Nonprofit_Training_2008.ppt

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Nonprofit_Training_2008.ppt

  1. 1. Pat Sine Office of Educational Technology College of Human Resources, Education & Public Policy University of Delaware
  2. 2. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Technology strategic planning </li></ul><ul><li>Purchasing hardware and software </li></ul><ul><li>Security </li></ul><ul><li>Networking </li></ul><ul><li>Your presence on the web </li></ul><ul><li>Online communications tools </li></ul>Topics
  3. 3. Strategic Technology Planning
  4. 4. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 Elements of Strategic Planning
  5. 5. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Keep focus on the goals of the organization </li></ul><ul><li>Use the plan as an ongoing map – not a task to be completed </li></ul><ul><li>If you don’t know…get an expert </li></ul><ul><li>Question all experts! </li></ul>Pointers for Strategic Planning
  6. 6. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>TCO – Total Cost of Ownership </li></ul><ul><li>70 / 30 rule </li></ul><ul><ul><li>30% -> initial purchase of hardware, software and peripherals </li></ul></ul><ul><ul><li>70% ->technical support, repairs, training and upgrades </li></ul></ul>Budgeting
  7. 7. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Tech Soup www.techsoup.org </li></ul><ul><li>Tech Atlas – Online Tech Plan Development Tool techatlas.org/tools/default.asp </li></ul>Planning Resources
  8. 9. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Decision makers across the organization </li></ul><ul><li>Clients to be served </li></ul><ul><li>Staff and volunteers who will use the technology </li></ul>Stakeholders
  9. 11. So… decide on your general software needs first.
  10. 12. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Bits </li></ul><ul><li>Bytes </li></ul><ul><li>Kilo 10 3 </li></ul><ul><li>Mega 10 6 </li></ul><ul><li>Giga 10 9 </li></ul><ul><li>Tera 10 12 </li></ul><ul><li>Peta 10 15 </li></ul>
  11. 13. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 Basic Hardware Decisions <ul><li>What kind of machine? </li></ul><ul><li>Windows or Macintosh? </li></ul><ul><li>Desktop, laptop, tablet? </li></ul><ul><li>Desktop and laptop? </li></ul>
  12. 14. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Processor type and speed </li></ul><ul><ul><li>Measured in GHz </li></ul></ul><ul><ul><li>Dual, Quad and 8 Core </li></ul></ul><ul><li>Windows (1.8 to 2.4) </li></ul><ul><ul><li>Intel Core Duo Series </li></ul></ul><ul><ul><li>AMD Athlon™ 64 X2 Dual-Core </li></ul></ul><ul><li>Mac (1.8 to 2.2) </li></ul><ul><ul><li>Intel Core 2 Duo processor </li></ul></ul>Basic Hardware Decisions
  13. 15. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Memory – RAM </li></ul><ul><ul><li>Measured in MB or GB </li></ul></ul><ul><ul><li>Preferably 1- 2 GB </li></ul></ul><ul><ul><ul><li>(some specs say 512, but weigh it against later update costs) </li></ul></ul></ul>Basic Hardware Decisions
  14. 16. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Hard drive size </li></ul><ul><ul><li>Measured in GB </li></ul></ul><ul><ul><li>150 GB and up </li></ul></ul><ul><ul><li>More in a desktop (price limitations) </li></ul></ul><ul><ul><li>More to store multimedia </li></ul></ul>Basic Hardware Decisions
  15. 17. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Optical Drives </li></ul><ul><ul><li>DVD ROM & CD R/W (the old way) </li></ul></ul><ul><ul><li>CDRW/DVD Combo (2006) </li></ul></ul><ul><ul><li>CD writer / DVD </li></ul></ul><ul><ul><li>CD/DVD writer </li></ul></ul>Basic Hardware Decisions
  16. 18. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Connectivity </li></ul><ul><ul><li>Modem – 56 Kbps (but for how long) </li></ul></ul><ul><ul><li>Network card – 1Gbps </li></ul></ul><ul><ul><li>Wireless adapter – 802.11b/g </li></ul></ul><ul><ul><ul><li>heading for 802.11n </li></ul></ul></ul>Basic Hardware Decisions
  17. 19. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Things you don’t need to think about, much. </li></ul><ul><li>Monitors – DVI capable </li></ul><ul><li>Mouse and keyboard </li></ul><ul><li>Video cards </li></ul><ul><li>Sound cards </li></ul><ul><li>Modems </li></ul><ul><li>Ethernet (network) connectivity </li></ul><ul><li>Wireless access in a notebook </li></ul>Other Hardware Decisions
  18. 20. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>What else? </li></ul><ul><ul><li>Backup devices and data transport </li></ul></ul><ul><ul><ul><li>CD-R, CD-RW, DVD +/-RW </li></ul></ul></ul><ul><ul><ul><li>Tape </li></ul></ul></ul><ul><ul><ul><li>Thumb drive (pen, USB, flash, jump) </li></ul></ul></ul><ul><ul><ul><li>Direct Attached Storage (e.g., Drobo) </li></ul></ul></ul><ul><ul><li>Printers, scanners, digital cameras </li></ul></ul>Even More Hardware Decisions
  19. 21. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 The biggest mistake to avoid… Waiting just one more week for the prices to drop and the technology to stabilize.
