The Future of Marketing (Told by You) #futuremktg
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The Future of Marketing (Told by You) #futuremktg

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As an analyst covering marketing I am asked all the time about what the future holds. However, my best ideas almost always form from conversations with smart people in the field. This slide deck takes ...

As an analyst covering marketing I am asked all the time about what the future holds. However, my best ideas almost always form from conversations with smart people in the field. This slide deck takes tweets submitted to my latest survey (IDC's 2014 Marketing Barometer Story) and tells a story of what you, the marketers of the world, believe is the future of marketing.

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http://www.huffingtonpost.com 716
http://m.huffpost.com 266
https://twitter.com 109
http://www.sammelnick.com 96
http://assets.txmblr.com 22
http://www.tumblr.com 18
https://www.linkedin.com 8
http://www.linkedin.com 5
http://www.pinterest.com 5
https://blogger.huffingtonpost.com 5
http://feedly.com 3
http://www.slideee.com 3
http://analyst.ciradar.com 2
http://plus.url.google.com 2
http://www.drsteveneisenberg.com 2
http://analyst.test.ciradar.com 1
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The Future of Marketing (Told by You) #futuremktg The Future of Marketing (Told by You) #futuremktg Presentation Transcript

  • (Told by You) 1 @SamMelnick IDC CMO Advisory Service
  • 3
  • 4
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  • “ ” @ValaAfshar (Vala Afshar) CMO - @ExtremeNetworks
  • Kristen Petersen, Director Demand Center Marketing Ops - @F5Networks © IDC Visit us at IDC.com and follow us on Twitter: @IDC IDC Confidential 8
  • “Digital marketing is not what it's about. It's about marketing in the digital age” @Nickpanayi (Nick Panayi), Director, Global Brand & Digital Marketing - @CSC
  • Duane Schulz, VP Corporate Marketing - @XeroxCorp
  • “ . The future of marketing will belong to brands who time & brain power .” @Mvolpe (Mike Volpe), CMO - @Hubspot 11
  • 12 @chiefmartec (Scott Brinker), CTO - @IonInteractive
  • @gregestes5 (Greg Estes), VP Marketing - @NVIDIA
  • @kaykas (Jascha Kaykas- Wolff), CMO - @BitTorrent
  • “What you are doing today is not good enough for tomorrow.” Rich Goldman, VP of Corporate Marketing & Strategic Alliances - @Synopsys
  • 16 @MayerBecker (Mayer Becker), Head of Global Marketing Operations - @NCRCorporation
  • “Simplicity is the key!!!” Thimaya Subaiya, Sr. Director Marketing Strategy – @salesforce
  • @mtihista (Maia Tihista), Sr Director Global Marketing – @flexerasoftware © IDC Visit us at IDC.com and follow us on Twitter: @IDC IDC Confidential
  • “#TotallyDigitalizedExperience” Alexander Erofeev, CMO - @kaspersky
  • @jwhatcott (Jeff Whatcott), CMO - @Brightcove © IDC Visit us at IDC.com and follow us on Twitter: @IDC IDC Confidential 20
  • @LaurenV (Lauren Vaccarello), VP Marketing - @AdRoll
  • “The future of marketing is and for the buyer and for the marketer” @HeidiBullock (Heidi Bullock), Sr Director Marketing - Marketo 23
  • © IDC Visit us at IDC.com and follow us on Twitter: @IDC IDC Confidential 24 Jeff Thayer, VP Marketing Operations - @InformaticaCorp
  • 25 “The business of Marketing is a science... …delivered as an art” @danielcfng (Daniel Ng), Sr Director of Marketing – @CommVault
  • @JeffMMorris (Jeff Morris), VP Product Marketing - @gooddata 26
  • © IDC Visit us at IDC.com and follow us on Twitter: @IDC IDC Confidential 27 “ Figure out how to help them and they will come” @LindaHecht (Linda Hecht), CMO - ESRI
  • #FutureMKTG 28 Thank You!