How to start an online business (from Pakistan)


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  • I like and am laughing on your slide # 63. Really true. At least, I see my wife exactly like that. Family, work, family, work .... and that all what life means to her. Though there is no washing, no cooking, no sweaping, no ironing, for she has a dedicated individual for all these jobs yet she is always so busy. What would have happened, if she had to do every thing herself?
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  • its great and informative
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  • is it required to register a small, online home based business in Pakistan?
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How to start an online business (from Pakistan)

  1. 1. How to Start an Online Business (from Pakistan)<br />The Essential Steps to Starting a Sustainable Legal Internet Biz<br />Salma Jafri<br />WordPL – Oct 2010<br />
  2. 2. Who am I anyway and why should you listen to me?<br />Custom Social Pages<br />Social media maven<br />MBA<br />Print columnist<br />Nit-picker<br />WRITER<br />Affiliate marketer<br />Serial entrepreneur<br />Blogger<br />Fire-breathing dragon<br />WordPL<br />Wife<br />Mom<br /><br />
  3. 3. Lets get on the same page first<br /><br />
  4. 4. Fear Factors<br />Don’t know where to start<br />Don’t think int’l payments can be received in Pak<br />Don’t know how to find a market or clients or buyers<br />Too scared of getting sucked into a scam<br />Don’t know what you have to offer<br />Don’t want to give out credit card details on the Net<br />Can’t decide what to do<br />Don’t have a credit card<br />Just wanna whine “XYZ is not possible from Pak”<br />P.S. Its all in the attitude > you CAN make money online…<br /><br />
  5. 5. Infographic: How to Start an Online Business<br /><br />
  6. 6. Types of Online Businesses (you can start from Pakistan)<br /><br />
  7. 7. PAKISTANI<br />success stories<br /><br />
  8. 8. MaryamNasim<br />Website: ,<br />Niche:freelance illustration & animation, free printables<br />Monthly Income: $1000 - 5000<br />Primary money-making method: <br />Freelance services<br />“I think internet is magical. I have made some of my best friends over the internet. I use it for my work, entertainment and everything else I need for information. My work structure would be entirely different if I did not have access to the web like I do.”<br /><br />
  9. 9. HarisNadeem<br />Website:<br />Niche: gadgets, technology &Internet media.<br />Monthly Income: $5000 approx.<br />Primary money-making method:<br />blogging and advertisements<br />“… If you want to start a website, then blogging is the easiest way. I started off with a blog on free host. Then after convincing my parents for a credit card and bought my own paid domain.”<br /><br />
  10. 10. ErumZehra<br />Website:<br />Niche: Web Writing for Small Businesses<br />Monthly Income: $500-1000<br />Primary money-making method:<br />Freelance writing services<br />“I love the flexibility working online gives me.  Due to this I have always been present around my children, and have also attained the personal fulfillment that one gets from acquiring professional achievements. A great testimonial from a client makes working from home totally worth leaving the competitive corporate world behind.”<br /><br />
  11. 11. SohailAbid<br />Website:<br />Niche: software developer<br />Monthly Income: undisclosed<br />Primary money-making method:<br />Freelance software development<br />“To sum up the life of a good freelance developer: you can make three or four times the pay of a regular 9-6 employee with half the time/effort. The most lucrative advantage is FREEDOM. Take my motorcycle tour of Pakistan ( as an example. Only a freelancer can take up such uncertain and free trip.”<br /><br />
