25 Mind Blowing Email Marketing Stats
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25 Mind Blowing Email Marketing Stats

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According to a study by ExactTarget, 77% of consumers prefer to receive permission-based marketing communications through email. ...

According to a study by ExactTarget, 77% of consumers prefer to receive permission-based marketing communications through email.

Read and share these awe-inspiring email marketing stats and get ready to create great email marketing campaigns with our free ebook, The (Short) Guide to Email Marketing Success: http://bit.ly/1c65UHz

Learn more about ExactTarget and Salesforce here: http://bit.ly/18dFmTT

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  • Full Name Full Name Comment goes here.
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  • Do you need to pay a lot of interest before a loan easily.
    Thanks to a lady you can. Here is his email for more information
    financecreditinvestissement@hotmail.com
    -------------------------
    Aviez vous besoin de payer beaucoup d'intérêt avant d'avoir un prêt facilement.
    Grâce à une dame vous pouvez. Voici son mail pour tous renseignements
    financecreditinvestissement@hotmail.com
    Are you sure you want to
    Your message goes here
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  • Slide number 22 claims: $44.25 return for every $1 spent. How silly to repeat this ridiculous number. It's sourced to 'Experian' which is a Credit Scoring Company
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  • Yet again a common brain in the crowd.
    start thinking beyond the point you stop thinking
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  • JASA PENGURUSAN PERIZINAN EXPORT IMPORTIR
    “Corporate Legal services”
    http://www.saranaijin.com
    Komplek Ruko Segitiga Atrium Blok A1 Lt 2 Jl. Senen Raya No. 135 Jakarta Pusat 10410
    Tep: +(62) 21- 34833034 Fax : +(62) 21- 34833038
    Mobile: 081585427167
    Pin BB 285200BC
    Email: legal@saranaizin.com

    JASA PERNGURUSAN PERIZINAN EXPORT IMPORTIR
    - URUS API-P (ANGKA PENGENAL IMPORTIR PRODUSEN)
    - URUS API-U (ANGKA PENGENAL IMPORTIR UMUM)
    - URUS API PERUBAHAN
    - URUS APIP (Produsen) PMA BKPM
    - URUS APIU (Umum) PMA BKPM
    - URUS NIK EXPORT IMPORT
    - URUS NPIK
    - URUS IT ELEKTRONIKA
    - IT PAKAIAN JADI
    - IT ALAS KAKI
    - IT MAKANAN DAN MINUMAN
    IT OBAT TRADISINAL DAN HERBAL
    - URUS IP PLASTIK, IP BESI/BAJA, IP TEKSTIL
    - URUS PI BARANG MODAL BUKAN BARU
    - URUS ETPIK
    - URUS SKPLBI BARANG / LABEL PRODUK IMPORTIR
    - URUS POSTEL

    JASA PENGURUSAN LEGAL SERVICES
    - URUS PENDIRIAN PT – PERSEROAN TERBATAS
    - URUS PENDIRIAN PMA
    - URUS IZIN PRINSIP
    - URUS PENDIRIAN CV
    - URUS PENDIRIAN UD
    - URUS IZIN PRINSIP PERLUASAN
    - URUS SIUP
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  • I do like to read slides about subject lines. They're correct and very useful.
    Are you sure you want to
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25 Mind Blowing Email Marketing Stats 25 Mind Blowing Email Marketing Stats Presentation Transcript

  • 25 Mind Blowing Email Marketing Stats #marketingcloud
  • 44% of email recipients made at least one purchase last year based on a promotional email. #marketingcloud Source: convinceandconvert.com
  • 33% of email recipients open email based on subject line alone. #marketingcloud Source: convinceandconvert.com
  • Roughly half of an email list will be active – either opening or clicking on emails. #marketingcloud Source: Epsilon
  • Subject lines fewer than 10 characters long had an open rate of 58%. #marketingcloud Source: Adestra July 2012 Report
  • Personalized subject lines are 22.2% more likely to be opened. #marketingcloud Source: Adestra July 2012 Report
  • For B2B companies, subject lines that contained “money,” “revenue,” and “profit” performed the best. #marketingcloud Source: Adestra July 2012 Report
  • 64% of people say they open an email because of the subject line. #marketingcloud Source: Chadwick Martin Bailey
  • 7 in 10 people say they made use of a coupon or discount from a marketing email in the prior week. #marketingcloud Source: 2012 Blue Kangaroo Survey
  • 39% of marketers have no strategy for mobile email. #marketingcloud Source: eConsultancy 2012 Email Marketing industry Census
  • 72% of B2B buyers are most likely to share useful content via email. #marketingcloud Source: Earnest Agency
  • 56% of businesses say they plan to increase their use of email marketing in 2013. #marketingcloud Source: The Small and Midsize Business Email Marketing Survey 2013
  • Monday emails had the highest revenue per email. #marketingcloud Source: Experian 2012 Q4 Email Benchmark Report
  • 27% of consumers were more likely to say their favorite companies should invest in more email. #marketingcloud Source: ExactTarget
  • 1 in 2 marketers use animated gifs in their email campaigns. #marketingcloud Source: Experian Email Market Study
  • This year, about 84% of all email traffic will be spam. #marketingcloud Source: The Radicati Group
  • Email ad revenue reached $156 million in 2012. #marketingcloud Source: Interactive Advertising Bureau
  • Emails that include social sharing buttons have a 158% higher click- through rate. #marketingcloud Source: GetResponse
  • Women click 10% more often than men on mobile emails. #marketingcloud Source: Tailored Mail 2012 Email Marketing Trends
  • Email marketing spend grows 10% year over year. #marketingcloud Source: Forrester 2011
  • 40% of B2B marketers rated the leads generated by email marketing as high quality. #marketingcloud Source: Software Advice Survey
  • For every $1 spent, $44.25 is the average return on email marketing investment. #marketingcloud Source: Experian
  • 82% of consumers open emails from companies. #marketingcloud Source: Litmus
  • 64% of decision-makers read their email via mobile devices. #marketingcloud Source: TopRankBlog
  • There are 3.6 billion email accounts in 2013. #marketingcloud Source: The Radicati Group Email Statistics Report, 2012-2016
  • By 2016, the number of email accounts will reach 4.3 billion. #marketingcloud Source: The Radicati Group Email Statistics Report, 2012-2016
  • For more information go to: salesforce.com #marketingcloud