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Marketing and the Measuring of Customer Lifetime Value ( CLV)
 

Marketing and the Measuring of Customer Lifetime Value ( CLV)

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Customer Lifetime Value and Customer Aquisition Cost reviews from a small business prespective, presented at Narayna Labs EGADE start up series...May 2014 by Dr. Salvador Trevino-Martinez, Global ...

Customer Lifetime Value and Customer Aquisition Cost reviews from a small business prespective, presented at Narayna Labs EGADE start up series...May 2014 by Dr. Salvador Trevino-Martinez, Global Marketing Strategy Professor. Tecnologico de Monterrey. For Lecture purposes only

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    Marketing and the Measuring of Customer Lifetime Value ( CLV) Marketing and the Measuring of Customer Lifetime Value ( CLV) Presentation Transcript