  12. 12. S. Mohkim Khan<br />Website:<br />Niche: Web Startups, Social Media And Tech<br />Monthly Income: $500-$1000<br />Primary money-making method:<br />Blogging, Sponsorships<br />“Blogging was my core earning from beginning 2008 right after I graduated to July 2009. It was one of the smartest things I ever pursued and was serious about, at least in my opinion.”<br /><br />
  13. 13. AbidBeli<br />Website:<br />Niche: Ecommerce<br />Monthly Turnover: $80000<br />Primary money-making method:<br /> Product Selling<br />“ I think we need still more online retail shop .. (you should) be professional & show your educated attitude - do competition on quality services not on prices. Secondly because of new online retail shops new customers [are] also attracted [to] online shopping.”<br /><br />
  14. 14. ErumMunir<br />Website:<br />Niche: website dev & design, e-products<br />Monthly Income: $1000-5000<br />Primary money-making method:<br />Freelance web services, e-products<br />“I started out on the net in 1997 with my first Geocities (yah remember that era, anyone?) web page and it has been a great journey since then. From that one web page to an entire website and on to my own business DotsnDashes Website Designs a couple of years later, yep I have come a long way.”<br /><br />
  15. 15. SaadHamid<br />Website:<br />Niche: Technology<br />Monthly Income: $5,000<br />Primary money-making method:<br />Blogging<br />“…Living in a country with less-awareness about a revenue medium like this, I have found blogging to be one of the best professions. Start blogging with passion and you will eventually start making money too.”<br /><br />
  16. 16. Salma Jafri<br />Website:<br />Niche: Web content, SEO articles, e-books<br />Monthly Income: $3000-5000<br />Primary money-making method:<br />freelance services<br />“Cultural differences, physical locations and geographical boundaries no longer separate the two arms of business: buyers and sellers. The lifestyle opportunities that technology offer are both overwhelming and awe-inspiring all at once.”<br /><br />
  17. 17. Types of Online Businesses (you can start from Pakistan)<br /><br />
  18. 18. Option 1: Start Freelancing!<br />Quick to start<br />Learn while you earn<br />Freedom/Control<br />No overheads<br />Immediate cash<br />Work from anywhere<br />Flexibility<br />Best use of existing skill set<br /><br />
  19. 19. Start Freelancing!<br /><br />
  20. 20. Start Freelancing!<br /><br />
  21. 21. Choose a Niche<br /><br />
  22. 22. Start Freelancing!<br /><br />
  23. 23. Places to find freelance work<br /><br />
  24. 24. Bidding sites<br /><br /><br />
  25. 25. Job Boards<br /><br /><br />
  26. 26. Social Media<br /><br /><br />
  27. 27. Email/social media<br /><br />
  28. 28. Start Freelancing!<br /><br />
  29. 29. Build credibility<br />How to pitch for work (Proposal Writing)<br />Provide samples<br />Make portfolio<br /><br /><br />
  30. 30. Start Freelancing!<br /><br />
  31. 31. Start Marketing like Crazy!<br /><ul><li>Join forums and communities such as;
  32. 32. Start a blog
  33. 33. Join & network on social media sites (Facebook, Twitter, Linkedin, YouTube)
  34. 34. Join relevant and similar FB pages/groups
  35. 35. Take out a newsletter (email marketing)
  36. 36. Search engine optimize (SEO) your site</li></ul>“If you build it they will come”<br /><br />
  37. 37. My Marketing Efforts<br /><br />
  38. 38. Start Freelancing!<br /><br />
  39. 39. Get Paid!<br />WIRE TRANSFER<br />ONLINE PAYMENT PROCESSORS<br />A/C Holder NameA/C Number / IBANBank Account TypeBank NameBank CountryBank ID Type (you will choose SWIFT here for international wire transfers)Bank ID Number (8-11 characters)<br />Bank AddressBank CityBank ProvinceBank Postal Code<br />Moneybookers<br />AlertPay<br />2Checkout<br /><br /><br />
  40. 40. Pakistani freelancers in action!<br /><br />
  41. 41. Pakistan in Freelance World<br /><br /><br />
