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Avoiding the Wrath of Google | Kirsty Hulse | Search London

Avoiding the Wrath of Google | Kirsty Hulse | Search London

Published in: Marketing, Technology, Business
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Transcript

  • 1. Link the Wrath of Google Removals Avoiding Sarah Ponsford |Outreachr.com| @sarponsford Monday, 18 November 2013
  • 2. Kirsty Hulse SEO Strategist / Digitaslbi / @kirsty_hulse Monday, 18 November 2013
  • 3. When? Penalty / GWT Link Warning / Ezine / XXX Monday, 18 November 2013
  • 4. Can link removals be quick and painless? Monday, 18 November 2013
  • 5. Don’t Panic! Monday, 18 November 2013
  • 6. ...good vs bad Monday, 18 November 2013
  • 7. Cost effective sites|Go with your instincts Make judgement calls |Consider anchor text Monday, 18 November 2013
  • 8. DON’T! Monday, 18 November 2013
  • 9. THREATEN! Monday, 18 November 2013
  • 10. PAY... Monday, 18 November 2013
  • 11. LIE Monday, 18 November 2013
  • 12. DO! Monday, 18 November 2013
  • 13. Can it be removed? Advice? No follow? Monday, 18 November 2013
  • 14. YOU MUST BE NEW HERE... Monday, 18 November 2013
  • 15. FLATTER! Monday, 18 November 2013
  • 16. The Future for SEO... Monday, 18 November 2013
  • 17. Social Monday, 18 November 2013
  • 18. Monday, 18 November 2013
  • 19. WHAT ARE YOU TOLKIEN ABOUT? Monday, 18 November 2013
  • 20. AUTHORSHIP Monday, 18 November 2013
  • 21. Are the machines taking over? Monday, 18 November 2013
  • 22. MACHINE LEARNING ALGORITHMS! Monday, 18 November 2013
  • 23. In 3 days, Google had created an algorithm that understood cats and recognised human expression. Monday, 18 November 2013
  • 24. GOOGLE IS BECOMING A HUMAN BEING! Monday, 18 November 2013

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