Rescuing the <br />Sponsorship Market<br />
The Problem<br />Vision<br />Solution<br />Market<br />
The Problem<br />Vision<br />Solution<br />Market<br />Empower businesses to create valuable <br />sponsor relationships<b...
The Problem<br />Vision<br />Solution<br />Market<br />
The Problem<br />Vision<br />Solution<br />Market<br />
The Problem<br />Vision<br />Solution<br />Market<br />
The Problem<br />Vision<br />Solution<br />Market<br />
The Problem<br />Vision<br />Solution<br />Market<br />18.2<br />16.5<br />16.6<br />14.9<br />11.4%<br />5.9%<br />-.06%<...
Growth Plan<br />Demo<br />Revenue<br />Comp.<br />1<br />
Growth Plan<br />Demo<br />Revenue<br />Comp.<br />2<br />1<br />
Growth Plan<br />Demo<br />Revenue<br />Comp.<br />3<br />2<br />1<br />
Growth Plan<br />Demo<br />Revenue<br />Comp.<br />Prepare to be  <br />WOWED<br />
Growth Plan<br />Demo<br />Revenue<br />Comp.<br />Non-Profit<br /><ul><li>  1 Sponsor
  “PayPal” & “Become a Sponsor”
  6 Clickthroughs
  3 Sponsors
  Unlimited Clickthroughs
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  • Nonprofits - The 1M that make under $100,000 want more funding. Funding was down last few years &lt;show numbers&gt;Can use marketing material to present to sponsors the following benefits:More visibility on site (brand awareness)More tools to interact with users
  • Many products – that will be shown in Strategy slide, but start off with out first product. Sponsor Bar marketing tool  CRM Applications:EcommerceNon profit
  • Sponsor CompanyMore advertising / visibilityPeople to use their products/services and become loyal customers. CVP – To nonprofits that make less than$100,000 a year, Sponsor Bar will offer you an extra selling point to negotiate with sponsorship and sponsorship renewals.. Sponsor Bar What is Sponsor BarDynamic bar that floats on webpage showing: Sponsor Companies logoTheir mixed media messages Collects engagement metrics
  • Sponsor CompanyMore advertising / visibilityPeople to use their products/services and become loyal customers. CVP – To nonprofits that make less than$100,000 a year, Sponsor Bar will offer you an extra selling point to negotiate with sponsorship and sponsorship renewals.. Sponsor Bar What is Sponsor BarDynamic bar that floats on webpage showing: Sponsor Companies logoTheir mixed media messages Collects engagement metrics
  • US Sponsorship Market - $18.2B (IEG Graph)$1.62B in 2010 and expected to increase 5%1 Million Non-profits make &lt; $100,000 (long tail)
  • SponsorBar

    1. 1. Rescuing the <br />Sponsorship Market<br />
    2. 2. The Problem<br />Vision<br />Solution<br />Market<br />
    3. 3. The Problem<br />Vision<br />Solution<br />Market<br />Empower businesses to create valuable <br />sponsor relationships<br />with online technology <br />
    4. 4. The Problem<br />Vision<br />Solution<br />Market<br />
    5. 5. The Problem<br />Vision<br />Solution<br />Market<br />
    6. 6. The Problem<br />Vision<br />Solution<br />Market<br />
    7. 7. The Problem<br />Vision<br />Solution<br />Market<br />
    8. 8. The Problem<br />Vision<br />Solution<br />Market<br />18.2<br />16.5<br />16.6<br />14.9<br />11.4%<br />5.9%<br />-.06%<br />3.9%<br />Source: IEG Sponsorship Report, Jan 2011<br />
    9. 9. Growth Plan<br />Demo<br />Revenue<br />Comp.<br />1<br />
    10. 10. Growth Plan<br />Demo<br />Revenue<br />Comp.<br />2<br />1<br />
    11. 11. Growth Plan<br />Demo<br />Revenue<br />Comp.<br />3<br />2<br />1<br />
    12. 12. Growth Plan<br />Demo<br />Revenue<br />Comp.<br />Prepare to be <br />WOWED<br />
    13. 13. Growth Plan<br />Demo<br />Revenue<br />Comp.<br />Non-Profit<br /><ul><li> 1 Sponsor
    14. 14. “PayPal” & “Become a Sponsor”
    15. 15. 6 Clickthroughs
    16. 16. 3 Sponsors
    17. 17. Unlimited Clickthroughs
    18. 18. Multimedia Integration
    19. 19. Detailed Metrics / Reporting</li></li></ul><li>Competitors<br />Non-Profit Customers<br />
    20. 20. Competitors<br />Non-Profit Customers<br />“A lot of non-profits aren’t that tech savvy. But those that can update their sponsorships as necessary will go absolutely bananas!” <br />- Bradley Cain, Treasury<br />“The more creativity and easier you make it for users to engage, the more likely sponsors will invest.”<br />- Pam Lewis, Director of Entrepreneurship<br />
    21. 21. WHY WE ARE AWESOME<br />SponsorBar will <br />Increase sponsorship for Non-Profits<br />Generate more leads for Corporations<br />
    22. 22. THANK YOU to…<br />Startup Weekend<br />Sponsors<br />and every team<br />
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