a story about
LOYALTY MARKETING

the aim?

create sustainable
increasesustainable
for your business

how?

by knowing
& understanding your customers

and building a
strong relationship
with them

good customer
loyalty programs
are about

passion

trust

engagement

in short

positive things

however
one of the loyalty program’s
components often leads to

FRUSTRATION

for consumers

having too many loyalty cards

which don’t fit in their wallet

how
not knowing
many points
they already
collected

or paying
at the counter

and not having the
right loyalty card in
their purse

for merchants

loyalty
because
cards are

expensive

they require an upfront investment in

card readers

hardware

software

and of course
cards (many cards)

which get lost

and need to be replaced

while people trying to find them

create long waiting lines at the counter

+ a lot of paperwork

sorting out
customers
with
multiple
entries in
the
database

all this time and money wasted
could be spent better, right?

introduces

a really simple
for identification

based upon a card
you always have with you:

your bank card

for consumers

link or merge multiple cards to
your ID

follow your savings
per loyalty program
on your
personal webpage

check them
on your smartphone

or receive them
by text message
on any mobile phone

we don’t store card details
as a matter of fact:
we even don’t receive them

no more
missing points
lost points
waiting

the result?

happy customers!

for merchants

we don’t touch
your loyalty program
we connect

no more
multiple entries for 1 person
frustration

no follow-up required
less queueing at the counter
no card replacement costs

so you can concentrate again
on what’s really important:

your customers

we look forward to your
enquiries
partnership proposals
...
get in touch!

Pay & Save NV
Ambachtenstraat 11
B-3210 Lubbeek
Belgium
info@payandsave.be
www.payandsave.be
Sam Van Campenhout
CEO
sam.vancampenhout@payandsave.be
© 2009 brain4s bvba /
Sam Van Campenhout
for Pay & Save www.payandsave.be
All rights reserved
56 slides credits to Scott Gavin, the inventor of the ‘meet...concept’