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Social media
 

Social media

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    Social media Social media Presentation Transcript

    • Presenting Social Media To Your Clients
      Presented by Frankie DiFranco, Krystal Sfreddo
      and Breanna Gammon
      San Tan Foothills FBLA Chapter
    • Table of Contents
      • Social Media: Defined
      • The Six Major Types of Social Media
      • Social Networking
      • Social Bookmarking
      • Presentation Sharing
      • Blogging
      • Video Sharing
      • Creating events via the internet
      • Benefits of Social Media
      • The Price of Social Media
    • Social Media; the Definition
      Communicating, creating, sharing and discussing news, information and other media online (Elston).
      Social Websites, such as:
      Facebook
      Twitter
      Myspace
      But not just these websites!
    • The Six Major Types of Social Media
      Social Networking
      An association of people drawn together by family, work or hobby
      Social Bookmarking
      A method of saving and storing web pages in a single online location for future use or for sharing with other Internet users
      Presentation Sharing
      Sharing a business presentation through the web for clients that may not be close by
    • The Six Types Social Media, Continued
      Blogging
      A Web site that contains an online personal journal
      Video Sharing
      A Web site that lets people upload and share their video clips with the public
      Creating Events via the Internet
      A website that allows you to plan events in your local area
    • Social Networking
      Social website to focus on:
      Facebook
      How can it be used?
      Market products by posting discounts and package deals
      Share survey/research data to gain credibility
      Post upcoming events
      Appeal to the younger generation of customers
    • Social Bookmarking
      Website to focus on:
      Twitter
      How can it be used?
      View the “Hotlist” to see competition
      Add search terms so users can find your website
      Post info about deals with a link to your Website
    • Presentation Sharing
      Website to focus on:
      SlideShare
      How can it be used?
      Communicate with partners and employers by sharing presentations online
      Use to promote offers and deals
    • Blogging
      Website to focus on:
      Tumblr
      How it can be used:
      Put a hold on bad rumors
      Receive customer feedback
      Easily reached from
      search engines
      Custom domain
    • Video Sharing
      Website to focus on:
      YouTube
      How it can be used:
      Post commercials
      Post videos about upcoming events
      Have customers “subscribe” to remain updated
    • Creating Events Via The Internet
      Website to focus on:
      Event Planner(.com)
      How it can be used:
      Create invitations for an event
      Find a venue in your area
      Find décor for your event
    • Benefits of Social Media
      Appeal to a younger computer savvy generation
      Save money
      Promote your business
      Manage reputation
    • Price of Social Media
      Using the websites listed, promoting can be incredibly cheap or even free.
      Can save a company thousands, if not millions