Leon are the band which Kerrang thinks its readers would want to read most. The other pictured articles are also liked, just obviously not as much as the biggest one. Repetition: The less important articles pictures are the same size, as are the page numbers. Also, each picture has a pull quote underneath it. The writers of this magazine clearly seem to know what their readers like. Masthead: This masthead doesn’t actually say ‘contents’, so this magazine knows that its readers will know what this page is about anyway. Its clear that this is a contents page, without it having to be a big, bold title.
Double Page Spread. Main Image. Masthead. Pull Quote. Other main images. Columns. Drop cap.
Double Page Spread Analysis. Masthead: The masthead on this page is small, so the magazine designers know that people will be attracted to this article by the pictures and there is no need for a huge title. Main Image: On the left page, there is an advert for a CD, from that picture, you can tell that they are young, so they are going to attract a teenage audience. On the right page, The Inbetweeners are shown, this also attracts a teenage audience. They have probably put that advert on that page, as they know the people that like the Inbetweeners, have a strong chance of liking ‘Ash’ as well. Pull Quote: ‘The movie will have everything you’d expect, Girls, Nudity, Vomiting’. You can immediately tell that an older audience might not find the Inbetweeners as funny as what a teen/young adult would. By reading the pull quote, you can tell that this interview is going to be comical. If you don’t like comedy, then you know straight away not to bother reading this. The pull quote stands out the most in this article, it is the biggest and most bold writing on that page. This shows that the magazine is confident that their audience will like it and find it amusing. Drop Cap: The drop cap is useful in this article, as it indicates where the actual article starts which the audience will find the most interesting. It stands out so that if people done want to read the first part, then they wont get bored of the entire article trying to search for where it begins.