  20. 22. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>What about recycled computers? </li></ul><ul><ul><ul><li>www.techsoup.org/recycle/index.cfm </li></ul></ul></ul><ul><li>TCO – Total Cost of Ownership </li></ul>One More Hardware Decision
  21. 25. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Compatibility </li></ul><ul><li>Capability </li></ul><ul><li>Stability </li></ul><ul><li>Scalability </li></ul><ul><li>Ease of Use </li></ul><ul><li>Longevity and Support </li></ul>Software Characteristics
  22. 26. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Commercial or purchased </li></ul><ul><li>Free </li></ul><ul><ul><li>Open Source </li></ul></ul><ul><ul><li>Shareware </li></ul></ul><ul><ul><li>Freeware </li></ul></ul><ul><ul><li>Public Domain </li></ul></ul>Software Categories
  23. 27. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 What’s Available For Free Look for software at download.com or tucows.com Office Suite OpenOffice Web Browsers Internet Explorer Mozilla Firefox E-mail clients Outlook Express Mozilla Thunderbird Non-profit Databases E-base Etapestry
  24. 28. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 What’s Available For Free Online Word Processor, Spreadsheet, Presentation Google Docs E-mail Gmail or Yahoo Mail
  25. 29. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Donated and Discount Products for Nonprofits </li></ul><ul><ul><li>TechSoup Stock </li></ul></ul><ul><ul><li>www.techsoup.org/stock </li></ul></ul>Purchasing Software
  26. 30. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Google Apps </li></ul><ul><ul><li>Free for Nonprofits </li></ul></ul><ul><ul><li>www.google.com/a </li></ul></ul>Using Online Apps
  27. 31. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Virus and Spyware Protection! </li></ul><ul><ul><li>AVG Antivirus free.grisoft.com </li></ul></ul><ul><ul><li>Windows Defender www.microsoft.com/athome/security/spyware/software/default.mspx </li></ul></ul><ul><ul><li>TechSoup: Virus Protection Resource Page </li></ul></ul><ul><li>Firewall </li></ul><ul><ul><li>Built-in Windows Firewall </li></ul></ul><ul><ul><li>Your wireless or network router </li></ul></ul>What Else?
