Analytics Highlights from Social Media Week 2012
Upcoming SlideShare
Loading in...5
×
 

Analytics Highlights from Social Media Week 2012

on

  • 2,194 views

 

Statistics

Views

Total Views
2,194
Views on SlideShare
1,735
Embed Views
459

Actions

Likes
3
Downloads
20
Comments
3

2 Embeds 459

http://blogs.salesforce.com 457
http://feeds.feedburner.com 2

Accessibility

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

Analytics Highlights from Social Media Week 2012 Analytics Highlights from Social Media Week 2012 Presentation Transcript

  • Social Media Week Highlightspowered by &
  • Social Demographics for SMW12 new york london toronto miami sao paulo washington dc hong kong tokyo paris singpore san francisco hamburg 0 5,000 10,000 15,000 20,000 25,000 Social mentions 53% Female 47% Male 40% 25-34 yrs old
  • 78% more Social Mentions for SMW123,5003,0002,5002,0001,5001,000 500 0 Feb 12 Feb 13 Feb 14 Feb 15 Feb 16 Feb 17 SMW12 SMW11 79,910 social mentions of SMW11 142,348 social mentions of SMW12
  • Top Topics Mentionedsocial media marketing media technology facebook business bloggingphotography miami toronto 0 5,000 10,000 15,000 20,000 25,000 30,000 35,000 Social mentions
  • Top Influencers @steffsez @arshtcenter@jamesbrowninmia @nvollten @borja@socialmediaweek@brendaleguisamo @chinwag @celialacy @npointsocial 0 200 400 600 800 1,000 1,200 Social mentions
  • #SMW12 Conversation Cloud
  • Top 5 Cities
  • #SMWNYC56% Female 44% Male 43% 25-34 yrs old Top Influencers @Orcintl @growsocialseeds @saatchiwellness @bubblelounge @rrobinson @skoeld @olason @24041912 @kiran_6829 @ajohurley 0 50 100 150 200 250 300 350 Social Mentions
  • #SMWLDN49% Female 51% Male 46% 25-34 yrs old Top Influencers @celialcy @lesainteloise @lauraandrew @goldennotebook @npointsocial @chinwag @goddesscupcakes @julie_payette @cliicnextplz @joeybenyoav 480 490 500 510 520 530 540 Social mentions
  • #SMWTO60% Female 40% Male 37% 35-44 yrs old Top Influencers @hbrexchange @cwrawls3 @annsatterfield @catmangan @ronalvesteffer @smwto @_mattmacdonald @adsonlinkedin @kendrataylor 150 160 170 180 190 200 Social mentions
  • #SMWMIAMI59% Female 41% Male 47% 35-44 yrs old Top Influencers @steffsez @arshtcenter @jamesbrowninmia @nvollten @borja @brendaleguisamo @beckyc0320 @ceseco @nateforant @roblower6 0 200 400 600 800 1,000 1,200 Social mentions
  • #SMWSP48% Female 52% Male 51% 25-34 yrs old Top Influencers @repsaude @aldairqueirozgo @luizteofilo @downtowngoiania @15vanderlan @games2learn @casadosaber @puc_sp @casadasrosa @g4c_br 0 100 200 300 400 Social mentions
  • Methodology SMW11 vs. SMW12 analysis time frame: Feb 6 – Feb 11, 2011 vs. Feb 12 – Feb 17, 2012 (5pm PST) SMW12 analysis time frame: Feb 12 – 17, 2011 The SMW Radian6 profile includes the following keywords: “smw11” “smwsf” “smw12” “smwhamburg” “smw” “smwhk” “social media week” “smwsp” “socialmediaweek” “smwnyc” “smwtok” “smwldn” “smwdc” “smwto” “smwmiami” “smwparis” “smw_sg”