  42. 42. Types of Online Businesses (you can start from Pakistan)<br /><br />
  43. 43. Option 2: Make Money Blogging<br /><br />
  44. 44. Start Blogging!<br /><br />
  45. 45. Choose a Niche<br />YOU<br />“When I was younger… I [didn’t] want to be pigeonholed… <br />Basically, now you want to be pigeonholed. Its your niche.”<br /> – Joan Chen, actress<br /><br />
  46. 46. How to choose a niche<br />Do what you know<br />Do what you love<br />Choose something you want to know more about<br /><br />
  47. 47. Can your niche make money?<br />Keyword/Niche: Asian fusion cooking classes<br />Search results: 5,970<br />AdWords Keyword Tool results: 1300 monthly global searches<br />Check domain availability: www.<br /><br />
  48. 48. Keywords go fast!<br /><br />
  49. 49. Start Blogging!<br /><br />
  50. 50.<br />
  51. 51. Start Blogging!<br /><br />
  52. 52. Create content<br /><br />
  53. 53. Start Blogging!<br /><br />
  54. 54. Monetize your blog<br />Google AdSense<br />Sponsored Posts<br />Chitika<br />Product reviews<br />Paid reviews<br />Kontera<br />Sponsored Ads<br />Buy Sell Ads<br /><br /><br />
  55. 55. Start Blogging!<br /><br />
  56. 56. Get Paid!<br />Wire transfer<br />Check (local)<br />Western Union<br /><br />
  57. 57. Blogger in action!<br /><br /><br />
  58. 58. Types of Online Businesses (you can start from Pakistan)<br /><br />
  59. 59. Option 3: Affiliate Marketing<br /><ul><li>A lot like blogging – create site, add content, do product / service reviews
  60. 60. No inventory for selling products!
  61. 61. No merchant accounts for selling
  62. 62. No customer service issues to contend with</li></ul>Affiliate Mktg<br /><br /><br />
  63. 63. Start Affiliate Marketing!<br /><br />
  64. 64. Start Affiliate Marketing!<br /><br />
  65. 65. Find Affiliate Products<br />Product name + “affiliate” (e.g. ipad affiliate)<br />Clickbank<br />Commission Junction<br />Share-a-Sale<br />Pepperjam<br />E-junkie<br />Amazon Associates<br /><br />
  66. 66. Start Affiliate Marketing!<br /><br />
  67. 67. Get Paid!<br />Wire transfer<br />Check<br />Western Union<br /><br />
  68. 68. Affiliate Marketing in action!<br /><br /><br />
  69. 69. Types of Online Businesses (you can start from Pakistan)<br /><br />
  70. 70. Skills to Run an Online Business<br />Clear focus and direction<br />Self-discipline & motivation<br />Jack-of-all<br />Delegate and automate<br />Adaptability and flexibility<br />Thought leadership<br /><br />
  71. 71. The Work at Home Lifestyle<br /><br />Where does the time go?<br />Marketing & tech & social media, oh my!<br />I don’t think I’m going crazy – I know it!<br />Wake up, Family, Work, Family, Work, Sleep<br />What if I fail?<br />I want my own bank account dammit!<br />Will my parents/friends/<br />spouse support me?<br />
  72. 72. The most important thing you need to know do!<br />“Ideas are a dime a dozen…”<br />“An idea that is developed and put into action is more important than an idea that exists only as an idea.”<br />“If you wait until all the lights are "green" before you leave home, you'll never get started on your trip to the top.”<br />“Don't be too timid and squeamish about your actions. All life is an experiment.”<br /><br />
  73. 73. Why wait?<br /><br />
  74. 74. For more info…<br />Complete resource pack with active links<br />Complete e-books pack covering topics like FB mktg, AdSense, blogging, freelancing, etc<br />Contact email addresses for more info<br />Future detailed sessions on each<br />One to one coaching<br /><br />
  75. 75. Where you can find me<br /><br /><br /><br /><br /><br /><br /><br />If you liked this presentation/workshop and would like to know more, please leave a comment at: and I’ll respond. Thanks! <br />-Salma<br /><br />
  76. 76. How to Start an Online Business (from Pakistan)<br />The Essential Steps to Starting a Sustainable Legal Internet Biz<br />Salma Jafri<br />WordPL – Oct 2010<br />