  28. 32. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Capabilities </li></ul><ul><ul><li>Next step after spreadsheets for organizing data </li></ul></ul><ul><ul><li>Can grow with the organization </li></ul></ul><ul><li>ebase and eTapestry </li></ul><ul><ul><li>Specifically for non-profits to conduct business </li></ul></ul>Databases: Powerful, Somewhat more daunting, but Priceless
  29. 35. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>How will you train all your staff to use technology to improve productivity? </li></ul><ul><li>How will you reward those who do excel and encourage those who shy away? </li></ul><ul><li>As your operations become more computer-based, what will you do about technophobes? </li></ul>Tech Skills Considerations
  30. 36. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Technology Literacy Benchmarks for Nonprofit Organizations (2002) </li></ul><ul><li>www.benton.org/publibrary/stratcom/techlit.pdf </li></ul><ul><ul><li>Guidelines for assessing how the organization is managing technology and staff </li></ul></ul>Tech Skills Considerations
  31. 39. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Infectious </li></ul><ul><ul><li>Viruses </li></ul></ul><ul><ul><ul><li>A program or piece of code that is designed to replicate itself and spread from file to file, usually attaching itself to applications. Replicates itself via the network or email. </li></ul></ul></ul><ul><ul><li>Worms </li></ul></ul><ul><ul><ul><li>A program or algorithm that replicates itself over a computer network without user intervention and usually performs malicious actions. </li></ul></ul></ul><ul><ul><li>Source: Jeff MacArthur, commandNpodcast, October 12, 2007 </li></ul></ul>Categories of Malware
  32. 40. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Concealment </li></ul><ul><ul><li>Trojan Horses </li></ul></ul><ul><ul><ul><li>A destructive program that masquerades as a benign application. </li></ul></ul></ul><ul><ul><li>RootKits </li></ul></ul><ul><ul><ul><li>modifies operating system </li></ul></ul></ul><ul><ul><li>Backdoors </li></ul></ul>Categories of Malware
  33. 41. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>For Profit </li></ul><ul><ul><li>Spyware </li></ul></ul><ul><ul><ul><li>Send info back to someone who uses it for commercial profit or redirects to a profit site </li></ul></ul></ul><ul><ul><li>Botnets </li></ul></ul><ul><ul><li>Key Loggers </li></ul></ul><ul><ul><li>Dialers </li></ul></ul>Categories of Malware
  34. 42. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Virus and Malware scanner, along with antivirus/malware software </li></ul><ul><li>OS updates </li></ul><ul><li>Only download from trusted sites or the program creator’s site </li></ul><ul><li>Think twice about installing software </li></ul><ul><li>Use a firewall </li></ul><ul><li>Use wireless access controls – WEP and WPA </li></ul><ul><li>No unnecessary rights (ie., no extra administrators) </li></ul><ul><ul><li>Vista UAC </li></ul></ul><ul><ul><li>Apple’s password protection for software installs </li></ul></ul>Defenses
  35. 43. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Hacking and Cracking </li></ul><ul><li>Viruses </li></ul><ul><li>Worms </li></ul><ul><li>Trojan Horses </li></ul><ul><li>Hoaxes </li></ul><ul><li>Phishing and pharming </li></ul>Invasions: the enemy outside
  36. 44. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Insecure passwords </li></ul><ul><li>Posted passwords </li></ul><ul><li>Poor back up practices </li></ul><ul><li>Internet firewall non-use </li></ul><ul><li>Lack of virus software updates </li></ul><ul><li>Lack of OS and other software updates </li></ul>User Practices: the enemy inside
  37. 47. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 Connecting To The Internet Broadband Dial-up 56Kbps DSL Generally 1-3 Mbps (distance-dependent, asymmetrical) FiOS 5-30 Mbps (“fiber to the home”) Cable Generally 384 Kbps (upload) - 6 Mbps (asymmetrical, shared) T1 1.5Mbps (symmetrical, dedicated)
  38. 50. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 Types Of Local Area Networks <ul><li>Peer-to-Peer </li></ul><ul><ul><li>Local </li></ul></ul><ul><ul><li>Virtual </li></ul></ul><ul><li>Client-Server </li></ul>
  39. 51. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 Router Source: Techsoup.org, www.techsoup.org/articlepage.cfm?ArticleID=210&topicid=3 Peer-to-peer Networking
  40. 52. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 Client-server Networking Router Router Source: Techsoup.org, www.techsoup.org/articlepage.cfm?ArticleID=210&topicid=3
  41. 53. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Authentication </li></ul><ul><li>E-mail </li></ul><ul><li>Applications </li></ul><ul><li>File and Print Servers </li></ul><ul><li>Security </li></ul><ul><li>Backups </li></ul><ul><li>Why not on the Internet? </li></ul>Why A Server?
  42. 54. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>4 or fewer ► Peer-to-Peer - maybe </li></ul><ul><li>20 or more ► Client/Server </li></ul><ul><li>In between ► determine by </li></ul><ul><ul><li>Business practice </li></ul></ul><ul><ul><li>Availability of network support staff </li></ul></ul>When A Server?
