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Ipt655 Wk3 C.R.A.P. Design

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  • 1. Introductions
    Balance
    • C.R.A.P. Design
    Type & Color
    Information Hierarchy
    Microsoft Word
    Adobe InDesign I
    Adobe InDesign II
    Adobe Photoshop
    Microsoft PowerPoint
    Quantitative Information
    Qualitative Information
    Abstractions
    Persuasion
    IPT 655 Visual Instructional Design
    Designing with C.R.A.P.
  • 2. “Contrast creates outlines, borders, shape. When there is too much diffuse light, for instance, when there is light pollution, it can be hard to see the stars, even when it is mostly dark. On the other hand, when it is completely dark, it is possible that too many things to be seen at once and someone viewing the heavens can be overcome not only with a feeling of awe, but with a feeling of disorientation. As teachers part of our task is to decide how much to simplify things.”
    Discussion
    • How have ‘teachers’ used contrast in your life?
    • 3. What role does contrast play in revelation?
  • critique
  • 4. Types of Contrast
    Size
    Weight
    Color/Value
    Texture
    Meaning
    Compound Contrast
    APA is so painful because…
    “C” is for CONTRAST
  • 5. Consequences of Contrast
    Guides Attention
    Provides Interest
    Visual Oatmeal
    Low Interest
    Less Memorable
    Lose Attention
  • 6. Repetition for Consistency
    Repetition for Rhythm
    Types of Repetition
    Elements
    Echoes
    Gestalt Principles
    Closure
    Continuance
    “R” is for REPETITION
  • 7. Consequences of Repetition
    Unity
    Ease of Communication
    Fragmented Message
    Modularlization
    Unprofessional Look
  • 8. Types of Alignment
    Right
    Left
    Center
    Justified/Ragged
    Using Grids
    Positive/Negative space
    Padding
    Edges
    “A” is for ALIGNMENT
  • 9. Consequences of Alignment
    Order
    Clear Communication
    Sloppy
    Amatuer
    Slows Communication
  • 10. Types of Proximity
    Grouping
    Organization
    Directional/Trajectory
    Proximity is about showing relationships
    “P” is for PROXIMITY
  • 11. Consequences of Proximity
    Faster Communication
    Less Eye-strain
    Clarity of Message
    Eye Strain
    Misunderstanding
    Slower Communication
  • 12. BETTER COMMUNICATION
    Better CRAP =
  • 13. Exercise
  • 14.
    • ReadShirky, “Here Comes Everybody”
    • 15. Watch Shirky “Where do we find the time!?” (google it.)
    • 16. Collect at least 1 example and 1 non-example of each of the CRAP principles in design artifacts. Make an improvement of 1 non-example by sketching, photo-copying or scanning to edit.
    Assignment

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