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  • 1. Giulia C. Alexandra B Christophe EvrardSanjarbek KHODJAEV
  • 2. Digital Touchpoints• Website 40% Each of the four has their individual site. Their websites are nicely presented and easy to use. However needs to be more developed.
  • 3. Digital Marketing 20%• Videos• Photos & Tours• Specials & Packages• Location• Area map• Area attractions• Nearby restaurants
  • 4. Social Media 40%• Facebook• Tweeter• Linked in• Youtube• Myspace
  • 5. Mobile 0%• Any of those hotels have applications. However they are all accessible through other applications for bookings.
  • 6. Certificate of Excellence 2011 Casablanca Hotel Times SquareCasablanca HotelInspired by the romance of the classicmovie, this Moroccan motif hotel is an oasisof hospitality just off Times Square.Voted #8 TOP 25 HOTELS IN THE UNITEDSTATES- 2011, TripAdvisor Travelers ChoiceAwards Voted #9TOP TEN HOTELS IN THE USA FOR BESTSERVICE- 2011, TripAdvisor Travelers ChoiceAwards
  • 7. Certificate of Excellence 2011 Hotel ElyseeHotel ElyseeWith the romantic ambiance of a privatecountry inn, Hotel Elysée is consistentlyacclaimed as one of the citys best lovedhotels.Editors Pick: Best Romantic Hotel & BestHoneymoon Hotel NYC – Oyster.com
  • 8. Certificate of Excellence 2011 Hotel GiraffeHotel Giraffe72 guestrooms and suites, private roofgarden and unique event space convenientlocation to Union Square, Soho and publictransportationVoted #1 Best Family Friendly Hotel -2010, Best of Citysearch.com
  • 9. Certificate of Excellence 2011 Library HotelLibrary HotelThe Library Hotel delivers a thoughtprovoking experience to sophisticatedtravelers with a passion for culture andindividual expression.Voted Fodors Choice Award Winner - 2011
  • 10. • In september 2010 HKHotels achieved their ultimate goal having all 4 hotels rank in the top 4 hotels in NYC by members of TripAvisor• On IQ digital ranking HKHotels is, for us, Gifted.