  43. 55. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Internet </li></ul><ul><li>LAN – Local Area Network </li></ul><ul><ul><li>Single site network </li></ul></ul><ul><li>VPN – Virtual Private Network </li></ul><ul><ul><li>Network that uses public wires to allow access to a network (usually a LAN) </li></ul></ul>Reaching Further on the Network
  44. 58. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>General information – puts you on the map </li></ul><ul><li>Disseminate special materials more efficiently </li></ul><ul><li>“ Any time” connections </li></ul><ul><li>Create a library of materials </li></ul><ul><li>Involve new people less intrusively </li></ul>
  45. 59. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Space from your connection provider </li></ul><ul><li>Local server </li></ul><ul><li>Vendors </li></ul><ul><li>Web Hosting </li></ul><ul><li>You must have a domain name for your organization </li></ul>Where to Publish
  46. 60. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Criteria for a Web Hosting Service </li></ul><ul><ul><li>FindMyHosting: Web Host Guide www.findmyhosting.com/webhosting-guide.htm </li></ul></ul><ul><ul><li>How to Choose a Web Host by Christopher Heng www.thesitewizard.com/archive/findhost.shtml </li></ul></ul><ul><li>FindMyHosting </li></ul><ul><ul><li>www.findmyhosting.com/ </li></ul></ul>Where to Publish
  47. 61. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Publications – writing & organizing </li></ul><ul><li>Graphics arts </li></ul><ul><li>Technical </li></ul>Skills Needed for a Great Site
  48. 62. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Brochure - static </li></ul><ul><li>Magazine – regular updates </li></ul><ul><li>Direct Mail Appeal – tied to membership or outreach database </li></ul><ul><li>Community – closer to a portal </li></ul>Source: The Stages of Site Development , Rick Christ
  49. 63. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Center for Democracy &Technology </li></ul><ul><ul><li>www.cdt.org/ </li></ul></ul><ul><li>Creative Mentoring </li></ul><ul><ul><li>www.creativementoring.org/index.shtml </li></ul></ul><ul><li>OceanHealth.org </li></ul><ul><ul><li>oceanhealth.org/ </li></ul></ul>NPO Web Site Samples
  50. 64. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Web logs Weblogs Blogs </li></ul><ul><li>Nonprofit Blog Exchange nonprofitblogexchange.blogspot.co m/ </li></ul><ul><li>A Nonprofit's Guide to the Blogosphere www.techsoup.org/learningcenter/internet/page5509.cfm?cg=searchterms&sg=blogging </li></ul>Blogging
  51. 65. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>To report back from an event or conference </li></ul><ul><li>To involve staff and take advantage of their knowledge </li></ul><ul><li>To involve volunteers and document their work </li></ul><ul><li>To provide resources and information to constituents </li></ul><ul><li>To provide resources and information from constituents </li></ul><ul><li>To give constituents a place to voice their opinion </li></ul><ul><li>To give constituents support </li></ul><ul><li>To create the media coverage constituents want </li></ul><ul><li>To give constituents the power and tools to create change </li></ul><ul><li>To reach potential donors </li></ul>Source: Netsquared.org, http://www.netsquared.org/blog/britt-bravo/ 10-ways-nonprofits-can-use-blogs
  52. 68. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Email </li></ul><ul><li>Listservs </li></ul><ul><li>Blogs </li></ul><ul><li>Wikis </li></ul>Asynchronous Communication
  53. 69. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Netiquette </li></ul><ul><li>Management and storage </li></ul><ul><li>Clarity </li></ul><ul><li>Lists managed through an Address book </li></ul>E-mail
  54. 70. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>“ Chatty” </li></ul><ul><ul><ul><li>Charity Channel Forums </li></ul></ul></ul><ul><ul><ul><li>charitychannel.com/forums/index.asp </li></ul></ul></ul><ul><li>E-zines or newsletters </li></ul><ul><li>Do-it-yourself </li></ul><ul><ul><li>Yahoo! Groups </li></ul></ul><ul><ul><li>Google Groups </li></ul></ul>Listservs
  55. 71. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 <ul><li>Chatrooms </li></ul><ul><li>Instant Messaging </li></ul><ul><li>Video conferencing </li></ul><ul><li>Skype </li></ul>Synchronous Communication
  56. 72. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 AOL Instant Messenger
  57. 73. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 Skype
  58. 75. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. March 2008 Great Sources of Additional Help TechSoup www.techsoup.org NetSquared www.netsquared.org
  59. 76. www.udel.edu/sine/nonprof Materials for this presentation can be found at

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