Updation of Search Engines in August 2012Presented by S.Sandhiya (SEO Analyst)
Search EnginesThe top three search engines are Google Yahoo Bing
Google Updates Google has frequently changing its algorithm for the past one year. The updates which was occurred in august 2012 are as follows: The two updates were occurred in august. That is Panda Update and Page Rank Update. These two updates mainly based on the quality content and high quality backlinks. So, the sites which are having high quality content and backlinks doesnt need to worry.
Panda Updates Panda 3.9 update was occurred in july 24th 2012. This update has affected nearly 1% of the search results. Its not as severe as the effects, when google introduced the panda on feb 2011. Nearly 11.8% of the search results had been affected. So that there is not much effects for this update. Google has introduced Panda 3.9.1 on august 19th 2012. This is a minor panda refresh. It just affects less than 1% of the search results. Panda algorithm focussed on low quality pages.
Panda 3.9.1 Google has introduced Panda 3.9.1 on august 19th 2012. This is a minor panda refresh. It just affects less than 1% of the search results. Panda algorithm focussed on low quality pages.
How to recover from Panda To recover from effects of panda, we have to use high quality content, not to spin the same content. Then the content in your site should be refreshed frequently.
Page Rank Update Google page rank update was happened in 2nd of August 2012. Backlinks plays an important role on page rank. Rank will be determined with each pages not for overall website. Page rank will be given according to backlinks and the quality of backlinks. Google updating its page rank algorithm every three months.
Page Rank Update Page Rank indicates between 0 to 10. The highest the number, the more quality the web page is. Page Rank relates to the position in Search Engine Results Page. Every site is looking for traffic.
Page Rank Update To get a high traffic, you need to get high quality backlinks. Page Rank measures the value of the backlink, if it is good and relevant you will be get high page rank so that you can get better position in google. To recover from these page rank update effects, concentrate on the incoming links that should be niche relevant.
Yahoo and Bing Updates There is no updates occurred in Yahoo and Bing. We should optimize our site to fit in all search engines. We should not be focus on any specific one. This type of optimization would be the best optimization.
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